Adobe Experience Manager

Adobe Experience Manager

Customer Verified
Top Rated
Score 8.0 out of 10
Top Rated
Adobe Experience Manager

Overview

What is Adobe Experience Manager?

Adobe Experience Manager is a combined web content management system and digital asset management system. The combined applications of Adobe Experience Manager Sites and Adobe Experience Manager Assets is offered by the vendor as an end-to-end solution for managing and...
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Recent Reviews

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How Adobe Experience Manager Differs From Its Competitors

Favorite Features

DAM and AI within the tagging feature direct integration with Adobe Workfront to increase productivity in the content supply chain ability to use components and content fragments to have consistency across assets
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Favorite Features

Integration with Adobe Campaign, it makes really easy to create opt-out pages for example Use of existing components to build pages with the WYSIWYG editor Robust approval process, to ensure compliancy
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Favorite Features

Multi-site management because I’m able to toggle back and forth between sites to make updates Inherited assets to make analytics easier
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Favorite Features

The simple editing experience has saved a lot of time and helped us even create new websites. Able to personalize customer profile to get the most relevant outcome. The dashboards gives many control for content management and extras.
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 16 features
  • Mobile optimization / responsive design (35)
    7.7
    77%
  • Role-based user permissions (38)
    7.6
    76%
  • Page templates (37)
    7.4
    74%
  • Bulk management (36)
    6.9
    69%

Reviewer Pros & Cons

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Pricing

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What is Adobe Experience Manager?

Adobe Experience Manager is a combined web content management system and digital asset management system. The combined applications of Adobe Experience Manager Sites and Adobe Experience Manager Assets is offered by the vendor as an end-to-end solution for managing and delivering marketing content.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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Alternatives Pricing

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ManageWP is a WordPress management console that allows users to manage multiple WordPress sites with ease.

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Features

Security

This component helps a company minimize the security risks by controlling access to the software and its data, and encouraging best practices among users.

7.6Avg 8.0

Platform & Infrastructure

Features related to platform-wide settings and structure, such as permissions, languages, integrations, customizations, etc.

7.9Avg 7.7

Web Content Creation

Features that support the creation of website content.

7.4Avg 7.6

Web Content Management

Features for managing website content

7.1Avg 7.4
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Product Details

What is Adobe Experience Manager?

Adobe Experience Manager, part of Adobe Experience Cloud, combines digital asset management with the power of a content management system.

Adobe Experience Manager Sites is an AI-powered content management system built on a scalable, agile, and secure cloud-native foundation for creating and managing digital experiences across web, mobile, and emerging channels. Users can create content and manage updates with re-usable Content and Experience Fragments and deliver content using template-driven page authoring or a headless approach with GraphQL. Interactive WYSIWYG authoring of React- and Angular-based single-page applications (SPAs) is available using the JavaScript SDK. Experience Manager as a Cloud Service eliminates the need for version upgrades and scales within seconds to handle high traffic with guaranteed uptime SLAs of up to 99.99%.

Adobe Experience Manager Assets is a cloud-native digital asset management (DAM) system that enables the management of thousands of assets to create, manage, deliver, and optimize personalized experiences at scale. Users can create and share asset collections and connect to the DAM from within Creative Cloud apps using Adobe Asset Link. Assets uses AI and machine learning to automatically tag, crop, and manipulate images and video. It also offers rich media delivery, technology that automates the creation of unlimited variations of rich media from a single piece of content for various devices and bandwidths.

Additional Adobe Experience Manager applications that integrate with Experience Manager Sites and Experience Manager include Experience Manager Forms for responsive forms creation and Experience Manager Screens for digital signage.

Adobe Experience Manager Videos

Adobe Experience Manager Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Adobe Experience Manager is a combined web content management system and digital asset management system. The combined applications of Adobe Experience Manager Sites and Adobe Experience Manager Assets is offered by the vendor as an end-to-end solution for managing and delivering marketing content.

Salesforce CMS, Sitecore Experience Commerce, and Acquia Digital Experience Platform are common alternatives for Adobe Experience Manager.

Reviewers rate Publishing workflow highest, with a score of 8.1.

