TrustRadius Insights
Agency Analytics has proven to be a valuable tool for agencies and marketing departments in various industries. Users have found that the …
Starting at $60 per month
View PricingOverview
What is Agency Analytics?
Reporting software designed specifically for marketing agencies, boasting over 5,000 agencies as users of AgencyAnalytics for reports and live marketing dashboards. It can report on SEO, PPC, call tracking, social media, email marketing, and more with 60+ integrations. The solution…
Recent Reviews
Pricing
Freelancer
$12
Cloud
per month per client campaign (minimum 5 client campaigns)
Agency
$18
Cloud
per month per client campaign (minimum 10 client campaigns)
Enterprise
contact for enterprise pricing
Cloud
Entry-level set up fee?
- No setup fee
For the latest information on pricing, visithttps://agencyanalytics.com/pricing?utm…
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $60 per month
Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Agency Analytics?
Reporting software designed specifically for marketing agencies, boasting over 5,000 agencies as users of AgencyAnalytics for reports and live marketing dashboards. It can report on SEO, PPC, call tracking, social media, email marketing, and more with 60+ integrations.
The solution aims to displace spreadsheets and help users grow their agencies, and is presented as an easy-to-use reporting software that just works the way it is needed to. It is available to try out through a 14-day trial.
The solution aims to displace spreadsheets and help users grow their agencies, and is presented as an easy-to-use reporting software that just works the way it is needed to. It is available to try out through a 14-day trial.
Agency Analytics Features
- Supported: Automated Reports
- Supported: Marketing Dashboards
- Supported: SEO Tools
Agency Analytics Screenshots
Agency Analytics Video
Over 5000 Marketing Agencies have proven to us that Digital Marketing Dashboards and Reports are essential to scale your agency and retain clients.
Agency Analytics Integrations
- Google Ads
- Meta Business Suite
- Majestic SEO
- Semrush
- Google Analytics
- CallRail
- ActiveCampaign
- AdRoll
- Ahrefs
- Bing Webmaster Tools
- Birdeye
- BrightLocal
- CallTrackingMetrics
- CallSource
- Campaign Monitor by Marigold
- Constant Contact
- DialogTech
- Google Business Profile
- Google Search Console
- Google Sheets
- Grade.us
- HubSpot CRM
- Klaviyo
- LinkedIn Marketing Solutions
- Mailchimp
- Marchex
- Microsoft Advertising
- Moz Local
- Shopify
- Trustpilot
- Twitter Ads
- unbounce
- WooCommerce
- Yelp for Business
- Yext
- Salesforce CMS
- StackAdapt
- Amazon Ads
- Avanser
- Spotify
Agency Analytics Competitors
Agency Analytics Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
| Supported Countries | Global |
| Supported Languages | Chinese, Croatian, Czech, Danish, Dutch, English, Finnish, French, German, Hebrew, Italian, Japanese, Korean, Polish, Portuguese, Romanian, Russian, Spanish, Swedish, Thai, Turkish, VIetnamese |
Frequently Asked Questions
Agency Analytics starts at $60.
Reviewers rate Support Rating highest, with a score of 9.8.
The most common users of Agency Analytics are from Small Businesses (1-50 employees).
Agency Analytics Customer Size Distribution
| Consumers | 0% |
|---|---|
| Small Businesses (1-50 employees) | 20% |
| Mid-Size Companies (51-500 employees) | 70% |
| Enterprises (more than 500 employees) | 10% |
Comparisons
Compare with
Reviews and Ratings
(33)
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Pros
- Cons
- Recommendations
Agency Analytics has proven to be a valuable tool for agencies and marketing departments in various industries. Users have found that the drag and drop custom dashboard makes it easy to create reports, saving them time on client reporting. The software brings together all available marketing channels into one convenient dashboard, allowing users to effectively manage and control their campaigns. This has resulted in improved account management and reduced costs by streamlining monthly reporting and improving efficiency in analysis and reporting.
For agencies working in challenging industries such as real estate, insurance, and banking, Agency Analytics provides substantial SEO and competitive analysis solutions. Users have benefited from the automation of on-site audits, which has significantly reduced the time needed to complete SEO audits. The built-in website audit tool helps identify technical issues on websites, improving the quality of service offerings to retain clients. Additionally, the software serves as a white-label reporting tool, allowing agencies to showcase progress for keyword rankings and website traffic, validating the work done by agencies.
