Amazon Pinpoint

Amazon Pinpoint

Score 5.0 out of 10
Amazon Pinpoint

Overview

What is Amazon Pinpoint?

Amazon Pinpoint (formerly Amazon Mobile Analytics) allows users to measure app usage and app revenue. It tracks key metrics like new vs. returning users, app revenue, user retention, and in-app behavior/events. The goal is to enable users to make data-driven...
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Pricing

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What is Amazon Pinpoint?

Amazon Pinpoint (formerly Amazon Mobile Analytics) allows users to measure app usage and app revenue. It tracks key metrics like new vs. returning users, app revenue, user retention, and in-app behavior/events. The goal is to enable users to make data-driven decisions to increase engagement and…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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Product Details

What is Amazon Pinpoint?

Amazon Pinpoint (formerly Amazon Mobile Analytics) allows users to measure app usage and app revenue. It tracks key metrics like new vs. returning users, app revenue, user retention, and in-app behavior/events. The goal is to enable users to make data-driven decisions to increase engagement and monetization for their app(s). Users can view key charts in the console and automatically export app event data to Amazon S3 and Amazon Redshift to run custom analysis. Amazon Pinpoint is free up to 100 million events per month and just $1 per million events thereafter.

Amazon Pinpoint Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo
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Reviews and Ratings

 (8)

Reviews

(1-1 of 1)
Companies can't remove reviews or game the system. Here's why
Charell Adagala | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
We used to use Adobe Campaign for years and now we utilize Amazon Pinpoint in order to satisfy our marketing platform needs. We use it in order to send our texts, emails, and mobile pushes. Being able to integrate with Amazon Elastic Compute Cloud as our backend servers has been way easier while working on one platform. For us, it has addressed consolidating on one platform as well as cost efficiency and a removal of a third-party software and support system.
  • Text messaging
  • Lambda integration
  • Marketing
  • Re-subscription
  • Clearer daily reporting
  • Better opt out
If you are utilizing mobile push, email, or SMS for marketing reasons, Amazon Pinpoint is amazing. If you are utilizing Amazon Elastic Compute Cloud as your backend system, then the support all can come from one place, which makes troubleshooting easier. We use Amazon Pinpoint in order to send billions of emails. Most notable is the use for password reset.
  • Tracking
  • Marketing tools
  • Customizability
  • Faster deliverability
  • Lack of integration with third-party software
  • Well-documented and great support
Amazon Pinpoint is way easier to use than Adobe Campaign and cheaper than Salesforce. Great solution with easy AWS integration for a non-beatable price. When you think about the integration that you need to use with a third-party application and all the backend software installs, you can see why being able to use the AWS API to make calls to Amazon Pinpoint directly would be a way more feasible solution if you're using Amazon Elastic Compute Cloud already.
Adobe Campaign, Salesforce Marketing Cloud Email Studio, Amazon Simple Notification Service (SNS)
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