AWeber

AWeber

About TrustRadius Scoring
Score 8.4 out of 100
AWeber

Overview

What is AWeber?

AWeber is an email marketing and automation solution. It provides support for mobile-friendly HTML email newsletters, autoresponder campaigns, subscriber segmentation and management, RSS-to-email features, signup forms for websites or blogs, and more.
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Recent Reviews

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Popular Features

View all 17 features
  • List management (30)
    8.4
    84%
  • Email deliverability reporting (57)
    7.5
    75%
  • WYSIWYG email editor (29)
    6.1
    61%
  • Standard reports (30)
    4.8
    48%

Reviewer Pros & Cons

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Video Reviews

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Pricing

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AWeber Free

$0

Cloud
Up to 500 subscribers & 3,000 email sends per month

AWeber Pro

$16.15

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.aweber.com/pricing.htm

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services
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Product Demos

How to Get Started with AWeber
20:46
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Features Scorecard

Email & Online Marketing

6.9
69%

Reporting & Analytics

5.1
51%

Pre-Send Testing

7.9
79%
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Product Details

What is AWeber?

AWeber is a provider of small business email marketing and landing page solutions. Founded in 1998, AWeber boasts over 20 years of success helping more than one million customers around the world reliably connect with their prospects and customers through email marketing.

Along with its 24/7 US-based customer support, AWeber aims to deliver the ability to quickly load and manage contacts, send amazing emails, build landing pages, send instant web push notifications, and analyze results without having to be a tech whiz.

AWeber works with more than 1,000 partner software solutions, allowing customers to integrate with the apps and services they rely on.

A privately-held company, AWeber is a remote-first team with employees based throughout the United States.

AWeber Features

Email & Online Marketing Features

  • Supported: WYSIWYG email editor
  • Supported: Dynamic content
  • Supported: Landing pages
  • Supported: A/B testing
  • Supported: Mobile optimization
  • Supported: Email deliverability reporting
  • Supported: List management
  • Supported: Triggered drip sequences

Reporting & Analytics Features

  • Supported: Dashboards
  • Supported: Standard reports
  • Supported: Custom reports

Pre-Send Testing Features

  • Supported: URL Validation
  • Supported: Link Tracking
  • Supported: Image Validation
  • Supported: Inbox Display
  • Supported: Spam Testing
  • Supported: Email Previews
  • Supported: Email Version Control

Additional Features

  • Supported: Subscriber segmentation
  • Supported: AMP for Email support
  • Supported: Email authentication (custom DKIM and SPF)
  • Supported: Web Push Notifications
  • Supported: Automatic Intelligent Email Template Builder
  • Supported: Landing Page Builder
  • Supported: Ecommerce Solution
  • Supported: Email Automation
  • Supported: Drag & Drop Editor
  • Supported: Pre-Built Email Templates
  • Supported: Pre-Built Landing Page Templates
  • Supported: RSS to Email
  • Supported: Email Split Testing
  • Supported: Behavioral Automation
  • Supported: Facebook Pixel Tracking
  • Supported: Sign Up Form Builder

AWeber Screenshots

Screenshot of Run email marketing programs with powerful, easy-to-use email marketing tools.Screenshot of Automatically deliver a sequence of messages to new subscribers with autoresponders.Screenshot of Create beautiful emails using the Canva direct integration feature.Screenshot of Create and send professional email newsletters in a matter of minutes with our drag-and-drop editor.Screenshot of Build your list with beautiful, responsive landing page.Screenshot of Build your list quickly with sign up forms.Screenshot of Easily track your email and sales performance.Screenshot of Split test your emails for optimal performance.Screenshot of Automate your emails with powerful Campaigns, tags, and automations.Screenshot of Collect payments with AWeber's Ecommerce Solution.Screenshot of Choose from 100s of integrations.

AWeber Video

In this video, you'll take a tour of AWeber, and learn how to set up your list, build landing pages and sign up forms to collect subscribers, create and send emails, build powerful automated campaigns, and more. Get started with AWeber for free. No credit card. No time restriction. Create a free account now.

AWeber Integrations

AWeber Competitors

AWeber Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android

Frequently Asked Questions

AWeber is an email marketing and automation solution. It provides support for mobile-friendly HTML email newsletters, autoresponder campaigns, subscriber segmentation and management, RSS-to-email features, signup forms for websites or blogs, and more.

Mailchimp, Constant Contact, and MailerLite are common alternatives for AWeber.

Reviewers rate Link Tracking and Email Previews highest, with a score of 9.

The most common users of AWeber are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

 (99)

Ratings

Reviews

(1-25 of 36)
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December 31, 2021

Thank you Aweber!!