The software is used by both the Marketing Department and the SEO Department. The Marketing Department utilizes Agency Analytics to integrate all marketing efforts from SEO and PPC to email marketing and review management. On the other hand, the SEO Department relies on Agency Analytics for daily tracking of organic keyword rankings in Google and Bing, providing up-to-date rankings for clients. Furthermore, account management teams use the software to track ranking placement for website clients, providing monthly reports and logins for their reports.
The customizable dashboard in Agency Analytics provides a quick look at campaign performance, Google Analytics data, PPC information, and Google Business Profile performance. Users appreciate how data from various digital sources can be consolidated into one clean dashboard, ensuring a common view for discussions with clients. The interface is also praised for its user-friendliness, with an easy-to-read and responsive UX for customers. The automatic report scheduling feature allows users to put reporting tasks on autopilot, saving time and effort.
Overall, Agency Analytics has become an essential tool for agencies and marketing departments, offering a quick and efficient way to obtain valuable information, track performance, and generate professional reports. The continuous release of new features keeps the solution relevant and valuable for users, allowing them to stay ahead of the game in the ever-evolving digital marketing landscape.
Reliability and Advanced Services: Several users have found Agency Analytics to be a highly reliable platform with advanced services. They appreciate the platform's stability and its ability to handle their data effectively.
Great Customer Service Support: Many reviewers have praised the great customer service support provided by Agency Analytics. Customers mention that the support team is responsive, helpful, and quick in addressing any issues or concerns they may have.
Easy-to-Use Functions and User-Friendliness: Users have highlighted that the functions of Agency Analytics are easy to use, contributing to its overall user-friendliness. They find it intuitive and straightforward to navigate through the platform, making it accessible for users with varying levels of technical expertise.
Limited customization options for imported data: Some users have expressed that the customization features for imported data in Agency Analytics are limited, hindering their ability to tailor the software to their specific needs.
Lack of advanced analysis tools: Several reviewers have mentioned that Agency Analytics lacks comprehensive analysis tools compared to other platforms. Users feel that certain functionalities like goal tracking are limited, which may impact their ability to effectively measure and track their marketing efforts.
Difficulty in managing and sorting through available data: Many users find it challenging to manage and sort through the abundance of available data in Agency Analytics. This difficulty can make it hard for them to identify the most relevant information for their analysis, potentially impacting their decision-making process.
Users highly recommend using the trial period of Agency Analytics to explore its integrations and features. They suggest taking the time to learn all the features of the tool for optimal use.
Users also recommend Agency Analytics for creating client reports and dashboards, as it saves time in reporting and tracking. They believe that the tool is worth the monthly cost due to the time saved in reporting.
Furthermore, users highly recommend Agency Analytics to consultants and agencies for client reporting. They find it to be a very useful tool for tracking website and search engine rankings, especially for agencies focused on SEO.
In summary, users recommend Agency Analytics for its trial period, client reporting capabilities, time-saving features, and effectiveness in tracking website and search engine rankings.
Attribute Ratings
Reviews
(1-4 of 4)Companies can't remove reviews or game the system. Here's why
Our agency had started working with clients in industries that are more challenging for digital marketing like real estate, insurance, and banking. We also had no reliable tool for backlink research which is an important SEO factor in these competitive industries. We were looking for software that can automate on-site audits to drastically reduce the time need to complete an SEO audit, as well as help provide more streamlined ways to do monthly reporting.
Goals
- Improve the quality of service offerings to retain clients.
- More focus on backlink building.
- Better competitive research.
- Improved account management.
- Reduce costs by improving efficiency in analysis and reporting (estimated reduction is 1-2 hrs. per client per month).
- Effectively pulling in data from a number of different sources.
- SEO, SEM, and paid/organic social reporting (Facebook, Twitter, Google+, and LinkedIn).
- Robust SEO site audit abilities.
- Unlimited user and client logins.
- Automated custom reporting.
- Some analysis tools are limited compared to other platforms, such as goal tracking.
- Customization of imported data is limited.
