ARchitect

ARchitect is utilized by various analyst relations teams, such as Dell and Capgemini, to effectively manage their interactions with the analyst community. With its comprehensive functionalities, ARchitect proves to be a valuable tool for running outreach campaigns, managing projects, and tracking interactions with analysts worldwide. Users have found it especially helpful in keeping records of analyst briefings and generating reports for business unit leaders. The software serves as a CRM for AR professionals, assisting them in managing current and future interactions, conducting communications, running analytics, and generating briefing books. Informatica also benefits from ARchitect's features by saving time through automated report generation and tracking interactions based on product, region, and analyst. The custom fields and analyst groups feature are particularly valued by Informatica for tracking interactions, providing updates, and facilitating cross-selling and upselling efforts. Additionally, ARchitect proves to be indispensable for organizing and enriching analyst relations programs, maintaining an international analyst database, and improving communication through relevant research notifications. While primarily used by the analyst relations department, some PR teams have found value in the software for event planning purposes. Overall, ARchitect has demonstrated its effectiveness in streamlining processes for managing analyst relationships and enhancing the overall efficiency of organizations' AR functions.