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What is BL.INK?

BL.INK is a link management and URL shortening service that creates an environment to manage every touch, monitor for accuracy, and provides analytical insights to measure value and performance.

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TrustRadius Insights

Convenience of managing multiple links: Many users have expressed their appreciation for BL.INK's convenient feature that allows them to …
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What is BL.INK?

BL.INK is a link management and URL shortening service that creates an environment to manage every touch, monitor for accuracy, and provides analytical insights to measure value and performance.

Entry-level set up fee?

  • No setup fee


  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is BL.INK?

BL.INK Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo
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Reviews and Ratings


Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Convenience of managing multiple links: Many users have expressed their appreciation for BL.INK's convenient feature that allows them to manage multiple links simultaneously. This capability makes it easy for users to handle their online presence efficiently and effectively.

Affordable compared to competitors: Users highly value the affordability of BL.INK when comparing it to other similar services like Bitly. It offers a cost-effective solution without compromising on functionality or quality.

Flexibility in editing destination links: The option to edit destination links after creating them is seen as a valuable feature by many users. This flexibility allows users to easily update and modify their shortened URLs whenever necessary, ensuring that their content remains up-to-date and relevant.

Buggy Performance: Some users have mentioned that BL.INK can be buggy at times, requiring patience when using the platform. They reported experiencing occasional bugs or loading errors while using BL.INK, although they didn't consider them major dislikes.

Switching from Free to Paid Plan: Several users expressed dissatisfaction with having to switch from the free plan to the paid one and give up their custom domain due to AppSumo's policies. This transition was seen as a drawback by these users, who found it inconvenient and restrictive.

Lack of Mobile App: A few users mentioned that they were unhappy with the mobile UI of BL.INK and preferred using an app instead. They felt that a dedicated mobile application would provide a better user experience and make it easier for them to manage their links on the go.

Users highly recommend BL.INK for its ability to leverage Google Analytics tracking capabilities, improve the professional appearance of social platforms through link shortening, and provide an all-in-one solution for tracking and shortening links. They find it useful, user-friendly, and suggest considering the specific features needed before deciding on a plan. BL.INK is also recommended for businesses, as it offers a good price compared to other URL shortening services. Additionally, users recommend trying BL.INK, especially since there is a free tier available, and suggest comparing it with competitors to ensure it meets the necessary requirements.


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Score 9 out of 10
Vetted Review
Verified User
BL.INK is one the easiest tool to create branded short URL's which allows you to integrate anywhere you want. Its one of the great tool for marketing which helps you to share your External links of your Blogs and Surveys and also create in-depth analytics for the future performance. Its has excellent integration function which I like the most as it helps me alot for create marketing campaigns for my clients. It can be implemented not only with social media but also functions so well with QR codes, PDF's Blogs, sites and so on... So in short I really liked BL.INK as it makes my work easier and the tasks looks nice and professional.
  • Shortens messages links which can be shared instantly.
  • Creates excellent Analytics for detailed study.
  • Helps to create links for QR codes, messages, websites, PDf's and so on..
  • Custom professional domains and retargeting are some unique features.
  • Pricing is an issue if you upgrade to Pro OR Business plan.
  • when you share any shortened link to social media the resulted post sometimes missed the attached media or it shows a blank preview. May be it a technical glitch but happens with me sometimes.
I am using Bl.INK for most of my marketing projects and campaigns. There are various tasks where BL.INK performs well like sharing surveys , PDF's, messaging, QR Codes and so on.. Its not only helps to export shorten links but also helps for retargeting and tracking. The best part is that you can easily work on insights as it provides in-depth Analytics. Well suited for multiple marketing campaigns, Google AdWords, Social Media Marketing, Affiliate marketing as you need to track so many thing to create reports and data. If you want to build a brand its not suited well because there is no such option to customize domain I've found.
  • Analytics is one of the most important feature as it help to track your performance and create reports for the clients.
  • Business plan comprises of many features which is a need of any large organization for example unlimited redirected links, tracking , domains and so on which is somehow costly for small business.
  • Bl.INK really helped me to convert my leads for my clients as its detailed analysis provide good insights.
  • It also improves the marketing campaigns by saving time as you can export or import multiple links at a time.
BL.INK is the first product I used for my organization but we switched Rebrandly due to pricing as it was cheaper. At the time we were a smaller company so we switched to Rebrandly due to the similarities between the two products. Since we have grown into a larger organization we switched back to BL.INK.
Score 9 out of 10
Vetted Review
Verified User
I've used Bitly before and found that the marketing expenditures soon build up. One of our colleagues recommended BL.INK, and we started creating advertisements right away. Dynamic URLs for affiliate marketing, straightforward analytics reporting, and the convenience of designing URLs are just a few of the wonderful features. Overall, we're glad we went with BL.INK for link shortening for our social media efforts.
  • Super quick
  • QR codes generator is really helpful
  • Smooth API integration in the backend
  • Increase ease of use
  • Easy option to create links in bulk
  • Hard to use analytics
It's as simple as that using BL.INK. Our entire crew found it simple to set up, and we can now all shorten links for our company. It notifies you whether you've previously linked to that website or if you've used a specific short link. The Chrome extension is a nice addition, and I especially like the dynamic links, which allow me to send a user to different affiliate pages depending on where they're joining from, or to the webinar sign-up page before the webinar, the live YouTube page during the webinar, and the webinar expired page after the webinar. Everything is simple to set up, and their welcome sequence was excellent.
  • Chrome extension
  • Marketing campaigns
  • QR codes
  • Increased customer activity
  • Improved customer click engagement analytics
  • Overall ease of use over other similar software
BL.INK works better in that I was able to work together effortlessly across numerous campaigns and domains.- The API integration went without a hitch.- The statistic presented is of good quality.- I can export and filter links as needed.- Geolocation capabilities to route users dynamically based on their state or nation.- Types of redirects- The ability to disguise links.- Outstanding assistance.
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