TrustRadius
Lyris LM is unusual in that it is only available as an on-premise version. It is an enterprise platform and is used by some large brands.
Lyris was acquired by Aurea, and the product rebranded as Aurea List Manager.https://dudodiprj2sv7.cloudfront.net/product-logos/2C/Jl/FVM3SOQ6T7S0.JPEGAureaLM Review2018-05-16T23:43:41.985ZWe used it for sending field communications, to send to targeted users, for non sensitive communication, and by specific departments based on requirements.,Users and lists easy to set up
Segments are helpful to reuse lists
Administration through UI is easy,Tech support is limited for standard users, especially during non business hours even for critical errors
Installation/upgrade is often complicated
Version releases are too frequent,6,Improved large communications
Improved speed of communication
Improved ease of communication,Less than 10,000,B2BKaustav ChakrabortyAurea List Manager, email here.2017-07-28T19:52:07.235ZAurea ListManager is being used to manage and distribute information for various retail industries.,Reports: extensive reporting on mailings and membership. Pre-built reports/charts include Mailings, Members, Server Performance, Web site, Purchases, Interest and Surveys. If Aurea ListManager doesn't have the built-in chart needed, you can easily create your own.
Easy to analyze mailings: Completed mailing can be analyzed quickly. Options include viewing any errors that may have resulted, and checking list performance, evaluating recipient actions, ( opens, click-troughs). Details can be seen on a per-recipient basis, allowing you to see exactly what happened with each message sent.
Discussion Lists. There are numerous list setting to customize each list.,Interface, needs a modern look.
HTML Editor and built in templates. Would be nice if they added up to date templates for responsive design. It's easy to create a responsive design template but it has to be made in a different program, copied and pasted into the editor.
Ideally with API you can integrate LM with any other programs. Too many competing programs have this all ready done so the end user can use it immediately.,7,Aurea as a company is mediocre with support. The former LM staff was better informed about the product.
LM can do almost anything you need. it's complete.
ROI has suffered as Aurea has not updated the product, charges a considerable amount for renewals, promises with no results.,,250,000 to 1 million,InfoSphere Data Event Publisher, QuickBooks Enterprise SolutionsVerified UserLyris ListManager is not just any other list hosting service.2015-01-21T00:15:13.222ZWe are a self funded non-profit museum and periodically need to do special events as a fund raiser. When these events arise we find it easier and more efficient to use Lyris LM to advertise or get the information out about said event, over running an ad in the local newspaper. Several different departments in our museum have access to Lyris LM. As far as the business problems that it addresses, we find that is is more cost efficient, and less labor intensive to to use Lyris LM.,You can create customized reports based on your needs for each mailing.
It handles Bounces great
Affordable, based on other options out there we have found Lyris to be more affordable in the long run.,It would be great to see drop and drag templates.
Lyris needs to be able to work better with other programs.,10,We at the museum find that Lyris LM can get the information into our customers inbox with no issues.
We have found that sending our newsletter out has brought more people into our museum than before.,Constant Contact,MailChimpVerified UserVery weak reporting.2013-04-02T22:19:46.997ZDistributing an eblast is rather simple and quick through Lyris LM. My favorite feature is the ability to create eblast content outside of Lyris, have it uploaded into the system, then tested and distributed.,The reporting offered in our version of Lyris LM is very weak. The system does not seem to capture CTR (click through rates) anymore. The final report tells me little to nothing about the success of the distributed eblast. The dashboards available when logging in are blank for the most part.,The ability to distribute eblasts to over 20,000 users quickly and easily.,2,4,Utilized to manage email blasts to over 20,000 users.,,,Implemented in-house
Don't know,5,Self-taught,I would not recommend this approach to others. Self-training was very difficult. Fortunately, I had a user guide to follow which assisted me significantly. It is important to fully understand the software prior to distributing an eblast.,No,5Verified User
Unspecified
Aurea List Manager (formerly Lyris LM)
9 Ratings
