Bitly

Bitly

Customer Verified
Top Rated
About TrustRadius Scoring
Score 8.5 out of 100
Top Rated
Bitly

Overview

Recent Reviews

Great Link Shortening Tool

8 out of 10
March 29, 2022
I used Bitly as a Marketing Manager at Drive My Way to shorten long URLs for social media posts as well as paid advertising campaigns. In …
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Bitly gets the job done

8 out of 10
March 29, 2022
We use a single branded domain and custom back halves to manage our tracking links. This allows us to manage our UTM campaigns across a …
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The go-to URL shortner

9 out of 10
March 27, 2022
Not only super useful URL shortening - but the additional features like the ability to integrate webhooks or QR codes with the shortened …
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Awards

TrustRadius Award Top Rated 2022
TrustRadius Award Top Rated 2020

Reviewer Pros & Cons

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Video Reviews

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Pricing

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Basic

$35

Cloud
per month

Free

Free

Cloud

Customized

Contact sales team

Cloud

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Features Scorecard

No scorecards have been submitted for this product yet..

Product Details

What is Bitly?

Bitly (Bit.ly) is one of the most popular link shortening tools. The vendor says it shortens 1 billion links per month. The company is privately held, based in New York City, and was founded in 2008.

Bitly Integrations

Bitly Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationNo

Comparisons

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Frequently Asked Questions

What is Bitly?

Bitly (Bit.ly) is one of the most popular link shortening tools. The vendor says it shortens 1 billion links per month. The company is privately held, based in New York City, and was founded in 2008.

What is Bitly's best feature?

Reviewers rate Usability highest, with a score of 9.5.

Who uses Bitly?

The most common users of Bitly are from Small Businesses (1-50 employees) and the Computer Software industry.

Reviews

(1-25 of 57)
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Miguel Revelles | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
  • Shorten much longer URLs by a few characters.
  • Allow fairly comprehensive parsing of shortened URLs.
  • Have an intuitive and friendly website that allows, in a few clicks, to see the performance of the links created.
  • Allow more analysis properties of the created links.
Omar Raya León | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
  • Custom links for your brand.
  • Shortens internet addresses.
  • Build and strengthen your brand.
  • QR code creation.
  • Sometimes, redirection is not that fast.
  • Editing links is not currently possible.
  • There is a lack of tracking the specific sources of where the traffic comes from.
Score 8 out of 10
Vetted Review
Verified User
Review Source
  • Link shortening
  • Data analytics
  • Market-leading brand
  • Ease of use
  • Better integration of using custom domains with third-party platforms
  • Ability to expire short URLS after a predefined length of time
  • Checking of other users’ short URLs to prevent masking of redirects to harmful and/or spammy content
Score 10 out of 10
Vetted Review
Verified User
Review Source
  • Shortens long zoom links.
  • Makes it easy to share links on social media.
  • Makes the link copy exchangeable so you can share easily.
  • Website where they show the links is hard to read.
  • If you have a number of links at one time, it is hard to find them.
  • It's website is hard to read.
Score 8 out of 10
Vetted Review
Verified User
Review Source
  • Creating user friendly, good looking and easy to remember links.
  • Getting total click data of custom links.
  • Tags feature helps to organise.
  • User interface needs to be improved for more smooth operation.
  • Box to Create Custom links should be more spacious.
  • Need to make improvement for exporting data.
John McElhenney | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
  • Builds unique and readable URLS: bit.ly/MYCONTENT.
  • Reporting is robust and very easy to access.
  • Using Bitly as a default shortener for Twitter or Tweetdeck provides an additional layer of accountability and reporting.
  • Shortening apps have gotten a bad rap and are blocked on some sharing platforms.
  • Increase the level of security to eliminate some of the objections to Bitly inclusion.
Score 8 out of 10
Vetted Review
Verified User
Review Source
  • Shortens long links
  • Keeps track of all customized links
  • Provides data such as number of clicks
  • Links mysteriously stop working
  • Making it easier to use customized brand bitly with website
  • Notify users when a link clicked on isn’t working
  • Verify that live URLs are being customized
March 23, 2022

Bitly helps test

Frank Watson | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
  • ability to separate and track different sources of traffic
  • isolate traffic to the same page from same platform
  • A/B test messaging to a particular page and its conversion
  • abillity to geo locate clickers
  • better filtering of bots
  • sometimes numbers are off - more accuracy needed
March 23, 2022

Bitly Review

Score 9 out of 10
Vetted Review
Verified User
Review Source
  • Shortens URL
  • Helps in tracking link analytics
  • Has a freemium product as well
  • Sometimes it takes a while to redirect
  • Link customization not possible sometimes on free plan
  • Tracking link sources is a challenge
March 23, 2022

Helpful For Users!

Shannon Miller | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
  • Makes long, complicated URL's easy to read
  • Lowers the room for error when copying a URL
  • I can create a brochure with a shorter Bitly link that looks easier to use than a long, complicated URL
  • If Bitly could have its own QR code easily created in the same place
  • If Bitly links could be customized without having an account created
  • Simple tracking without having to pay