Name: AdvertServe
Price: 150 USD
Author: Renegade Internet

Communications Outsourcing

Help Desk

Web and Video Conferencing

Customer Support

Innovation Management

Development

Business Intelligence (BI)

Collaboration

Enterprise Feedback Management

Interactive Voice Response (IVR)

Manufacturing Execution

Payment Facilitation

Supply Chain Management

Enterprise

Accounting

CTRM

Corporate Performance Management (CPM)

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Course Authoring

HR Compliance

HR Management

Payroll

Professional Employer Organizations (PEO)

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

Cloud Storage

Enterprise Flash Array Storage

File Sync and Share

Fraud Detection

High Availability Cluster

In-Memory Databases

Integration Platform as a Service (iPaaS)

Internet Security

Network Operating Systems

Network Performance Monitoring

Remote Monitoring and Management

SaaS Management

Software Defined Storage (SDS)

Threat Hunting

User Virtualization

Wireless LAN

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Digital Signage

Email Deliverability

Email Marketing

Graphics

Headless CMS

Marketing Automation

Online Reputation Management

Retail Media Advertising

Social Media Management

Social Media Publishing

Survey & Forms Building

Technology Review

Web Analytics

Marketing

Field Service Management

Project Management

Professional Services

Customer Relationship Management (CRM)

Social Commerce

Sales

Intrusion Detection

Security

Auto Repair

Building Information Modeling (BIM)

Construction Management

HIPAA Compliance

Homeowner's Association (HOA) Management

Insurance Agency Management

Investment Portfolio Management

Law Practice Management

Legal Billing

OSS/BSS (Operations Support/Business Support)

Retail Analytics

Vertical-Specific

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AdvertServe, developed by Renegade Internet, Inc., is an ad serving platform designed for B2B and niche publishers with direct sales teams. According to the vendor, this platform combines essential features for web, mobile, e-mail, and video ad serving. It caters to publishers, advertisers, agencies, networks, and media buyers of various sizes, offering a versatile solution for different professions and industries.

## Key Features

**Fast asynchronous ad tags**: AdvertServe offers rapid asynchronous ad tags, allowing for seamless integration into web pages.

**Diverse range of ad formats**: AdvertServe provides a wide variety of built-in ad formats, including banners, popups, expandable ads, video ads, and more.

**Support for dynamic HTML5/VPAID creatives**: AdvertServe supports dynamic HTML5 and VPAID creatives, enabling interactive and engaging ad experiences.

**Integration with third-party ad tags**: AdvertServe allows the use of third-party ad tags, providing flexibility in ad serving and integration with other platforms.

**Real-time performance reporting**: AdvertServe offers real-time reporting, generating reports in seconds to provide immediate insights into ad performance.

**Customizable domains and user interface**: AdvertServe supports white-labeling, allowing users to customize domains and the user interface to align with their brand.

**Secure HTTPS/SSL compliance**: AdvertServe ensures secure ad serving and protects user data with full HTTPS/SSL compliance.

**Included content delivery network (CDN)**: AdvertServe includes a CDN at no additional cost, ensuring fast and efficient ad delivery.

**E-mail support**: AdvertServe provides e-mail support for prompt assistance and issue resolution.

**Brand protection features**: AdvertServe offers features to protect brands, preventing ads from appearing on inappropriate or harmful websites.

Basic

Google Ads (formerly AdWords) is Google's pay-per-click online advertising program. With Google Ads users set their budget and choose where their ads appear in search listings, and on partner websites. Google Ads uses cost-per-click (CPC) bidding.

Offer A

Offer B

Offer C

Google Ads

AdRoll provides a platform, performance, and services to meet companys' marketing goals while streamlining marketing operation. Solutions technologies for brand awareness, retargeting, and abandoned cart recovery. And the AdRoll Cross-Channel Performance Dashboard displays campaigns holistically so users can analyze performance, run reports, gather insights.

Starter

Essentials

Growth

AdvertServe

Ad serving describes the technology and service that places advertisements on web sites.

Renegade Internet

Ad Campaigns

Features related to creating and deploying ad campaigns.

Ad campaign creation

Allows users to programmatically create ads and build new campaigns within the tool.

Ad deployment

Allows users to quickly and easily deploy new ad campaigns from within the tool.

Display advertising

Supports banner and rich media display ads, including video, audio, mobile, etc.

Ad display and retargeting segmentation

Allows users to display and retarget ads to audience segments based on demographics, location, account, role, or other profile aspects.

Sequence targeting

Allows users to create ad sequences that have several stages covering different topics or products; individual viewers are shown ads in a particular order across websites. This provides very fine control over brand messaging and storytelling.

Ad Network Integration

Integration with main ad networks, and exchanges to make accurate media buys.

Data Transfer

Transfer of data to ad exchanges to match third-party to segments.

DSP integration

Integration with DSP platforms for ad buying

Ad Reporting & Analytics

Features related to reporting on and analyzing advertisements.

Ad dashboards

Dashboards for analyzing and/or optimizing ads are clean, easy to use, and easy to understand.

Ad performance reports

Allow users to generate reports comparing the performance of various ads or the performance of certain aspects of ads (like headlines, etc.)

Ad conversion tracking

Tracks ad conversions by campaign and type of conversion—the customer might have clicked on the ad and then purchased a product, subscribed to a newsletter, filled out a form, or downloaded a whitepaper, etc.

Ad attribution reporting

Generates accurate, detailed reports that attribute conversion to a combination of different touch points (ads, and other factors) leading up to conversion.

Cross-channel ad management

Provides an integrated view or control panel that allows users to manage their ad campaigns across a variety of platforms in one place.

Ad forecasting and optimization

Ad forecasting models predict campaign performance to assist with optimization.

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

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AdvertServe

Overview

What is AdvertServe?