Name: BrandKeep
Author: BrandKeep

Help Desk

Kiosk

Web and Video Conferencing

Customer Support

AI Code Generation

Automation Testing

Beta Testing

Feature Management

Development

Virtual Classroom

Education

AI Document Creation

Business Intelligence (BI)

Collaboration

Demand Planning

Internal Communications

Knowledge Management

Quality Management

Supply Chain Visibility

Whistleblowing

Enterprise

Accounting

Cash Flow Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Employee Monitoring

HR Management

Payroll

Talent Intelligence

Talent Management

Video Interview

Workforce Analytics

Workforce Management

eLearning Content

Human Resources

Blockchain-as-a-Service (BaaS)

Business Process Automation

Cloud Data Warehouse

Cloud Storage

Data Integration

Data Replication

Database-as-a-Service (DBaaS)

Embedded Database

Encryption Key Management

Fraud Detection

IT Alert Management

Integration Platform as a Service (iPaaS)

Network Performance Monitoring

OpenStack Cloud

Scale-Out Storage

Test Management

User Activity Monitoring

Value Stream Management

WAN Optimization

Web Content Filtering

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Email Marketing

Enterprise Marketing Management

Grant Management Software

Livestream

Marketing Automation

Social Media Management

Survey & Forms Building

Web Analytics

Marketing

Project Management

Professional Services

Auction Software

Customer Relationship Management (CRM)

Sales Consulting

Sales Incentive Compensation Management

Sales Training

Sales

Agriculture

Inventory Management

Last Mile Delivery

Military and Defense

Online Ordering

Shipping

Vertical-Specific

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BrandKeep is a brand asset management solution designed for retailers. According to the vendor, this platform allows retailers of all sizes, including specialty stores, outdoor gear and apparel retailers, fashion retailers, and home goods retailers, to centralize their brand assets and information in one location. With features tailored to meet the specific needs of retailers, BrandKeep aims to streamline asset organization, collaboration, and task management, potentially enabling teams to work more efficiently and effectively.

## Key Features

**Centralize assets and information**: According to the vendor, BrandKeep provides a digital catalog for easy access to brand assets, and allows retailers to store important documents such as order sheets and MAP policies. The platform also offers direct access to B2B portals, eliminating the need for manual searching.

**Mark up everything**: BrandKeep enables users to annotate PDFs within the platform, providing a collaborative environment for feedback and comments. The annotation tools are designed to meet the needs of retailers, according to the vendor.

**Centralize brand assets**: The vendor claims that BrandKeep simplifies the process of bringing all brand assets into one centralized location. Retailers can upload assets from various sources, including their computer, Dropbox, Google Drive, or via KeepMail email. The platform offers starting storage of 1TB and supports up to 50 brands.

**Tasks for work tracking**: BrandKeep includes a task management system to help retailers keep track of work. Users can create tasks with deadlines and priorities, linking them to specific Brand Cards and workspaces for better organization. The task system aims to facilitate progress and timely completion of work.

**Shared understanding**: According to the vendor, BrandKeep aims to foster a shared understanding among teams by providing a single source of truth. The platform promotes collaboration and ensures that all team members are on the same page, potentially leading to improved organization and productivity.

**BrandKeep annotation**: BrandKeep offers annotation capabilities for PDFs, allowing retailers to mark up catalogs, order forms, and other brand assets. The annotation tools are designed to meet the specific needs of retailers, according to the vendor.

**KeepMail for brand assets**: KeepMail serves as the store's inbox for receiving brand assets. Retailers can forward emails with brand assets to their KeepMail address for easy organization. KeepMail automatically assigns assets to the correct Brand Cards, potentially reducing the risk of losing important brand assets.

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Digital Asset Management Software enables users to store, share, and control access to digital assets such as images and documents. Some products also enable image manipulation.

Digital Asset Management

DAM Features

Features commonly found in dedicated Digital Asset Management (DAM) Software.

Uploading assets

Ingestion of digital assets into a DAM platform can typically be made individually or in bulk and can occur through a native browser interface. Drag-and-drop features can streamline file ingestion.

Downloading assets

Downloads allow for role-based file conversions into multiple formats. Download settings can be configured to ensure compliance with licenses and copyrights. Assets may also be embedded into design files (like Adobe) for auto-updating other assets when versioning occurs.

Asset storage

Centralized storage capacity and accessibility for centralized storage of marketing and brand assets. These can be anything from documents, audio files, videos, images, creative files (Adobe, etc.), etc. Outdated assets can be archived.

Asset sharing

The ability to share and distribute assets with internal or external partners using sharing links attached to emails and messages, as well as portals. Data and assets can also be syndicated to third parties. Some DAMs enable asset publishing directly to end-user sites for more efficient distribution.

Asset search

Provides users with access to content and branded assets through filters and predictive keyword searches. Search filters may include file formats, date ranges, and metadata values. Advanced metadata and custom field options allow for assets to include unlimited details that allow for rich search parameters.

Tagging system

The ability to label assets with keywords makes them easier to find. Tagging can be automated and may offer bulk tagging capabilities.

Content editing

Templates and text editors facilitate the creation and publication of branded copy as well as asset cropping and modification. Version tracking should also be available for assets with duplicate names, along with their usage history. Some DAMs offer integration with editing tools so that high-fidelity edits can be made outside the DAM and automatically synced back as a new or updated version.

Embed codes

Blocks of HTML code that facilitate the inclusion of videos from third-party sources on websites.

Metadata

Descriptive information about data that can be indexed to assets to facilitate discovery and automation. This also allows asset use cases to be identified.

Collections

Enables users to create and share customizable asset collections with internal or external partners.

User access

Time or role-based access to stored and downloadable assets. This helps ensure that content is both up to date and accessible to only authorized individuals or groups for a predetermined amount of time.

DAM Integrations

Key integrations for Digital Asset Management can include out-of-box software integrations with CMS, CRM, PIM, Marketing Automation, etc.

DAM API

APIs act as an interface between apps and enable the creation of customized integrations that connect DAM platforms to other software. Digital assets can also be accessed and managed through other tools in a user's tech stack.

Workflow automations

Collaborative workflow with role-based permissions as well as tracking and monitoring of asset usage, requests, and assignments.

Related asset discovery

Automated ranking capabilities driven by metadata enable the quick discovery of assets related to those being visualized by users. The different assets that users have assigned to a particular product may also be displayed, facilitating connections between assets and products.

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

Dashboards

Users can create, customize and share dashboards, which provide an overview of the most important metrics.

Standard reports

The software offers pre-built reports with metrics standard to the category.

Custom reports

Data exportability

Data can be exported via a CSV or Excel file for further reporting and analysis outside of the tool.

Content analytics

Allow users to track digital asset usage and user engagement metrics across multiple channels.

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Digital Asset Management Software

BrandKeep

Overview

What is BrandKeep?