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BuzzSumo is an influencer marketing platform focused on influencer location, author reports, content analysis for locating trends, and domain comparisons, useful for competitor analysis. The analysis engine is intentioned to track and optimize content marketing efforts.

BuzzSumo was acquired by Brandwatch, which is now a Cision company (acquired February 2021).

Content Creation

PR & Comms

Suite

BuzzSumo

Audiense is a social marketing platform focused on Twitter analytics. The company and product was formerly called SocialBro, and rebranded in 2015. Capabilities include social listening, social marketing, and Twitter advertising.

Audience Insights

Twitter Marketing (formerly Socialbro)

Audiense

affable.ai

Influencer marketing software and tools attempt to help you locate and connect your brand to an influencer's (already avidly followed and trusted) publications in some fashion. In short, an "influencer, is a content publisher with a respectable following online or through social media.

Influencer Marketing

Find relevant and authentic influencers using advanced filters on influencers and their followers.

Affable leverages Image Processing and Natural Language Processing to analyse all the influencer data to recommend you the most relevant influencers for any campaign.

Affable provides an in-built Campaign Relationship Management solution for you to track all influencers in your campaign. Check their status, assign cost, assign ratings or send emails directly from the CRM.

If you have been juggling to manage your influencer conversations across phone, whatsapp, telegram, email, DM etc. Affable provides an inbox for all your influencer communications driven by email.

Affable provides you with a dashboard to track all the ongoing campaigns. This automatically saves all the posts and stories that are part of your influencer campaigns without requiring the influencers to register/authenticate their accounts. It's the fastest way to track influencer content. This feature also allows you to export a report in spreadsheet or powerpoint format, in one click

Affable provides a way for you to track the engagement on all influencer posts with a detailed breakdown of the audience that is engaging with the influencer content.

Affable Technologies Pte Ltd

Affable Influencer Marketing Case Study with Fashion E-Commerce giant Pomelo Fashion

Best Influencer Marketing Platform - Affable.ai

Affable is an influencer marketing platform that helps brands run impactful data-driven influencer marketing campaigns. Discover authentic influencers, vet audience quality, manage conversations, track campaigns and measure effectiveness - all in one place. 
Now across Instagram, Facebook, YouTube & TikTok.

Brand Monitoring

Monitors brand references and mentions across multiple channels.

Social media integrations

Allow users to access their social media channels from the platform to create and monitor posts.

Online monitoring

Ability to monitor online media outlets for references to your brand or products.

Social media monitoring

Ability to monitor social media platforms such as Facebook, Twitter, and Instagram for mentions of your product or brand.

Influencer Management

Refers to the management of partnerships with influencers from the identification phase to campaign planning and performance tracking.

Influencer search

Influencer tracking

Tracks influencer activities including posts, stories, and publications.

Report generation

Generation of reports on influencer performance.

Campaign planning

Enables content strategy planning with influencers across the web and social media.

Cross-Channel Brand Content

Discovery, benchmarking, monitoring, and tracking of brand content across multiple channels.

Content search

Ability to search content online for references to brand or product names.

Content alerts

Notifications that are sent to the user if their brand or product gets mentioned or backlinked.

Content analysis

Tracks brand content to identify top performers on your channels in terms of metrics such as page views, and redirecting visitors to your company's site.

Competitor analysis

Tracks competitor performance in comparison to your brand.

Historical data

Ability to monitor content performance and rankings over time.

Mobile Capabilities

Support for mobile devices like smartphones and tablets.

Responsive Design for Web Access

Web design aimed at producing easy-to-read sites across a range of different devices.

Mobile Application

Dashboard / Report / Visualization Interactivity on Mobile

In-app dashboard reports and data visualization.

Mobile App Analytics

Analytics based on real-time user mobile access.

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

TrustRadius

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Influencer Marketing Software

affable.ai

Overview

What is affable.ai?