Score 10 out of 10
Vetted Review
Verified User
  • Customer service is outstanding!!!
  • App Integrations.
  • Templates.
  • Sometimes the system errors and you have to sign back in to restart. It works great upon logging back in. Not sure if this is because I use Safari only on both my computers.
Score 5 out of 10
Vetted Review
Verified User
  • Follow-up email creation
  • Ease of use with creating a newsletter or email
  • Collection of email subscribers
  • An antiquated system that only allows you to do one thing at a time, for example, you can't add a selection of draft newsletters to the follow-up series in bulk.
  • Uploading of images often results in a fail or retry, a quicker way, or offering FTP would be more beneficial
  • templates are old-fashioned, muted colours that could do with updating to create eye-catching and colour marketing material.
Nkululeko Caiphas | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
  • It is very easy to use and it has friendly user interface.
  • Following up series - set up follow-up emails series so that whenever a subscriber enters into your list they start to receive emails from you.
  • Landing page - basically now if you are tight on budget to psu for landing pages software, on AWeber you can create your own landing page to collect leads.
  • It gives you a 30 day free trial to test things out.
  • AWeber does not have a free plan.
  • There are some keywords that are not allowed to be used in your emails otherwise AWeber shuts down your account.
  • You're not allowed to import the subscribers that have been bought from third party.
Score 10 out of 10
Vetted Review
Verified User
  • AWeber keeps its platform updated to include tools for engagement in multiple ways, which is a huge bonus for us in customer relationship management.
  • Their customer service is top-notch and unbeatable. Their staff is well trained, courteous, and available when we need them. If we need something off-hours, their help resources and tutorials are easy to follow and almost always cover the problem we are trying to solve. We always feel supported and encouraged to perform at highest standards with AWeber behind us.
  • If I had a wishlist, I'd ask for 24/7 phone support; but honestly, even without that, their customer support has been well thought out and gives us most of what we need.
  • When they upgrade their platforms (which is frequent, because of the rapid changes in technology) it sometimes becomes difficult to learn how to use the things that are new. All told, though, I'd rather they keep adding to their resources for us even if it means a steeper learning curve in how to integrate and use the new tools. The tradeoff is worth it.
Jackie Bassett | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
  • Subscription management
  • Multiple brand/product launches
  • Audit recordkeeping of permissions
  • Templates - there's always room for more choices and more agility
  • More video training for really new users, even though AWeber has been around a long time
Ibrahim Campos | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
  • It is a program that allows us to have good interactions with the created contact list.
  • It allows us to have control of who is interested in the email we send.
  • AWeber has a great variety of templates, much better than other similar programs. They have a great capacity for personalization and they allow you to save your created templates to use them when necessary.
  • It allows you to automate sending emails.
  • It can be difficult to learn how to use this program since its interface can be confusing. It is necessary to follow a guide to know this program.
  • Faults can occur when sending emails, arriving in a different way than we thought it would.
  • It can be complicated when it comes to automating the sending of emails since it is not easy to understand. Finding the tools that this program offers can be difficult.
Ruby Javaid | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
  • List compilation -- I can make as many different lists as I need to on AWeber and send out newsletters to a certain group or segment easily. In addition to having the ability to create multiple lists, each list can be further broken down by adding tags to each subscriber
  • Email reliability -- Emails from AWeber typically make it to the inbox and have a lesser rate of going to spam
  • Content elements -- While there are design limitations, there are plenty of options to choose from on what kind of content you can add in your mailing
  • Content elements design/layout for newsletter -- getting things to look exactly as you want them takes some work. This is probably not an issue for the average user, but for a web/graphic designer perspective, it's more complicated than it should be to add columns or sections or styling in some instances.
Score 9 out of 10
Vetted Review
Reseller
  • List building: AWeber makes it easy to grow opt-in subscribers through customizable signup forms as well an integration with tools like Sumo and Hustle Pro.
  • List segmentation: with a little more information about each subscriber, it's easy to create custom segmented lists based on different criteria.
  • Deliverability: AWeber enforces opt-in rules to keep spammers out of its system and improve deliverability rates for reputable users. We rarely have issues with our messages from AWeber being routed to spam folders.
  • Double opt-in: AWeber makes it easy to set up double opt-in to make extra certain you have a high-quality mailing list.
  • Pricing for very small companies: While AWeber's pricing is competitive overall, it would be nice if there were a free level for beginners and those just starting to build a list, and if the lowest pricing tier had a higher ceiling on subscribers, such as 2,000 instead of 500.
  • Standard template design: Though it's possible to send beautiful emails with AWeber, their "out of the box" standard designs for templates and forms are somewhat dull and outdated.
  • Reporting glitches: We've occasionally had issues with the reporting not being accurate, but these instances are the exception rather than the rule, and AWeber support is generally very responsive in solving these issues.
Haley Fox | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
  • Email design
  • Email layout with suggestions
  • Best times to send emails
  • When emails are opened
  • Engagement testing
  • The price should be free up to a certain amount of followers, like MailChimp.
  • The back office can be a tad confusing for my clients and I have to usually spend several hours with them over the phone explaining how to navigate, but saying this, I have the same problem with all of the other email marketing platforms as well.
