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https://media.trustradius.com/product-logos/A9/6S/CPP7FGJ1ON94.pngBazaarvoiceGreat for product based companies looking to take touchpoints to the next level2019-07-31T21:56:42.267ZBazaarvoice is being used at our organization to gain deeper insights into our customer satisfaction with our products, measure overall customer sentiment, and identify areas of improvement within our brand and products.,Bazaarvoice does a great job of integrating with our sites and their designs
Bazaarvoice does a great job of communicating with their customers - lots of support available
Bazaarvoice has done a good job of kicking off some deeper analytics for our organization,Bazaarvoice's backend analytics and UI is overall clunky and confusing. There is a pretty steep learning curve. It needs to be updated.
The reporting on Bazaarvoice is also clunky. The export tool is confusing and not pretty. It needs to be updated.
Although we've got great technical support, I wish there was more "consulting" happening to help us understand how we can leverage the data we're collecting even more smartly than what we are.,7,Bazaarvoice has kick started some deeper personalization touchpoints within our company.
Bazaarvoice has proven its worth after we did internal research on the impact of reviews on customer's purchase journeys,LastPass for Business, Cision PR Software, Screaming Frog SEO Spider, Basecamp, OntraportMeredith WalterEngage your customers with Bazaarvoice Conversations and improve your products2019-06-27T17:44:54.838ZBazaarvoice Conversations is used by the digital marketing and digital sales teams to better engage customers by understanding their reviews, requirements and issues they face. Moreover, it also allows you to interact with your customers for better engage them, build the brand and improve products. These capabilities help you build the brand and improve revenue as well.,Bazaarvoice Conversations easily integrates post purchase emails hosted by Bazaarvoice
The config hub makes it really easy to set up quickly for the non technical team without a need of the developer team
It allows non-technical staff to convert the design to copy within the application user interface,Streamlined reporting across Bazaar Voice applications is not available and that requires manual efforts to integrate and understand data from diff applications
Flexibility and more options would be great for various layouts that is not available at this time
It does not allow including reviews from other platforms and that is missing,9,It allows improvement bu knowing your customer and their challenges well and if you can improve your products fast, it gives you positive RoI
The limitation to integrate other review platforms and challenges with integration with other products takes a lot of time and operational cost,Trustpilot and PowerReviews,Bazaarvoice Local, Adobe Photoshop, Adobe Audience ManagerVaibhav ChoksiBazaarvoice Conversations is an integral part of our daily routine2018-11-21T22:22:58.866ZBazaarvoice Conversations is being used by our digital marketing, sales, product development, quality and customer service departments on a daily basis. Our main goal is to support two of our largest customers, big box retailers in the home improvement industry. We answer all questions from customers on their websites for our products. We also respond to all 1-2-3 star ratings and some 5-star also. Bazaarvoice Conversations is a great tool for rapid response.,Our ability to answer questions on our retail partner websites in a timely manner. We constantly win awards from our retail partners for questions responded to in 24 hours or less.
Bazaarvoice Conversations gives us the ability to respond to all 1-2-3 star ratings and some 5-star reviews also. We welcome 1-2-3 star reviews as it gives us an opportunity to let customers know we are responsive to their issues.
Bazaarvoice Conversations is easy to train on for new employees. It is intuitive and easy to teach people how to get their job done fast which I as a manager appreciate.,I think more notifications need to be sent out earlier for system outages and broken features.
Don't just tell me when I open an issue case that it is a "Known issue and we are working on it", let me know before I open a case.
Toggleing between brands and staying on the same task could be easier.,10,It is pricey but we are seeing positive ROI in that our customers are entrusting more SKUs to those suppliers that do a great job with BazaarVoice.
The implementation phase is a bit hard to accept. Once you sign up and pay for the first year you are then hit with implementation costs. Those need to be clearly spelled out up front.,PowerReviews,Kentico, Progress Sitefinity, WordPressRichard PetersonThe software does what it says it will and comes with great customer service.2018-11-17T02:44:42.686ZWe are a manufacturer and sell to many retailers. We use this software to monitor reviews across multiple websites and our own. We also use the syndication option, and the Q&A manufacturer response option in Connections. BV as we call it internally is basically a hub where we can monitor and analyze our engagement with our vendors and customers to make sure they are getting the best customer service possible.,Reporting
Syndication
Customer Service,They are working on building their new support community. I think when the community get better the more vendors get involved in it.,10,There are quite a few retailers that use the BV network and they like it when we can sync our native reviews, answer questions, and add content to their site. It helps drive traffic for them and for us so it is a win-win.
