Name: Brandfolder - Digital Asset Management Software
Uploaded: 2019-07-11T20:13:21.000Z
Duration: 2 min 45 s
Description: Brandfolder - Digital Asset Management Software

Help Desk

Web and Video Conferencing

Customer Support

Business Intelligence (BI)

Collaboration

Data Discovery and Visualization

Document Management

Enterprise Generative AI

File Sharing

Objectives and Key Results (OKR)

VoIP

Enterprise

Accounting

Online Trading

Payment Orchestration

Trust Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Corporate Volunteering

Course Authoring

Employee Engagement

Employee Performance Management

HR Management

Payroll

Recruitment Agency

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

Cloud Migration

Cloud Storage

Database DevOps

Database Management

Enterprise Backup

Fraud Detection

Hadoop-Related

High Availability Cluster

IT Service Management (ITSM)

Incident Response

Integrated Development Environment (IDE)

Integration Platform as a Service (iPaaS)

Network Performance Monitoring

Network Virtualization

Remote Monitoring and Management

Traffic Switching

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Competitive Intelligence

Consumer Ratings & Reviews

Content Management

Cross-Channel Campaign Management

Email Marketing

Local Listing Management

Marketing Automation

Presentation

SMS Marketing

Social Media Advertising

Social Media Management

Survey & Forms Building

Web Analytics

Wholesale Marketplace

Marketing

Field Service Management

Professional Services Automation

Project Management

Professional Services

Conversation Intelligence

Customer Relationship Management (CRM)

Lead Generation Services

Sales Gamification

Sales

Cloud Access Security Brokers

Video Surveillance

Security

Digital Forensics

Estate Planning

Home Health Care

Insurance Claims Management

Military and Defense

Vertical-Specific

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### Asset Management
User consensus seems to be that Brandfolder excels in digital asset management capabilities. Users appreciate the ease of organizing assets in a centralized location, allowing for efficient management of company assets. The platform's ability to provide a single source of truth for all digital materials is highly valued by reviewers. Additionally, users find the permissions levels and customization options to be beneficial in managing and controlling access to assets effectively. Brandfolder's asset management features are seen as a strong asset by users, contributing to improved organization and streamlined workflows within their organizations.

### File Sharing and Permissions
Users consistently highlight Brandfolder's file sharing and permissions capabilities as a standout feature, emphasizing its ease of use and ability to streamline collaboration processes. The platform's intuitive access level settings and efficient sharing options have garnered positive feedback, with users noting the convenience of sharing files with team members and external partners without the need for complex account setups. Additionally, the platform's search functionality and integration with various applications have been commended for enhancing accessibility and productivity in managing digital assets.

### Content Organization
Users have highlighted the mixed opinions surrounding Brandfolder's content organization features. While some appreciate the ease of navigation and visual nature of the platform, others have raised concerns about the tagging system and search functionalities. The ability to search for images and utilize filters efficiently has been praised, but issues with automatic tagging and integration with other software have been noted as areas for improvement. In essence, the sentiment towards Brandfolder's content organization capabilities appears to be a blend of positive and constructive feedback, indicating room for enhancement in certain aspects.

### Marketing Tools
Users generally have a positive outlook on Brandfolder's marketing tools, highlighting its ease of use, customization options, and ability to streamline marketing and sales processes. The platform's templating feature has been praised for its efficiency in creating on-brand marketing materials and enhancing brand consistency across various teams and markets. While some users have encountered minor issues with certain features like templating and permissions management, overall, Brandfolder's marketing tools are seen as a valuable asset in optimizing marketing strategies and improving team collaboration.

### Brand Management
User sentiment regarding Brandfolder's brand management capabilities is predominantly positive, with users praising the platform for its effectiveness in maintaining brand consistency across various markets and ensuring that all stakeholders have access to up-to-date brand assets. The ability to customize brand guidelines, manage global brand assets, and streamline the process of sharing resources has been highlighted as key strengths of Brandfolder. Despite some challenges in designing highly customized brand guidelines, users appreciate the support provided by the platform in overcoming such obstacles. The convenience, ease of use, and efficiency in managing brand assets have been consistently commended by reviewers, indicating that Brandfolder's brand management features are well-received by its users.

