Overview
What is ARchitect?
ARInsights’ SaaS platform is used by B2B tech and services companies for managing their analyst relations (AR) and influencer relations programs. The flagship solution, ARchitect, along with multiple complementary products, help improve AR professionals’ efficiency and productivity.
ARchitect works for AR professionals
ARchitect - custom built for AR but not IR
The gold standard for analyst relations CRM-like tool
ARchitect is a Key Component of a Good Analyst Relations Program
Informatica uses ARchitect in a variety of ways to get time back in our busy days. Monthly reports which used to take four to five hours …
ARchitect provides executive level output with Nordstrom-level support!
Garnering insights the easy way, with ARIsights Architect
My AR Life wouldn't be the same without ARchitect....
ARchitect Saves Me Time by Keeping Me Organized
ARchitect is GREAT - the Event Module is AMAZING!!
ARchitecting Your Analyst Relations Program
ARchitect is a critical tool for AR professionals juggling many products and analysts
Pricing
What is ARchitect?
ARInsights’ SaaS platform is used by B2B tech and services companies for managing their analyst relations (AR) and influencer relations programs. The flagship solution, ARchitect, along with multiple complementary products, help improve AR professionals’ efficiency and productivity.
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Details
- About
- Competitors
- Tech Details
- FAQs
What is ARchitect?
ARInsights has a proprietary database with research from 30+ firms (including Gartner, Forrester, IDC, etc.) and contact information for more than 10,000 analysts and other B2B influencers from over 1,000 firms. ARchitect, the company’s core product, includes a database integrated with a purpose-built interaction management solution used to organize, plan, coordinate, track and measure success of analyst relationships. ARInsights has also expanded its product portfolio in recent years to include multiple complementary solutions. Premium Content helps customers monitor influencer research, blogs, and social media. Event Manager enables users to optimize analyst and spokesperson schedules during events. And the Analyst Portal provides a secure online environment where companies can share curated content and interact with analysts.
ARchitect Screenshots
ARchitect Competitors
- Meltwater
- Cision Communications Cloud
- In-house systems
ARchitect Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Unspecified |
Mobile Application | Apple iOS, Android |
Frequently Asked Questions
Comparisons
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Reviews and Ratings
(16)Community Insights
- Business Problems Solved
ARchitect is utilized by various analyst relations teams, such as Dell and Capgemini, to effectively manage their interactions with the analyst community. With its comprehensive functionalities, ARchitect proves to be a valuable tool for running outreach campaigns, managing projects, and tracking interactions with analysts worldwide. Users have found it especially helpful in keeping records of analyst briefings and generating reports for business unit leaders. The software serves as a CRM for AR professionals, assisting them in managing current and future interactions, conducting communications, running analytics, and generating briefing books. Informatica also benefits from ARchitect's features by saving time through automated report generation and tracking interactions based on product, region, and analyst. The custom fields and analyst groups feature are particularly valued by Informatica for tracking interactions, providing updates, and facilitating cross-selling and upselling efforts. Additionally, ARchitect proves to be indispensable for organizing and enriching analyst relations programs, maintaining an international analyst database, and improving communication through relevant research notifications. While primarily used by the analyst relations department, some PR teams have found value in the software for event planning purposes. Overall, ARchitect has demonstrated its effectiveness in streamlining processes for managing analyst relationships and enhancing the overall efficiency of organizations' AR functions.
Attribute Ratings
Reviews
(1-4 of 4)ARchitect - custom built for AR but not IR
- Building lists - its excellent
- Provide details/biogs on analysts
- Solid platform for email outreach
- Ability to track interactions
- Use of the finder feature is a little cumbersome
- The email editor is better but still a little fiddly compared to the likes of Mailchimp
- Adding in new contacts is a little tedious process
- Removing analysts no longer with an organisation - in transit is a little onerous
- Positive - very helpful in terms of open rates for email blasts
- Positive - useful to track interactions
- Negative - no great on analyst output/coverage
- Managing relationships with analysts
- Support AR interactions - briefing documents
- Measuring AR activity/output
- Investigating new analysts/new areas
- Monitoring analyst output
- Use of the platform to match analyst output to PR output
- As a starting point to match AR activity to sales work
- Linking ARchtect to sales management software
- Possibly linking ARchitect to ABM
- Product Reputation
- Prior Experience with the Product
- Don't know
- Building a database
- Finding out details on an analysts
- Running a report
- Sending out newsletter
- Running bespoke reports
- Setting up tasks
- Intuitive information fields capture the things that AR practitioners must archive
- Easy to use reporting makes the dissemination of information to key stakeholders efficient
- The customer support is second to none
- I'd like to see more profiles included particularly for consultants and advisors
- We don't measure ROI and ARchitect. It is an essential tool for us and fortunately I've not had to justify our ongoing investment by demonstrating ROI.
ARchitecting Your Analyst Relations Program
1. Manage interactions (briefings, meetings, events) with analysts
2. Manage projects (major research reviews) with analysts
3. Knowledge/content management (tracking coverage of Capgemini by analysts)
4. Reporting back to the business (activity and coverage reports)
Content is accessible to everyone on the global team allowing for transparency in activities. We can also report back to the business on our activities with the click of a button.
- Consolidation of coverage. ARchitect's Premium Content is an ideal tool. Analyst coverage is centralized in ARchitect -- saving the step of visiting multiple analyst websites to track coverage. We are also able to run customized coverage reports.
- Interaction creation and maintenance. ARchitect's Interactions allow us to track our interactions with analysts, collaborate on interactions, and keep have a record of everything we've worked on. We can run interaction reports (which can be provided to the business) and briefing documents to keep executives up-to-date on how we've engaged analysts.
- Projects for project management. ARchitect's Projects enables us to track analyst major reviews (very complex interactions) that can take several months to complete. We can easily look at the status and results of all major reviews -- in addition to keeping track of any red-flag situations.
- Customization. Interaction, Article (part of Premium Content) and Project entry forms can be customized. Additional details outside of the standard form can be tracked.
- The ability to clone articles. Since we use this tool heavily for knowledge/content management, we are often creating several entries against the same report.
- Get the sort feature working on the column headers in grid views.
- Remove the duplicate status field in Projects (ARchitect has been in touch with me about this already).
- ARchitect has enabled us to track and report back (with minimum effort) client references from the market analysts. Our ability to demonstrate direct sales support provides validation for the analyst relations program -- especially for those who have a hard time understanding the value of the program.
- ARchitect has enabled us to provide real-time, customized reporting back to the business - demonstrating the efficacy of our program management.
- At the most basic level, the ARchitect contract has paid for itself many times in person-hours. Having a centralized system means team members do not need to manually track their own activities in a spreadsheet. In addition, the time it would take to consolidate reports, or customize reports by topic, analyst, etc.
1. Analyst firms/bios. With Salesforce, we needed to maintain all analyst bios -- something that ARchitect does.
2. Analyst coverage. We used to track all analyst coverage by visiting multiple analyst websites and manually pasting into spreadsheets. We now not only get a feed of coverage that can be exported into Excel, but we can also customize reports by topic.
3. Reporting. Salesforce did not provide the same reporting capabilities that ARchitect provides.
ARchitect is a critical tool for AR professionals juggling many products and analysts
- Effective user interface that makes finding information and using various functions fast
- Analyst and firm database is updated on a continuous basis
- Eliminates many emails between AR members because the information needed is quickly available through ARchitect
- For our use case, the isn't any functionality or changes needed. It has been fine -tuned for 14 years so it is incredibly robust.
- ARchitect is a "force multiplier" permitting a small AR team to handle many more analysts and many more products