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AdRoll

AdRoll

Overview

What is AdRoll?

AdRoll provides a platform, performance, and services to meet companys' marketing goals while streamlining marketing operation. Solutions technologies for brand awareness, retargeting, and abandoned cart recovery. And the AdRoll Cross-Channel Performance Dashboard displays campaigns holistically so users can analyze performance,…

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Learn from top reviewers

In my opinion, make sure not to hear their support team advice or you'll end up paying money for nothing.

Rating: 1 out of 10
September 11, 2023
Vetted ReviewVerified User
In my experience, AdRoll used to work fine, but they made an upgrade to their plans and everything stopped working. Now, they don't support other currencies than USD - so be c...
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Verified user
Advisor
AdRoll2 years of experience

AdRoll: A retargeting platform that can be used as a supplement to traditional channels

Rating: 7 out of 10
March 3, 2022
IncentivizedVetted ReviewVerified User
We use AdRoll as a display retargeting platform for a few clients at our agency. We use it to supplement the retargeting capabilities of other advertising networks like Facebo...
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Lee L Kennedy
Director - Marketing
Analytics Director
TLo Ventures
AdRoll3 years of experience

AdRoll Works! Reach a wider audience and get quality traffic

Rating: 9 out of 10
March 1, 2022
IncentivizedVetted ReviewVerified User
We've used Adroll to reach a wider audience for our Marketing needs.
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Garegin Baghdasaryan
Employee - Marketing
Senior Digital Media Manager
Apollo Interactive
AdRoll8 years of experience

A one-stop-shop for your advertising campaigns

Rating: 7 out of 10
November 8, 2021
IncentivizedVetted ReviewVerified User
We were originally using Adroll to create a one stop shop for most of our advertising and data analytics. It was primarily being used within the marketing department. Facebook...
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Michael DiMaria
Manager - Marketing
Digital Marketing Manager
Jim's Formal Wear
AdRoll4 years of experience

Adroll has definitely met our expectations

Rating: 9 out of 10
November 6, 2021
IncentivizedVetted ReviewVerified User
We use AdRoll for about 50 customers to retarget to their website visitors. We make sure to use it so that when people visit certain pages on the website, they get specific ad...
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zachary ehrlich
Director - Marketing
PPC Director
Doctors Internet
AdRoll3 years of experience
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Pricing

View all pricing

Essentials

$12

Cloud
per month

Growth

$25

Cloud
per month

Starter

Free

Cloud

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.adroll.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $40 per month
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Product Demos

GDS Demo AdRoll 24122020

YouTube
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Features

Ad Network Integration

Integration with main ad networks, and exchanges to make accurate media buys.

6.8
Avg 7.4

Ad Campaigns

Features related to creating and deploying ad campaigns.

4.4
Avg 7.8

Ad Reporting & Analytics

Features related to reporting on and analyzing advertisements.

1.9
Avg 7.7
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Product Details

What is AdRoll?

AdRoll provides a platform, performance, and services to meet companys' marketing goals while streamlining marketing operation. Solutions technologies for brand awareness, retargeting, and abandoned cart recovery. And the AdRoll Cross-Channel Performance Dashboard displays campaigns holistically so users can analyze performance, run reports, gather insights.

AdRoll Video

AdRoll Integrations

AdRoll Competitors

AdRoll Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

AdRoll provides a platform, performance, and services to meet companys' marketing goals while streamlining marketing operation. Solutions technologies for brand awareness, retargeting, and abandoned cart recovery. And the AdRoll Cross-Channel Performance Dashboard displays campaigns holistically so users can analyze performance, run reports, gather insights.

AdRoll starts at $40.

Insightpool Ads Optimization are common alternatives for AdRoll.

Reviewers rate Ad deployment highest, with a score of 8.

The most common users of AdRoll are from Mid-sized Companies (51-1,000 employees).
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Comparisons

View all alternatives
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Reviews From Top Reviewers

View all reviews
(1-5 of 46)

In my opinion, make sure not to hear their support team advice or you'll end up paying money for nothing.

Rating: 1 out of 10
September 11, 2023
Verified User
Advisor in Engineering
Biotechnology Company, 51-200 employees
Vetted Review
Verified User
AdRoll
2 years of experience
Likelihood to Recommend
In my experience, AdRoll used to work fine, but they made an upgrade to their plans and everything stopped working. Now, they don't support other currencies than USD - so be careful to only subscribe to their service if you live in the US. I think the support is terrible, they will do anything to keep your money without them compromising on anything. My experience has been that basically, they will be always right, the customer is never right.

A one-stop-shop for your advertising campaigns

Rating: 7 out of 10
Incentivized
November 08, 2021
MD
Michael DiMaria
Digital Marketing Manager
Jim's Formal Wear (Retail, 51-200 employees)
Vetted Review
Verified User
AdRoll
4 years of experience
Likelihood to Recommend
Adroll is perfect for companies and situations in which you are trying to retarget customers with specific products. Their platform is perfect for dynamic content on their web and social ads. Also, if you are running multiple campaigns at once then the Adroll platform is perfect when organizing many different campaigns at once.

If you are just running one or two social campaigns I feel it is easier to go directly to the source and you can probably leave Adroll out of the mix.

AdRoll: A retargeting platform that can be used as a supplement to traditional channels

Rating: 7 out of 10
Incentivized
March 03, 2022
LL
Lee L Kennedy
Analytics Director
TLo Ventures (Marketing and Advertising, 1-10 employees)
Vetted Review
Verified User
AdRoll
3 years of experience
View profile
Likelihood to Recommend
We use AdRoll specifically for retargeting as a supplement to our other display and retargeting channels, as we figure each channel (Google Ads, Facebook Ads, etc) does not cover every potential advertising placement. It is easy to spin up a basic retargeting campaign, but I'm unsure if it's the best platform for more advanced campaigns as the functionality and breadth of placement options appear to be limited compared to bigger platforms.

Adroll has definitely met our expectations

Rating: 9 out of 10
Incentivized
November 06, 2021
ze
zachary ehrlich
PPC Director
Doctors Internet (Marketing & Advertising, 51-200 employees)
Vetted Review
Verified User
AdRoll
3 years of experience
Likelihood to Recommend
AdRoll is a good product if you are trying to retarget to your website visitors. We have used it effectively to retarget to people who have visited our clients' websites and specific pages within the site. We do not have experience with retargeting based on specific products, but we do with specific services.
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