It is also a great way to monitor new products and see what improvements we can make as a manufacturer. Customers feedback is vital to innovation and quality.
Bazaarvoice is the largest software like theirs in the marketplace, I believe, and has the most vendors using it. It is pricey and while they do a great job and have fabulous customer service it seems like they try to separate the services so you are having to pay for everything. There are LOTS of upgrades and add-ons.,IBM Sterling Warehouse Management System, IdeaScale, ListrakMindy WilsonEffective Reviews - Difficult Account Integration2018-03-07T21:18:13.291ZBazaarvoice Conversations is being used across a few different areas of the business. We moved to it from PowerReviews to simplify our vendors across the organization. It does not solve anything new that PowerReviews did not, other than reducing contract totals.,UI is fairly intuitive.
Allows for customization of design to copy within the interface, which is nice for non-technical users of the tool.
Visually, it is about as attractive as other leading review vendors.,We lacked true integration assistance. We found so many things that were off or overlooked, things that a vendor should be on top of when setting up someone transitioning.
The tool, when implemented, seems pretty bloated in terms of how it is built and total assets used.
We had to take ownership of the integration process and do additional resource to then reach out to our team at the vendor to gain help with.,7,This is hard to gauge for us, as we had thousands of reviews already that we were importing. We spent a lot of time to move from an apple to a different apple, so in truth, it was going to be a sub-optimal ROI for the project. That said, that isn't BV's fault. If you are a major eCommerce site without VOC/reviews, you should evaluate them and PowerReviews. There is value there and it should help you.,PowerReviews,Slack, GitHub, ZenHubVerified UserGood, not great. At once successful and flawed.2017-08-04T22:04:08.390ZAs many companies (especially those in the tech industry) are aware, many critical reviews can be attributed to product misuse or misinformation. Responding to reviews (and questions, for a more proactive approach) helps solve that by educating consumers who overlooked a feature they claim is missing or who simply don't want to use an owner's manual.But responding to reviews is just as beneficial to potential customers as it is to the customers you're technically replying to. People shopping around for products frequently read through critical reviews to see where products fall short. Seeing a branded presence shows that you care as a company, but it also allows you to clear up misconceptions. Potential buyers have the opportunity to weigh other customers' complaints against the company response, which can mean the difference between a new purchase and a lost sale.We've seen many product reviews upgraded after we respond. Users really appreciate that we are monitoring and educating.,My company's products are sold by a huge range of retailers/dealers, and we've long recognized the value of having a presence in product reviews. Bazaarvoice's format makes responding to product reviews a much simpler and more efficient process. Reviews are fed to you in a work list, so you don't have to visit each retailer's website to respond.
Branded responses to reviews (and product questions) also makes them standout so customers looking for the most informed response can quickly spot it.
BV's support path (Spark) is a good resource, though it does make the process feel a bit impersonal. That said, as impersonal as your support tickets begin, it's great to see exactly what progress has been made and all the communication you've received about the issue.,Bazaarvoice does suffer from some deficits. Filtering for reviews and questions is virtually worthless if you're trying to zero in on a specific product or group of products. The best you can do is filter by product ID, but different retailers will have different IDs for the same product, so even that is not intuitive or effective.
Speed of the product is slow on the average day, very slow on a bad day, and slightly better than slow on a good day. Loading more questions/reviews or refreshing a view can be time consuming.
Bazaarvoice's reporting is severely lacking. I need to use reports to track my team's responses for quality purposes. I also use this data to gauge productivity. However, report filtering doesn't allow you to filter by response date...only the date on which the review was posted by the customer. Although the spreadsheet you get DOES include the response date, this is inexplicably missing from report filters.
Thinking back on speed, reports take a VERY long time to pull, even when your date range is small and recent.