- For a small to medium size agency, the $79/month cost is reasonable, allowing for unlimited users, 10 campaigns included, and 1,000 keywords tracked.
- It is something we can easily build into our pricing model.
- If more is needed, the platform can scale, allowing for more keyword tracking, more campaigns, etc.
We identified Agency Analytics as the most well-rounded software for our agency’s needs. The platform was reasonably priced and included integrations for SEO, paid search, paid social, and organic social. Having reporting and tools for all major marketing channels will be beneficial for our integrated approach and could save a lot of time by automating monthly reporting.
Although the software does have some limitations in the level of data granularity, it does contain the most important data we need like backlink reporting and competitor analysis. The platform also has a very robust keyword tracking feature with tracking on Google and Bing.
It also includes an unlimited amount of users and up to 10 campaigns, which is adequate for all current digital clients with room to grow at a reasonable additional cost. Campaigns can be purchased in blocks of five for an additional $25 per month.
August 28, 2020
Like a finely-tuned machine
Agency Analytics is a great tool for our agency. We are able to easily configure reports that we share with clients monthly. They look professional and present well. Agency Analytics is always bringing out new features that make their solution even more relevant than it already is. I will always work with them.
- Professional format
- Set it and forget it reports
- Fairly easy to use
- Slick interface
- Ability for more local/reviews sites/platforms
- Suggestions to improve results
- Case studies/monthly webinars
- Saves us time
- Saves us having to pay for multiple platforms
- Eliminates frustration trying to create the same reports every month manually
March 31, 2020
Digital Marketing Software at a Good Value
We use Agency Analytics to bring data from various digital sources into one clean dashboard for our clients. We also use the SEO audit feature to help make us more efficient with the technical aspects of SEO.
- Data Visualization
- SEO Audit
- Ad Reporting
- Custom Conversion Tracking
- Customized Data
- Filtering Data
- Improved Efficiency
- Better Data and Reporting
Agency Analytics is a great value. It offers enough tools and features that are very useful, and it's a more affordable platform than other similar tools. It is missing some key depth in both SEO and reporting, which is a shame. It does do a much better job at bring digital efforts into one platform. Overall it's a good digital marketing tool.
March 12, 2020
Agency Analytics Provides Daily Keyword Rankings, Valuable Reporting Tools and Technical Audit Capabilities - All in One Tool!
The SEO department utilizes Agency Analytics on a daily basis to track organic keyword ranking in Google and Bing. It's a great tool because we can see updated keyword rankings on a daily basis and this isn't a premium feature. Other software tracks rankings on a weekly basis which isn't helpful because should a Google algorithm update hit, we wouldn't find out until the next week. With daily tracking, we are notified right away. This has helped us when clients mistakenly remove title tags on a website page. Usually within a few days we can tell something is wrong. We also use Agency Analytics to create weekly and monthly reports for all our clients as well as ad hoc reports. What I like about the tool is that they have a built in website audit tool that identifies technical issues on websites. It's also a good tool for tracking competitors.
- Excellent tool for generating reports for clients as well as other team members.
- Keyword ranking data is updated daily.
- Technical audits are very helpful with identifying issues that exist.
- Would like to see the stars feature to bring keywords to the top of the report have 1 click to remove all stars that were checked off previously.
- Would love to have a feature to track how clients are ranking for keywords; currently only shows the # of keywords ranking in the top 10 positions of Google but doesn't show the actual keywords for each competitor.
- Would extremely love to see a feature where the keywords can be viewed/filtered by position; for example page 1 of Google only, page 2 of Google only.
- Would love to see a keyword tool to check keyword rankings or search volume for specific keywords; similar to Google's keyword planner.
- One positive impact are the daily keyword rankings. Our prior tool provided weekly rankings. This helps us react quickly to any issues on the website or Google algorithm updates.
- The annual cost of Agency Analytics is much less than our prior tool. This has resulted in a better ROI for us in terms of managing our SEO clients.
- The reporting capabilities has improved and the amount of integrations with third party tools is helpful.
I've used Conductor Searchlight in the past and it's a great tool. Agency Analytics however includes many additional features that are considered premium features in Conductor Searchlight. Agency Analytics bundles features and third party integrations that come standard and the tool costs much less than Conductor, however I don't feel like we lost any important features when we switched.