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Airship

Airship
Formerly Urban Airship

Overview

What is Airship?

Airship is a mobile app experience platform that helps brands optimize the mobile app lifecycle from discovery to loyalty while driving customer value, inside and outside the app. Airship powers cross-channel journeys, experimentation, no-code experiences & App Store Optimization.

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Pricing

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What is Airship?

Airship is a mobile app experience platform that helps brands optimize the mobile app lifecycle from discovery to loyalty while driving customer value, inside and outside the app. Airship powers cross-channel journeys, experimentation, no-code experiences & App Store Optimization.

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  • Setup fee optional

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  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is Airship?

Mobile app customers are 3x more valuable than non-app customers on average. Airship, the mobile app experience company, enables brands to capture that value.



Airship App Experience Platform

The Airship platform provides an end-to-end solution for capturing value across the entire customer app lifecycle — from acquisition and activation to engagement and loyalty. It starts with Airship's app store optimization (ASO) solutions promoting app discovery and downloads. Then Airship's unified cross-channel journey orchestration, intelligent content creation, and experimentation solutions allow app teams to bridge inside-the-app experiences with outside-the-app messaging to capture customer value everywhere. Marketers and product managers get work done in minutes instead of months with Airship's no-code native app experience editor — bypassing developer support and app updates.


Airship Customers

From world-leading brands to up-and-coming innovators, Airship customers like Chipotle, The Home Depot, Air France, NBCUniversal, Allstate, and Vodafone understand two important things: the huge value potential of mobile apps and what it takes to capture that value.


Airship Features

  • Supported: Push Notifications
  • Supported: In-App Messaging
  • Supported: In-App Messaging: Scenes
  • Supported: In-App Messaging: Surveys
  • Supported: In-App Messaging: Stories
  • Supported: Message Center
  • Supported: Preference Center
  • Supported: iOS Live Activities & Android Live Updates
  • Supported: App Store Optimization (ASO)
  • Supported: Enterprise-grade Email
  • Supported: Two-way SMS
  • Supported: Web Notifications
  • Supported: Mobile Wallet
  • Supported: Open Channel
  • Supported: App Experience Editor
  • Supported: Cross-Channel Journeys
  • Supported: Segmentation
  • Supported: Unified Channel Coordination
  • Supported: Contact Management
  • Supported: Personalization
  • Supported: A/B and Multivariate Testing for Messaging, Journeys, App Store Optimization and Feature Flags
  • Supported: Dynamic Experimentation
  • Supported: Generative & Predictive AI
  • Supported: Performance Analytics
  • Supported: Real-Time Data Streaming
  • Supported: Open & Flexible APIs
  • Supported: Partner Integration Recipes

Airship Screenshots

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Airship Video

Airship Mobile App Solutions

Airship Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesGlobal - AMER, EMEA & APAC
Supported LanguagesEnglish

Frequently Asked Questions

Airship is a mobile app experience platform that helps brands optimize the mobile app lifecycle from discovery to loyalty while driving customer value, inside and outside the app. Airship powers cross-channel journeys, experimentation, no-code experiences & App Store Optimization.

Braze, MoEngage, and CleverTap are common alternatives for Airship.

The most common users of Airship are from Enterprises (1,001+ employees).
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Comparisons

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Reviews and Ratings

(30)

Attribute Ratings

Reviews

(1-8 of 8)
Companies can't remove reviews or game the system. Here's why
September 28, 2023

Airship [Mostly] Soars

Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Customer support
  • Analytics
  • Reengagement options
  • Make it easier to manager an account with multiple apps
  • Data in PA tool often loads very slowly
  • Streamline journey steps
Kailash Nagarajan | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • The marketing push notifications are very effective, and it gives us free hand to define different business criteria to target user groups
  • The user experience or the message content could differ from Android and iOS, and this is a huge benefit for us
  • As an Architect, troubleshooting an issue is very detailed and the time it takes to troubleshoot an issue is considerably less from our previous product
  • The messaging journey, rather than going via various screens - would be good to have them in a single page
  • Would be good to know if the Product supports WatchOS And Android watch notifications
September 13, 2023

Founder and Managing Member

Mike Mehlmann | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Audience Segmentation
  • Customer Journey segmentation
  • Customer Support
  • Email functionality - Search by customer name
  • Creative portal to design and layout notifications and emails. Saving drafts sometimes does not work
  • In box delivery rates in e-mail need improving
Carolin Wichmann | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Simple setup of push messages + automations
  • Most important push + reporting features available
  • Friendly and individual customer support
  • Regular launch + optimization of features
  • High customer engagement over Airship
  • Voucher handling (for voucher cases which can appear several times in customer life, workaround is possible but laborious)
  • Automatic push retargeting can be improved
  • Automated AB-Testing reminder setup
Firman Syamsudin | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Segmenting customers based on their response and activities
  • Having a connector to our other existing platforms
  • Easy-to-use user interface to compile messages
  • Ability to trigger messages via custom events and real time performance measuring
  • The automated A/B testing winner selection and application should be added
  • The flexibility of message shape, specifically incorporating transparency so messages do not need to be a rectangular shape
  • Faster and more reliable servers around the globe
  • Making more detailed use cases and tutorials to be followed can simplify things for users
Score 7 out of 10
Vetted Review
Verified User
  • Automated Push Notifications
  • Ability to effectively create tags for segmentation purposes
  • Reporting of user interaction with sent push messages
  • Better clarity on what can and can't be tracked in terms of user interactions with apps
Brian L. Clark | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • It's very fast. As soon as we hit send, it arrives on our phone and tablet apps immediately.
  • The interface is clear. We generally copy and paste the headline right into the box. The font and font size, along with the background, make it easy to read so that we avoid any typos. That's important because we're working quickly.
  • It gives you good and usable analytics to track engagement.
  • It's 100 percent reliable. We've never had an issue with it.
  • The interface can be a little confusing. In the upper right corner of your dashboard, you'll see "New Push Message" and "New Message" ... Seems odd to have two choices. Then, after you push "New Message" you can copy and paste your text, but then there are about three more buttons before you get to the point of sending it. That just might be how it's integrated with our app so other markets might be different. But, if you have the instructions, it's fairly quick.
  • Again, this could be just the way it's integrated with our app, but when a user clicks on the alert on their phones, it goes to the web site and not to the specific story. So, we have to make sure the story is in a prominent place on our site (Latest News, mainstage).
  • It would be nice to have small photos in our push notifications.
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