If you have multiple users who respond to items, there's also no user differentiation in reports. So unless you have your team members sign/initial their responses, there's no way to tell who wrote what when you look at a response report. This seems like an oversight since every user has their own unique login credentials.
Finally, you should consider what your retailer network will REALLY look like. My company has around 15 retailers activated on our network, but more than 90% of our reviews come from just two of those dealers. Responding to questions is free with BV, but reviews require an upgrade to Connections Premium, so it's a good idea to check all your retailers' sites to see how many reviews they house and how active users are before paying for the upgrade.,5,This has had a positive impact on the way the company identifies user issues and complaints more easily/readily.
The negative impact is that departments seem to put a lot more expectations on our customers than this tool can provide (e.g., replies and follow-up), meaning that we aren't as able to provide additional information when requested.
It's uncertain whether responding to reviews adds a lot of value when all is said and done. Reviewers rarely adjust their ratings, even if/when we sufficiently address their concerns or resolve issues.Joshua P. KennedyBazaarVoice will help you drive customers to buy your products!2017-07-27T20:31:48.307ZIt is being used to answer questions asked by our customers that are purchasing through our partner, Home Depot. It is only used by 3 people that have a clear understanding of the ordering process through that channel. The problem this addresses is the connections with customers of out products. They no longer need to reach us by phone only, they can ask a question and be assured that their question is being answered by a Weatherables Pro.,Shows reviews
Allows instant answers to questions
Multiple channel capability,Hard to keep up
Examples of responses not available
Limited mobile capabilities,9,Drives more business
Less phone calls for questions
Connect with customers on a more digital level,NetSuite, CommerceHubTravis WeedA great tool for Review Generation & Syndication.2017-06-20T22:13:08.038ZBazaarvoice Conversation is being utilized by several clients I consult with on Digital Strategy (Fortune 500). Currently, the digital and ecommerce teams lead the decision making and management of Bazaarvoice. However, Consumer Affairs, Consumer Insights, Media and the Brand Marketing teams are all actively involved in utilization of the product and semi-annual reviews of performance and enhancements.,Review Generation: Great modules (especially the latest Conversation updates) for each review collection. Additionally Bazaarvoice has technology that can automatically follow-up with consumers (pixel collection) to request reviews.
Review Syndication: Bazaarvoice syndicates out to almost all of the prominent retailers in the US landscape.
Innovation: The Bazaarvoice team continues to innovate and enhance against their current platform offering. Each year lots of new modules are available that continue to develop or review efforts.,Lack of Global: The tool does not expand to a lot of retailers outside the US. I know they are building this out more all of the time, but can be a bit frustrating.
Expensive to Customize: The out-of-the-box solution is great, but if you decide to customize more heavily, it can lead to high costs. Bazaarvoice requires teams hand over creative files and they develop it on their end, which is not always ideal.
Tough to Input your own Reviews: Bazaarvoice has policies about what meets "their criteria" for review generation. If you collect reviews outside of Bazaarvoice and want to upload (eg. an event), if it did not go through their platform you usually can not submit.,8,Positive: Reviews on site. There is a real value ($) to this. Just look at what Amazon charges for Vine reviews. Reviews are the currency of ecommerce.
Positive: Review syndication. This has given us a real opportunity to look like the category leader we are across lots of difference sites.,PowerReviews, TurnTo Ratings & Reviews and Yotpo,Shopify, SimilarWeb PRO, AsanaOlin GraczykReviews Generate Conversion Lift & SEO Rich Content2016-02-01T22:31:33.681ZOur marketing department is using Bazaarvoice on our two direct to consumer websites. Customer reviews help improve our conversion rate, bounce rate and time on site. It also helps provide SEO rich content on the product detail page which gives us better rankings on SERPS. Review stars on Category Pages improve CTR as well.,When a customer purchases from us, they are sent a post-interaction email by Bazaarvoice two weeks later after they've received their purchase and had a chance to try it out. This email gets customers back on our site leaving SEO-rich reviews. Our marketing team uses these reviews for social posts and email blasts as well.
The Bazaarvoice annual conference was really beneficial. I was able to talk to different Bazaarvoice teams and get recommendations for improving our experience with Bazaarvoice. I also got ideas from fellow marketers on how they were able to increase reviews or use the reviews in marketing initiatives.