### Global Brand Expansion
Users unanimously agree that Brandfolder excels in its global brand expansion capabilities. The platform has proven to be a game changer for businesses looking to streamline the sharing of assets with a wide network of distributors, subsidiaries, and internal stakeholders across various markets. With Brandfolder, users have found it significantly easier to manage and maintain a cohesive global brand presence, ensuring that all teams and partners have access to the most up-to-date materials effortlessly. The platform's user-friendly interface and responsive support have further enhanced the experience of migrating assets and centralizing brand management processes.

### Team Collaboration
Users generally believe that Brandfolder excels in facilitating collaboration among employees and team members. The platform's team collaboration features have garnered positive feedback, with users highlighting its ease of use and effectiveness in streamlining communication and sharing tasks within teams. While some users have mentioned minor issues such as duplicate tags and initial alignment challenges, overall, the sentiment leans towards Brandfolder being a valuable tool for enhancing teamwork and productivity. The platform's ability to centralize assets and provide different access levels for teams has been particularly praised, contributing to a more cohesive and efficient collaborative environment.

### Productivity Enhancement
Users unanimously praise Brandfolder for its productivity enhancement capabilities, citing streamlined workflows, improved efficiency, and time-saving features as key factors in their positive experiences with the platform. The ability to centralize information, customize access levels, and track asset usage has significantly boosted productivity across teams, leading to a more cohesive and efficient work environment. With a focus on enhancing productivity through user-friendly features and intuitive design, Brandfolder has garnered high praise for its contribution to optimizing workflows and maximizing efficiency within organizations.

### Creative Workflow
Users consistently highlight Brandfolder's efficiency in managing and optimizing creative workflows. The platform's intuitive interface and robust security system make it easy to design and implement workflows, allowing for easy collaboration and productivity. Users appreciate the ability to upload and share a large number of documents effortlessly, streamlining the creative process. Additionally, the smart search capabilities and image selection features are praised for enhancing the creative workflow experience. Despite some suggestions for improvement in folder structure and design, users overall find Brandfolder's creative workflow capabilities to be a valuable asset in their daily operations.

Users highly recommend leveraging Brandfolder's support team for any glitches or issues and holding the team accountable to using Brandfolder to avoid unnecessary requests for content. They also suggest taking a thorough look through all the available content in Brandfolder. Another common recommendation is to try out Brandfolder due to its versatility, ease of use, and quick learning curve. Users believe that Brandfolder has an incredibly easy-to-use interface and self-explanatory navigation. Users also highly praise Brandfolder's customer service, calling it amazing and recommending it for its great support and responsiveness to user feedback and suggestions. They suggest reaching out to users during the transition to ensure all files are added to their folders. Overall, users highly recommend Brandfolder for its ease of use, versatility, quick learning curve, and excellent customer support. They advise leveraging the support team, exploring all available content, and taking the time to become familiar with the platform.

Brandfolder is a cloud-based digital asset management system that has garnered praise from users for its ease of use and organizational capabilities. Users describe it as having an additional staff member on their team, helping to store, organize, and share all types of media both within and outside of their organization. The onboarding process is highly regarded, and the templating system allows designers to create pieces using Adobe products while also allowing users to edit certain parts of the design. The asset system in Brandfolder is also praised for its ability to stack multiple files together, making it convenient to keep related files connected. Users appreciate the detailed information they can add in the description field for each asset. Brandfolder has been instrumental in helping users transition from a disorganized state with assets scattered all over the place to having everything in one centralized location. The ability to set up naming conventions ensures consistency moving forward, and the option to restrict editing capabilities provides control over modifications. Brandfolder's integration with Adobe suite enhances performance and workflow for users who heavily rely on Adobe products. Additionally, Brandfolder is valued for its integration with other applications and overall good features. It helps marketing teams store various assets such as company colors, logos, images, articles, videos, and press information, making it easier to manage digital assets, store promotional materials, search for files, and share them securely within and outside the organization. Users also appreciate that Brandfolder helps keep their data safe and organized.

Brandfolder, from Smartsheet since the 2020 acquisition, supports brands' content and creative assets with adigital asset management software that helps organize, control, create, distribute and measure creative assets across hundreds of formats including 8K video, documents, images and 3D.

Bynder helps brands to distribute their marketing materials, manage creations and facilitate brand consistency. 
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Brandfolder

Digital Asset Management Software enables users to store, share, and control access to digital assets such as images and documents. Some products also enable image manipulation.

