TrustRadius Insights
Campaign Optimization and Automation: Many users have found AdScale's segmentation and ad automation features to be helpful, allowing them …
Starting at $129 per month
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What is AdScale?
AdScale is an ad platform built for ecommerce using AI to make advertising easier. It includes three layers of AI throughout the advertising journey:Audience targeting is made more accurate by using a store’s first-party data. AdScale can retarget past customers,…
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Entry-level set up fee?
- Setup fee optional
For the latest information on pricing, visithttps://adscale.com/pricing/
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $129 per month
Product Details
- About
- Integrations
- Competitors
- Tech Details
What is AdScale?
AdScale is an ad platform built for ecommerce using AI to make advertising easier. It includes three layers of AI throughout the advertising journey:
- Audience targeting is made more accurate by using a store’s first-party data. AdScale can retarget past customers, and create lookalike audiences to prospect new customers.
- Ad creation is made easier with Generative AI: It covers image and video ads, and uses built-in ChatGPT for ad copy.
- AdScale uses predictive modeling to boost ad performance with 24/7 bid & budget optimization shared across Google & Facebook.
AdScale Features
Ad Campaigns Features
- Supported: Ad campaign creation
- Supported: Ad deployment
- Supported: Display advertising
- Supported: Ad display and retargeting segmentation
Ad Network Integration Features
- Supported: Data Transfer
Ad Reporting & Analytics Features
- Supported: Ad dashboards
- Supported: Ad performance reports
- Supported: Ad conversion tracking
- Supported: Cross-channel ad management
- Supported: Ad forecasting and optimization
Additional Features
- Supported: AI-assisted ad creation
- Supported: BI dashboard & analytics
AdScale Integrations
- Google Ads
- Shopify
- Shopify Plus
- WooCommerce
- Wix
- BigCommerce
- PrestaShop
- OpenCart
- Maropost Marketing Cloud
- Google Merchant Center
- Facebook Ads
- Instagram Ads
- Magento
- Konimbo
AdScale Competitors
AdScale Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Pros
- Cons
Campaign Optimization and Automation: Many users have found AdScale's segmentation and ad automation features to be helpful, allowing them to quickly implement campaigns with just a few clicks. This has saved time and effort for multiple reviewers.
Accurate Sales Results: Users have mentioned that AdScale's integration with IOS14 seems to be well-resolved, as the sales results in AdScale's dashboard are more accurate than those of Facebook. Several reviewers have appreciated this aspect of the software.
Wide Range of Features: AdScale has been praised as the best marketing cloud management tool in the market, offering a wide range of features like in-depth analysis, droplets, and targeted ad recommendations. Multiple users have found these features beneficial in reaching their target audiences and increasing revenue.
Lack of Value and Conversions: Some users have expressed disappointment with the lack of value and conversions provided by AdScale. They feel that the software does not effectively lead to conversions and fails to provide substantial results.
Limited Features: Users have mentioned that AdScale lacks unique features, which has left them dissatisfied. They believe that the software is lacking in terms of innovative functionalities and fails to offer anything distinct from other advertising tools.
Inconvenient Campaign Management: Users have found managing campaigns outside of AdScale to be inconvenient as the tool automatically turns them off. They perceive this as a tactic to charge for advertising spending, which they find frustrating.