Aurea CRM

Aurea CRM

Score 6.9 out of 10
Aurea CRM

Overview

What is Aurea CRM?

Aurea CRM is a comprehensive customer relationship management solution that is designed to enable companies to drive customer engagement tools deep into their sales organization. The vendor says with end-to-end capabilities for sales and marketing, this solution provides a one-stop-shop...
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Reviewer Pros & Cons

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Pricing

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What is Aurea CRM?

Aurea CRM is a comprehensive customer relationship management solution that is designed to enable companies to drive customer engagement tools deep into their sales organization. The vendor says with end-to-end capabilities for sales and marketing, this solution provides a one-stop-shop that…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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Product Details

What is Aurea CRM?

Aurea CRM is a comprehensive customer relationship management solution that is designed to enable companies to drive customer engagement tools deep into their sales organization. The vendor says with end-to-end capabilities for sales and marketing, this solution provides a one-stop-shop that delivers a compact overview of team activities, sales pipelines, and key performance indicators so companies can set priorities and make informed decisions. The vendor’s value proposition is that the new Aurea CRM Enterprise Edition has been re-engineered with integrated campaign management offerings to give companies the insight, access, and speed they need.

Aurea CRM Screenshots

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Aurea CRM Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo
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Comparisons

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Reviews and Ratings

 (6)

Attribute Ratings

Reviews

(1-1 of 1)
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Kerem Kececi | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Since I'm Sales Engineer, I'm using it for daily sales & business development activities such as activity reports after customer visits, offer creations, follow up of opportunities and hot projects etc. Product information or marketing event invitations are also made by using it via emailings. Meeting reports are also prepared by using it for our company's quarterly meetings.
  • customised and detailed query preparation
  • offer creation
  • creation of detailed activity reports
  • slightly complex user interface and menu items
  • very slow loading speeds particularly for mobile smartphone use
  • missing information for current or next steps of the menu while typing or entering something
I have prepared deeply detailed customised queries to prepare detailed customer reports including markets, segments, classifications and potentials to present to our company management which have been highly appreciated. So, it was well suited in that case. Since I'm traveling a lot for customer visit activities, I frequently need to use it as mobile but it's slightly nightmarish to use its unfriendly search function as well as very slow loading speeds. So, it's less appropriate in that case.
Sales Force Automation (7)
85.71428571428571%
8.6
Customer data management / contact management
90%
9.0
Workflow management
80%
8.0
Territory management
80%
8.0
Opportunity management
90%
9.0
Quote & order management
80%
8.0
Interaction tracking
90%
9.0
Channel / partner relationship management
90%
9.0
Customer Service & Support (2)
N/A
N/A
Case management
N/A
N/A
Help desk management
N/A
N/A
Marketing Automation (1)
70%
7.0
Lead management
70%
7.0
CRM Project Management (2)
85%
8.5
Task management
80%
8.0
Reporting
90%
9.0
CRM Reporting & Analytics (3)
63.33333333333333%
6.3
Forecasting
60%
6.0
Pipeline visualization
40%
4.0
Customizable reports
90%
9.0
Customization (2)
85%
8.5
Custom fields
80%
8.0
Custom objects
90%
9.0
Security (2)
N/A
N/A
Role-based user permissions
N/A
N/A
Single sign-on capability
N/A
N/A
Social CRM
N/A
N/A
Integrations with 3rd-party Software
N/A
N/A
Platform (1)
10%
1.0
Mobile access
10%
1.0
  • positive impact for efficiency of indoor sales activies
  • positive impact for better report preparation
  • negative impact for mobile use
I didn't select Aurea CRM myself. Since our company is global, our headquarter has selected Aurea CRM after certain years of old Oracle based Crm use. As far as I know the old one was having some weaknesses about reporting, analysing via queries, lack of marketing activies etc. That's why our top management has selected Aurea CRM for a better solution which I highly agree with it except terrible mobile use.
Since it's providing useful features, I like to use Aurea CRM on my company PC at the office for my daily activities. However, we are in highly digital age via mobile devices particularly smart phones and we need to use softwares even in mobility which is highly weak feature of Aurea CRM and needs to be improved as soon as possible.
I'm not getting in touch directly with Aurea CRM support team member because they have trained our company's IT team members that are in direct contact with Aurea CRM support channel. As far as I know, the overall support for Aurea CRM is quite good and highly prompt in a professional way.
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