Airship

Airship

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Score 7.0 out of 100
Airship (formerly Urban Airship)

Overview

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Pricing

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What is Airship?

Airship (formerly Urban Airship) is a mobile marketing and push notification application, supporting customer segmentation with highly personalized messaging, and email notifications.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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Alternatives Pricing

What is Twilio?

Twilio offers a CPaaS and CCaaS solution, with the combination of its programmable Voice, Video, and Messaging APIs, as well as the Twilio Flex cloud contact center. Additional capabilities include Twilio's Elastic SIP Trunking, as well as API for WhatsApp.

What is OneSignal?

OneSignal in Mountain View offers their push notification platform, meant to support high volume push notifications across platforms with unlimited devices and notifications, limitless segments and delivery scheduling with automated delivery, and analytics.

Features Scorecard

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Product Details

What is Airship?

Airship (formerly Urban Airship) is a mobile marketing and push notification application, supporting customer segmentation with highly personalized messaging, and email notifications.

Airship Competitors

Airship Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Comparisons

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Frequently Asked Questions

What is Airship?

Airship (formerly Urban Airship) is a mobile marketing and push notification application, supporting customer segmentation with highly personalized messaging, and email notifications.

What are Airship's top competitors?

MobileBridge are common alternatives for Airship.

Who uses Airship?

The most common users of Airship are from Mid-sized Companies (51-1,000 employees) and the Internet industry.

Reviews and Ratings

 (6)

Ratings

Reviews

(1-2 of 2)
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Score 7 out of 10
Vetted Review
Verified User
Review Source
We have integrated many different Push platforms into our client's mobile apps, and Airship is the most tried and true in my eyes. It effectively allows our clients to send automated and segmented Push notifications to their users in a an accurate and timely manner, and the development required for to integrate Airship is straightforward. We have even worked directly with the Airship team to implement a custom solution for one of our client's needs.
  • Automated Push Notifications
  • Ability to effectively create tags for segmentation purposes
  • Reporting of user interaction with sent push messages
  • Better clarity on what can and can't be tracked in terms of user interactions with apps
Airship is a great tool for Push Message and In-App Message marketing efforts, and their message center is fully flushed out (unlike many other platforms I have worked with). They have also gotten better over the last year or two in aligning things a bit more efficiently across iOS and Android. I have not personally used Airship for anything other than their Mobile App offerings, so I can't comment on their SMS or Web Notification capabilities, but I have heard negative things about their email offering. To me Airship is first and foremost a mobile app tool, and everything else is secondary, so that makes sense.
I have not had to interact much with customer support as I have been able to find the vast majority of the answers I'm looking for within their documentation, which I very much appreciate because it saves me a lot of time. Customer support has been responsive and helpful for the most part during the couple of interactions I've had.
Brian L. Clark | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
We use Urban Airship for push notifications on breaking news stories. It's used by a few members of our editorial staff. When news breaks and we get a story on our site, we send out the push notifications to bring readers back to our content. It helps drive traffic and engagement.
  • It's very fast. As soon as we hit send, it arrives on our phone and tablet apps immediately.
  • The interface is clear. We generally copy and paste the headline right into the box. The font and font size, along with the background, make it easy to read so that we avoid any typos. That's important because we're working quickly.
  • It gives you good and usable analytics to track engagement.
  • It's 100 percent reliable. We've never had an issue with it.
  • The interface can be a little confusing. In the upper right corner of your dashboard, you'll see "New Push Message" and "New Message" ... Seems odd to have two choices. Then, after you push "New Message" you can copy and paste your text, but then there are about three more buttons before you get to the point of sending it. That just might be how it's integrated with our app so other markets might be different. But, if you have the instructions, it's fairly quick.
  • Again, this could be just the way it's integrated with our app, but when a user clicks on the alert on their phones, it goes to the web site and not to the specific story. So, we have to make sure the story is in a prominent place on our site (Latest News, mainstage).
  • It would be nice to have small photos in our push notifications.
It's well-suited when you want your content to get out quickly. It's best for breaking or big news. We do weigh what types of stories we want to push. We don't want to overuse it, but we want to take advantage. We don't find it appropriate using it between the hours of 11 p.m. and 6 a.m. We sent out a push one time around midnight, and we got a comment back that it woke somebody up and scared them.