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Score 8.8 out of 100
Top Rated


Recent Reviews

Useful tool to improve SEO

9 out of 10
September 16, 2021
We use Ahrefs to monitor how our website is doing in terms of traffic, keywords, content, and other SEO statistics. Ahrefs allows us to …
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Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 14 features

Competitive analysis (63)


Backlink management (63)


Keyword analysis (62)


SERP ranking tracking (61)


Reviewer Pros & Cons

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Video Reviews

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per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://ahrefs.com/plans-pricing


  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Features Scorecard



SEO Channels


SEO Platform & Account Management


Product Details

What is Ahrefs?

Ahrefs is a software company that develops online SEO tools and free educational materials for marketing professionals.

Ahrefs all-in-one SEO toolset can help users with:
  • Competitor research: unveil competitor's organic keywords, backlink strategies and PPC keywords
  • Link Building: find the strongest backlink opportunities in a niche
  • Keyword Research: get maximum relevant keyword ideas and see how hard it would be to rank
  • Website Audit: find what SEO issues a website has and learn how to fix them
    Content Research: discover the most popular content on any topic and find the best ideas for content
  • Rank Tracking: track search rankings along with competitors'
  • Mentions Monitoring: get email alerts every time a brand is mentioned online.
The vendor states the Ahrefs database has 8 billion keywords and 421 billion indexed pages, and that this enables Ahrefs is able to provide maximum data and accuracy to its users.

Ahrefs Features

SEO Features

  • Supported: Keyword analysis
  • Supported: Backlink management
  • Supported: SERP ranking tracking
  • Supported: Page grader
  • Supported: Competitive analysis
  • Supported: Site audit / diagnostics
  • Supported: Site recommendations
  • Supported: Task management

SEO Channels Features

  • Supported: Local SEO
  • Supported: Social SEO
  • Supported: Mobile SEO
  • Supported: Global SEO

SEO Platform & Account Management Features

  • Supported: Multi-domain support

Ahrefs Screenshots

Analyze backlinks and keywords of any website to find opportunities for your organic traffic growthCheck your website for 100+ pre-defined SEO issuesGet relevant keyword ideas supported by accurate SEO metricsFind the most shared and linked-to content on any topicTrack your and your competitors' search rankings

Ahrefs Video

Ahrefs Demo

Ahrefs Competitors

Ahrefs Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationNo
Supported LanguagesEnglish, Spanish, French, Italian, Portuguese, Russian, Chinese, Japanese, Dutch, German, Turkish, Swedish, Polish


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Frequently Asked Questions

What is Ahrefs?

Ahrefs is an SEO tool providers. Ahrefs Site Explorer provides a suite of tools including a component for backlink & on-page SEO analysis, online brand mentions tracking, and domain comparison tool for competitor analysis, etc. They refer to themselves as “the largest index of live backlinks.”

What is Ahrefs's best feature?

Reviewers rate Competitive analysis and Global SEO highest, with a score of 8.8.

Who uses Ahrefs?

The most common users of Ahrefs are from Small Businesses (1-50 employees) and the Marketing & Advertising industry.

Reviews and Ratings




(1-25 of 70)
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Score 9 out of 10
Vetted Review
Verified User
Review Source
  • When we can create really great content for our site that ranks well and quickly, we can more effectively monetize that content with affiliate links.
  • Boosting our clients' overall rankings also has a positive impact on revenue since the lifetime value for a client with a high performing campaign is better than one that is lackluster
  • We can analyze competitors (of ours and our clients) and hopefully outmaneuver them digitally
Katie Goh | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
  • Ahrefs has allowed me to create content sections which have become very valuable to our site
  • Ahrefs allows me to review other websites to discover strategies that have worked for competitors
  • We have been able to track our link building progress on influencer campaigns.
Bella Castilla | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
  • It sometimes compromises on the information about different other competitors which can be big trouble in future which needs to up to mark for better results.
  • It also informs about the traffic behavior, which keyword is most suitable, and generating more traffic.
  • It gives real-time information about our sites, how well our website is working now.
  • Their data helps to transfer our content into a product that will reach the people more and have more conversion rate.
Ari Roth | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
  • We have been able to identify and report to clients on reasons for significant changes in the SERPs. This has led to greater client trust and deeper client relationships.
  • We have been able to identify client opportunities for link building from competitors' links.
  • We have identified key broken pages for easy fixes and SEO wins.
Andrea Hester | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
  • Ahrefs has enabled us to provide clients with valuable roadmaps for improving their SEO and increasing their conversions and ROI
  • Ongoing monitoring and reporting generates new business for web development and technical SEO performance improvement
  • Ahrefs has helped train and educate our internal team members on SEO best practices, which has transferred to saleable services and knowledge benefitting both our clients and our profitability as a company
Kenny King | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
  • Ahrefs has helped us find competitor backlinks that we were able to acquire and increase Google rankings.
  • Ahrefs helped us find keywords we did not know had traffic volume and allowed us to write content for those keywords and bring in more traffic.
  • Ahrefs helped us find Featured Snippet opportunities that helped us jump to #1 in Google and dramatically boost traffic.