  • Drop and Drag is a great feature, but it doesn't seem to work perfectly on certain templates, where it does on others. It should work the same across all of them.
Score 9 out of 10
Vetted Review
Verified User
  • Their customer service was pretty great. I was able to get answers to my questions fairly quickly, which was helpful when I was under a deadline
  • Their pre-built email templates are customizable. This is fairly standard across most email marketing sites now, but I preferred AWeber's templates to ones I found on other sites. There was more variety and more options for customization
  • The analytics provided for each email were, for the most part, comprehensive. They worked well for what our organization needed at the time, and it was helpful to see open rates, click rates, etc.
  • I'd love to see more extensive analytics options become available. It would be great to see tracked emails where I could see when someone opened one of my emails, forwarded that email, etc. Details like this would help our organization better hone in on when our target audience is active.
Joe Gatto | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
  • AWeber makes it as easy as possible to build an email list, and then keep in touch with people, as it provides useful analytics.
  • I can track who clicked on certain links to determine their level of engagement. This is important because I can follow up with a phone call to the best prospects.
  • It's easy to save templates and reuse them, which saves time.
  • It's a bit clunky and slow sometimes.
  • I wish it didn't count duplicates as unique subscribers.
  • I wish I could set a default font and style.
Score 4 out of 10
Vetted Review
Verified User
  • Great and effective marketing automation makes your strategy more efficient
  • Form templates make building emails so much more simpler without having to know coding
  • Great and reliable deliverability rates for your promo and newsletters
  • Could use some additional tutorials for advanced usage of aweber
  • Lacking some of the filters for targeting email lists by geographical areas ie zip code or dma
  • Has a bit of a learning curve in order to fully implement the full offering of the solution
Nicole Steen, M.A. | TrustRadius Reviewer
Score 4 out of 10
Vetted Review
Verified User
  • Email segmentation - helpful for sending more targeted campaigns
  • Drag and drop email builder - standard interface, not bells and whistles, good for those who like it simple
  • Design options - very limited here, nothing like Constant Contact or MailChimp
  • User interface - the way the lists are separated is a bit unintuitive, having to remember to change the list you are in before creating an email was tough
Gene Sower | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
  • Autoresponders
  • Custom opt-in/sign up boxes
  • Third-party API integration
  • List segmentation
  • Great phone support
  • So many features that sometimes it's hard to find things.
  • Can't put lines or outlines around the actual newsletter templates when you make them from scratch. There should be a way to easily outline boxes/areas within the newsletters. There isn't like there is with some other email tools we use.
  • Can't upload messy lists of email addresses like I can with other programs we use. For instance, in other programs, I can upload a text file with names, addresses, punctuation, etc and the program will pull all the emails out of that mess into a nice neat list. Aweber can't do that.
Greg Dungan | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Reseller
  • Aweber manages mailing lists particularly well. By this I mean that it handles subscribe and unsubscribe requests automatically, so you never have to worry about annoying people by accidentally sending them information they opted out of.
  • Aweber provides reliable scheduling of messages. This works for newsletters that you want to write and schedule in advance as well as auto-responder sequences that you create for a specific campaign. It also connects directly to your blog and social media profiles so that you can post in one location and have it show up on all your profiles. That's really handy!
  • Aweber provides detailed analytics for all of your broadcasted messages without overcomplicating things. You can easily see who received, opened, and clicked the links within your messages, so that you can consistently refine your marketing efforts.
  • Aweber is also affordable. Some mailing list applications cost an arm and leg, but Aweber can easily fit into just about any budget. It's reasonable cost also allows it to pay for itself very quickly.
  • Aweber would be even better if it had the ability to host landing pages. I have to use a tool like landingpages.net to do this if I don't want to create the landing pages as part of my client's website. If I manage their site, it isn't a problem, but it keeps me from using Aweber for clients who manage their own sites or dont' have one.
  • Aweber would greatly benefit from a more robust reseller program. Firms like mine have multiple clients and, with each client needing an individual Aweber account, it would be nice to have access to margin so that we could resell the services.
  • Along the lines of a reseller program, it would be great of Aweber allowed resellers to white label the interface and administrate multiple accounts from one agency account.
Vilhelm Kruse | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
  • Managing subscribers and sending out bulk information as in newsletters. This is what it is built for and it is what it does best.
  • Automation. The automation is straightforward and easy to use. We use it for automated workshops where the participant gets an email every third day throughout the year.
  • I find segmenting lists hard to do with Aweber. There is the possibility of tagging, but last time I checked it was still in Beta.
  • I have found no real way of allowing my leads to self-maintain their information and self select which lists they are opted in on.
  • The UI feels outdated.
Andy Ryan | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
  • AWeber is good at integrating with other software such as LeadPages.
  • AWeber is good at organizing your contacts for email marketing.
  • AWeber is good at setting up automation for your email lists.
  • Overall, it takes some getting used to. The graphic user interface is a bit dated. It looks like multiple software engineers worked on it. It doesn't have a consistent flow and can be difficult to navigate.
  • It's not really easy or intuitive to get the automation set up.
  • The composing of the email section is strange. We had problems with how it looked on our screens vs. how it looked when we sent it out.
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