Adobe Experience Platform
Adobe Experience Platform
Adobe Experience Platform
Overview
What is Adobe Experience Platform?
The Adobe Experience Platform is a platform-as-a-service (PaaS) serving as the foundation of the Adobe Experience Cloud, and is provided as a customer experience management platform with real-time customer profiles, continuous intelligence, and an open and extensible architecture that enables...
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Pricing
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- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting / Integration Services
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Product Demos
Adobe Experience Platform: The First Ever Customer Experience Management Solution for Enterprises
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Product Details
- About
- Tech Details
What is Adobe Experience Platform?
The Adobe Experience Platform is a platform-as-a-service (PaaS) serving as the foundation of the Adobe Experience Cloud, and is provided as a customer experience management platform with real-time customer profiles, continuous intelligence, and an open and extensible architecture that enables delivering personalized experiences at scale.
Adobe Experience Platform Video
Adobe Experience Platform: A Customer Experience Management Solution for Enterprises
Adobe Experience Platform Technical Details
Operating Systems | Unspecified |
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Mobile Application | No |
Comparisons
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Reviews and Ratings
 (10)
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October 07, 2020
Hard to Use but Highly Advanced
We use pieces of the platform, specially AEM, Target, Analytics, and Adobe Launch. It's used by brands within our ministry but not all departments. The platform helps govern our data collection, website structures, and provide one unified toolset that can be used across our business.
- Integrated products for a holistic multi-channel marketing platform
- Customization at it's finest. Very granular in it's settings, permissions, and functionality
- Sophisticated products that are very powerful
- You need to be well trained and resourced to use the product
- Features and integration work but often times you need to pay Adobe consultants for help
- Not transparent in their pricing per customer
- The platform has allowed us to mature into digital spaces we couldn't otherwise have experienced
- Contract pricing went up yearly on some products by 200%
- We were able to consolidate email tools to save on yearly contract expenses
- Google Marketing Platform (formerly DoubleClick), Tealium AudienceStream, Optimizely, Mailchimp and WordPress
In most cases we have found Adobe products to be harder to use but offer a lot more capabilities. In some cases Adobe products are missing key, basic functions. Adobe does offer a more holistic toolset rather than buying pieces of the puzzle and having to integrate on your own but that results in paying for a higher price tag.