The Bazaarvoice Conversion Impact Report lets me know Conversion Rate, AOV, Revenue, etc. for customers who've used reviews vs. those who haven't. This helps me know that Bazaarvoice is paying for itself.
The Questions & Answers section on the product detail pages give us another way to add SEO-rich content when we answer customer questions. It also gives us insight into what the customers are struggling with. With this info we will add info to our product description, shipping pages, etc.,I would like to be able to incentivize our customers to leave a review by offering a coupon or entering their name into a drawing if they leave a review. However, Bazaarvoice doesn't consider these authentic reviews if our customers are rewarded for leaving them and so they discourage this practice. However I've seen other review engines offer a way to reward customers for their reviews.
We have a Magento store with two different store instances. When we brought the second store online and added Bazaarvoice it was a disaster. Our products were all mixed it up and it took several months to resolve. I would be very careful if you're running more than one store with Bazaarvoice.
I wish they had a more robust reporting dashboard. Most of the reports have to be generated using a template that is emailed to me and downloaded as a csv. I would rather see this info in the dashboard with the ability to download charts and report info in a pdf. This is helpful in reporting to the executive team who likes a visual [presentation].,8,Our conversion rate saw a 127% lift with reviews.
Our Average Order Value saw a 7.6% lift with reviews.
Our revenue per visitor saw 144.3% life with reviews.
Reviews and Q&As allow us to embed SEO-rich content which helps us rank better on search engines.
We can send Bazaarvoice Reviews to Google to be included in our Product Listing Ads. Having the review stars under our PLAs increases our CTR.,Magento, MailChimp, Velaro Live ChatMelissa BestBazaarvoice - best of breed, but it's all in the execution2014-07-14T15:12:42.944ZWe use Bazaarvoice ratings and reviews and ask and answer across the product pages on our eCommerce site. It took some effort to by our IT department to get the product integrated with our eCommerce platform, particularly in terms of ensuring our SEO was not compromised, but now it is almost entirely managed by the marketing team. We use the conversations product which allows us to very easily change basic elements of the on-page display through config, but also limits us a little - for example we're not able to customise the layout of product review invitation email as yet.,Excellent reporting with a good array of pre built dashboards and alerts plus the ability to pull out any piece of data you need at any time.
Enables us to very easily customise the product review form and tailor it to the type of product being reviewed.
Pre built rating types and social sharing functions that are available for the product review form work particularly well for apparel eg: 'upload a photo of yourself wearing the garment direct from Facebook' and a sliding bar for 'how you rate this garment on fit'.,When we introduced Bazaarvoice and replaced our core platform product review function we saw the number of reviews reduce quite drastically. This is because our old review form was very short and simple to use, whereas in our Bazaarvoice implementation we introduced a lot of extra questions and ratings for the reviewer to complete. This caused some users to abandon the process. We have learnt there is a fine line between asking more questions to get richer content for those in the buying process and asking too many questions so that reviewers are put off. To that end, the Bazaarvoice product would benefit from inbuilt A|B testing to help clients optimise the implementation.
More flexibility to customise the product review invitation email when using the Conversations product, and the ability to choose which system emails are turned on and which are turned off. Currently it's all or nothing, with the exception of the review invitation email, so we have opted to turn system emails off rather than have our customers bombarded with emails about their product review.,7,We've improved on customer service in that our customers now have a dedicated way to ask questions about a product. Time to revert on these questions has proved to be a challenge though, as customers do tend to expect an instant turnaround.,Feefo,ISAMS,8,Implemented in-houseEmma ThomasIncreasing satisfaction2017-08-04T19:50:03.786ZIt's main use is to provide ratings and reviews on products to increase conversion. It's secondary use is for the business to see when we are ranging poor quality items so this can be addressed in range reviews.,There is a config hub which enables the business users to have control over their implementation of Conversations without the need for front end development all the time. This reduces time to make changes and improvements and learn impacts from different alterations.