Digital Asset Management

Insider Demo | Sales Enablement

Insider Demo | CDN

Insider Demo | Adobe Integration

Brandfolder   Mobile Locker Integration Demo

Software Walkthrough Demo - Brandfolder

Non-profit Organization Management

Bethany Christian Services

Director of Video and Photography

Likelihood to Recommend

Reporting & Analytics

DAM Features

Dashboards

Data exportability

Content analytics

Uploading assets

Downloading assets

Asset storage

Asset sharing

Asset search

Tagging system

Content editing

Embed codes

Metadata

Collections

User access

Workflow automations

Related asset discovery

Smartsheet is an online project management and collaboration tool used not only for managing project and tasks, but also operations, sales pipelines, marketing campaigns, crowdsourcing and more. Its intuitive spreadsheet-like interface, coupled with file sharing and work automation features have proven it a “must-have” business app for productivity. Smartsheet is a top-rated online project management solution for Google Apps and is also integrated with Box, Dropbox, and Salesforce.com.

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Brandfolder - Digital Asset Management Software

Learn how Brandfolder’s digital asset management software can help you take advantage of your brand’s full potential. To learn more visit https://www.brandfolder.com.

Features commonly found in dedicated Digital Asset Management (DAM) Software.

Ingestion of digital assets into a DAM platform can typically be made individually or in bulk and can occur through a native browser interface. Drag-and-drop features can streamline file ingestion.

Downloads allow for role-based file conversions into multiple formats. Download settings can be configured to ensure compliance with licenses and copyrights. Assets may also be embedded into design files (like Adobe) for auto-updating other assets when versioning occurs.

Assets can be organized in drop-down menus to assist in discovery and grouped with related assets for greater utilization. Most DAMs offer AI and machine vision tagging tools to automatically recognize key data in visual elements which automatically sets tags and metadata fields.

Centralized storage capacity and accessibility for centralized storage of marketing and brand assets. These can be anything from documents, audio files, videos, images, creative files (Adobe, etc.), etc. Outdated assets can be archived.

The ability to share and distribute assets with internal or external partners using sharing links attached to emails and messages, as well as portals. Data and assets can also be syndicated to third parties. Some DAMs enable asset publishing directly to end-user sites for more efficient distribution.

Provides users with access to content and branded assets through filters and predictive keyword searches. Search filters may include file formats, date ranges, and metadata values. Advanced metadata and custom field options allow for assets to include unlimited details that allow for rich search parameters.

The ability to label assets with keywords makes them easier to find. Tagging can be automated and may offer bulk tagging capabilities.

Templates and text editors facilitate the creation and publication of branded copy as well as asset cropping and modification. Version tracking should also be available for assets with duplicate names, along with their usage history. Some DAMs offer integration with editing tools so that high-fidelity edits can be made outside the DAM and automatically synced back as a new or updated version.

Blocks of HTML code that facilitate the inclusion of videos from third-party sources on websites.

Descriptive information about data that can be indexed to assets to facilitate discovery and automation. This also allows asset use cases to be identified.

Enables users to create and share customizable asset collections with internal or external partners.

Time or role-based access to stored and downloadable assets. This helps ensure that content is both up to date and accessible to only authorized individuals or groups for a predetermined amount of time.

DAM Integrations

Key integrations for Digital Asset Management can include out-of-box software integrations with CMS, CRM, PIM, Marketing Automation, etc.

DAM API

APIs act as an interface between apps and enable the creation of customized integrations that connect DAM platforms to other software. Digital assets can also be accessed and managed through other tools in a user's tech stack.

Collaborative workflow with role-based permissions as well as tracking and monitoring of asset usage, requests, and assignments.

Automated ranking capabilities driven by metadata enable the quick discovery of assets related to those being visualized by users. The different assets that users have assigned to a particular product may also be displayed, facilitating connections between assets and products.

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

Users can create, customize and share dashboards, which provide an overview of the most important metrics.

Standard reports

The software offers pre-built reports with metrics standard to the category.

Custom reports

Data can be exported via a CSV or Excel file for further reporting and analysis outside of the tool.

Allow users to track digital asset usage and user engagement metrics across multiple channels.

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Brandfolder

Overview

What is Brandfolder?