The most common users of Adobe Experience Manager are from Enterprises (1,001+ employees).
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Comparisons

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Reviews

(1-25 of 56)
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Score 9 out of 10
Vetted Review
Verified User
When it comes to maintaining and managing content and multiple web pages, it’s a fantastic tool that’s relatively easy to use. It is very intuitive and has a lot of great features for beginners, and can be customized for robust features. It may not be best suited for small companies with very simple websites, given the cost.
Score 8 out of 10
Vetted Review
Verified User
Cloud sharing with the clients and the customer journey helps me to manage all the programs I have with Adobe and its content and commerce features; nobody else in the market is letting me connect my Adobe files with them. The data insights should have more KPIs; every content and picture should have the file details in there as well so we can figure out which client is getting low-res files and which is our hi res client so we can optimize our computer and the files according to that.
Score 10 out of 10
Vetted Review
Verified User
Adobe Experience Manager is used in many ways to solve for fast form creation and movement of form data across systems as well as Target form abandonment, screens are used to post important daily information and updates by using content fragments and assets, and asset management to create dynamic content that is headless and can be rendered across devices without taking up storage space and enabling fast content creation. Assets can be delivered quickly and deployed across sites as well as integrated to quickly translate/localize for delivery in multiple channels.
Score 10 out of 10
Vetted Review
Verified User
Adobe Experience Manager Sites is a great tool if you are planning to build a complex website, with many different pages, branding, etc. where also standard users (i.e. not developers) will need to make small changes in the future. With regards to Adobe Experience Assets, this module is perfect for large amounts of assets (images, documents) that need to be classified into the right taxonomy and also need to have an approval process around them (e.g. for companies with multiple business units).
September 16, 2022

Fantastic once set up

Score 7 out of 10
Vetted Review
Verified User
If you are looking for an “all in” solution then Adobe Experience Manager paired with other Adobe products, especially Adobe Campaign, Adobe Target, Adobe Launch and Adobe Analytics, can pretty much deliver on almost any digital strategy. It feels like a complicated setup when compared to other platforms but the benefits far outweigh the complicated setup process.
Score 8 out of 10
Vetted Review
Reseller
Adobe Experience Manager is well suited for large enterprise organizations with a clear plan of implementation. Adobe Experience Manager is well suited where the time to market the content has to be prompt. Adobe Experience Manager is well suited for organizations where integration with other marketing tools such as Adobe Analytics, Target, etc is required. Adobe Experience Manager is not appropriate for small organizations as it won't be that cost-effective.
Mohammad Rashid Raza | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Adobe Experience Manager is much too costly, hence it is not for small organizations who want to develop and manage an information website. A big company that is running multiple brands and several sites in multi-languages thoughout the globe can purchase Adobe Experience Manager to manage their website content, digital assets, and forms.
Nikhil Wadhwani | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
With the help of this, we are able to get confidence in the clients to help our business grow. We are able to create more and more understanding of the same and hence the websites can be easily made. The updates are so simple plus we can always roll back to small changes made earlier.
Score 9 out of 10
Vetted Review
Verified User
It depends on your need. This is a big investment and commitment in terms of how we operate, so you need to make sure you are ready for that change and see the ROI at the end of the implementation that will take time and require skilled people. But if you need to manage complex SaaS, cloud, and websites with a variety of content, if you need a true real-time platform, that's probably worth the try.
Curtis Mortensen | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Adobe Experience Manager is definitely for enterprise applications only. Even were the cost of licensing to be reduced, in many ways, it's overkill for smaller deployments. I've also found it to be inadequate for any eCommerce applications (and I think Adobe would agree with this in their sales literature.) That said, it's fantastic for a large corporation with a big marketing department managing large amounts of content.
Score 7 out of 10
Vetted Review
Verified User
I would say the best case scenario is if you are planning on using AEM as is. Anything in excess of the out-of-the-box functionality can possibly be done, but it likely will include at least a couple of the following: additional assistance needed from IT/development/engineering team, support from Adobe (not Adobe's best quality by a long shot), bugs/glitches from bending the product to do something it may not be inherently designed to do.
Kesta Bramble | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
It can translate a large number of languages with huge ease. AEM is intuitive and user-friendly. I like that I can make changes quickly and efficiently. This application is beneficial in managing and organizing a lot of company records at one certain location with the ability to format or alter them according to necessities.
February 02, 2022