It offers customers an enriched experience on your site, and allows the customer to gain confidence in their purchases before they make it due to the reviews and ratings helping them.,Would be good to have more control over the UI within the dashboard. The control is there, but more flexibility over specific layout in the front end of the website would help.,9,Increase in conversion
Decrease in bounce/exit
Increased customer satisfaction,RichRelevance, Adobe Analytics, Google Analytics, Qubit, BloomReachVerified UserPowerReviews/Bazaarvoice partnership has been less than stellar2014-05-09T22:25:48.409ZWe initially signed on with PowerReviews...then BV purchased PR. The transition was uneventful. We were told the 2 would combine the best features and everyone would benefit and transition to the new bigger better solution. That never happened. Now as of 2014, BV has sold PR. We are not sure how this will affect us.,We use reviews on site. Processes have good uptime, and there are no technical issues,Account management is below par....really only get service at renewal time
They don't see us as a partner and don't really express interest in growing our business unless they was to sell us more products.
They are really just a necessary evil,5,Hard to put an exact number to credit PR with converting sales, but we know customers read the review to help make decisions
not sure that the SEO aspect has translated as much as we would like,,5Gina PerezSocial Strategy Selection - more than just stars.2014-04-24T19:32:23.894ZThe Bazaarvoice reviews platform is used by several shared clients. I also worked for Bazaarvoice in the past.,It is an excellent enterprise software solution for any business looking to do more with reviews and UGC than just an onsite widget.
Reporting and analytics is best in class. Built more for the end business user than the complicated analysts tools that are more common.
Open API - very easy to integrate in marketing and technology development.,Innovation - especially in data and flexibility. Although top of the list for me in reporting/analytics, this will not always be the case.
Flexibility - some of the newer product improvements are more structured.
Internationalisation - although coverage is strong in many areas, Bazaarvoice could do with stronger adaptability to the different international markets.,8,Better customer service - as with these reviews, people like to vent and online is the easiest path for that rant. Well structured reviews and solid moderation can help funnel those vents to the right people.
No doubt - UGC increases conversions onsite. This isn't a unique trait to Bazaarvoice, but it makes choose whether or not to implement UGC at all a no-brainer.,reevoo,trustpilot,feefo,8,9Verified UserBazaarvoice - R&R, Q&A, Curation, Reporting2014-10-29T15:54:29.025ZBazaarvoice (BV) is being used enterprise wide for Hanesbrands Inc. The product addresses our need to collect reviews, stream and moderate social mentions and syndicate to partner retailers.
The departments using BV are Consumer Services, Direct-to-Consumer, Analysts, website developers and Business-to-Business units.,Bazaarvoice is the GO TO company for collecting onsite ratings and reviews.
Bazaarvoice Curations is new and is making a great impact on conversion! (acquired with Feed Magnet). Having BV handle the moderation based on our business rules allows personnel savings.,Bringing Curation into the singular Bazaarvoice dashboard instead of a separate link will be beneficial. Right now there are two separate links. Currently you use two different dashboards to access each feature.
I would also like the Training and Issues portal (Spark) to be part of the Bazaarvoice dashboard and not a separate link/email/password.,10,Customer service has definitely seen an increase in productivity as they continue to utilize QandA questions, the web team can then update product information on the product page so the number of questions will eventually decrease.,PowerReviews,10,10,5,To identify best and worse sellers due to fit or comfort.,We love using the Q&A portal to help consumers get their answers quickly which also help to improve our product copy to minimize questions going forward.
Using the Curation tool allows us the ability to see what social platforms and users of the platform like or dislike.,Being a manufacturer with an online store, reverse syndication from our retail partners would be most useful.,No,Product Features
Product Usability
Vendor Reputation,Time has changed, technology has changed, the integration of social reviews is mandatory, fortunately Bazaarvoice has grown to incorporate social media platforms. This would be an area we would evaluated heavily when we do so again.,Implemented in-house
Professional services company,No,Change management was a small part of the implementation and was well-handled,Making sure that each vendor (3) knew how each tag/code functioned and how other tags/code impacted their results.,9,9,Yes,When we relaunched our websites we had a few gliches on our end that we just needed help with to implement properly. They were available immediately to walk us through the interface that we needed to update resulting in 0 delay.,Generating standard reports that are automated was very easy to establish.,I recommend having a techincal/design person involved when preparing custom templates.,Yes,9Verified User
Unspecified
Bazaarvoice Conversations
32 Ratings
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