Give your content a break

Score 8 out of 10
Vetted Review
Verified User
I am not a campaign manager so do not use the tool on a day-to-day basis, but from a content management perspective, it's a stellar platform, albeit, very expensive. A lot of the clients will be put off by the price tag even though it's a fantastic CMS tool. I think it's really well suited for organizations that operate a single center of excellence and the organization operating model is set up to work in clearly defined process workflows. It also works great when the company has tons of re-usable content they wish to author and publish to multiple devices or surfaces. Not so great if outbound marketing comms are not orchestrated in a single canvas/tool, that's when having a CMS platform like AEM might be a challenge as it may not integrate as well with other execution platforms (e.g. say marketing Email is triggered via ACC but operational/transactional Email is managed by an in-house built tool)
Score 9 out of 10
Vetted Review
Verified User
Adobe Experience Manager is well suited if the organization is already using other adobe marketing cloud products like adobe campaigns, analytics, or target as it integrates seamlessly with these adobe products. AEM should also be the first preference for organizations having underlying architecture on java stack, as AEM is built on java and includes ISGI bundles. AEM fits well for organizations looking to have a smooth experience with respect to CMS and having frequent changes on websites and digital platforms.
Score 10 out of 10
Vetted Review
Verified User
Adobe Experience Manager is a well-suited tool, If you want to manage your content, sites, pages, etc. in one place, this is the perfect solution. Integrates well with other Adobe products, making development easy. The solution allows you to handle global content in one place if you are managing markets in more than one country
Score 7 out of 10
Vetted Review
Verified User
Adobe Experience Manager is suitable for larger organizations that [need] a web presence in multiple countries and/or content in multiple languages. It helps facilitate the creation and management of fairly large and complex websites via reusable components. However, there is a need to upgrade Adobe Experience Manager [regularly], which can sometimes require updates to pages or components in order for them to continue working correctly, [and] is not a great maintenance overhead to have.
Score 7 out of 10
Vetted Review
Verified User
When coming up with new projects, AEM is a helpful tool to prototype the layout of a website. Even though it is not meant for this purpose, the easy plugins for the layout make it a surprisingly good prototyping tool. AEM also makes it very seamless for us to see the different layouts such as web view for mobile. One major feature for us is the cloud function. Working with adobe cloud allows groups to work more efficiently and to share data quicker than without.
Score 7 out of 10
Vetted Review
Verified User
Adobe Experience Manager consistently proves that their services are much better than the other competitors. It fills the gap between creating content and providing [a] streamlined experience by personalizing our customer needs. Adobe Cloud service would increase more benefits, such as syncing data and making them available on multiple channels, plus working with resources across multiple systems.


Score 8 out of 10
Vetted Review
Verified User
It is well suited for websites that are being used across the globe [in] different languages, but [is] the same content, essentially. Also, websites are updated a lot in terms of content, like images or new text, [which] is great because development knowledge is not required. Only an author can do this.
Score 7 out of 10
Vetted Review
Verified User
This software is well suited in the realm of the office or outside of it, allowing access to the account wherever you may be. It has drastically assisted my team when we may be behind in the office and need to catch up on days off. It is not so suited for the creative eye because it does not offer many visually appealing aspects, it is pretty generic as a whole.
Score 8 out of 10
Vetted Review
Verified User
Adobe Experience Manager is very well suited for people in customer-facing roles. It is very easy to create a clean, concise form in which customers have the platform to provide their feedback. It is not quite as appropriate for non-customer-facing roles, although I could see an internal application for HR teams looking to acquire feedback from their employees.
Score 1 out of 10
Vetted Review
Verified User
I do not like this suite of tools. They are incomplete. To have access to all tools may be useful, but since our company's $100k/yr+ investment was not enough to have full access, I cannot speak to that. I can only say that Adobe Target + Analytics was not sufficient. Even those two tools do not communicate completely without special considerations. These are things I will (and have) warned other potential users about. Also, the constant updates which typically break some of our reporting.
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