BrandsEye Reviews

5 Ratings
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Score 8.3 out of 101

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Reviews (1-4 of 4)

Edith Londekile Ngcobo profile photo
Score 9 out of 10
Vetted Review
Verified User
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[It's being used for] Analytics, listening to online conversations, tracking hashtags, quantifying our social media activity and finally, creating reports for clients.
  • Analytics, listening to online conversations, tracking hashtags
  • Listening to online conversations and tracking hashtags
  • Quantifying our social media activity and creating reports for clients.
  • Explaining the Advert Value Equivalent
  • A more user-friendly system
If you are looking for an analytics product that doesn't just monitor, but also listens to online conversations then BrandsEye is the ideal tool.
Read Edith Londekile Ngcobo's full review
Leonie Mollentze profile photo
Score 10 out of 10
Vetted Review
Verified User
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One of the added pressures of working on a sporting event is that your sponsors and partners expect a tangible measure of their brand reach through your online conversations.

The Cape Town Festival of Running is one such event. While it has been running for 18 years, they have never had an online presence, until 2016.

Through the BrandsEye platform, the data provided played a fundamental role in how we drove the communication strategy, while the overall information assists us in making recommendations for 2017.

I have worked with a number of social media monitoring and analytics platforms, and I always return to and recommend Brandseye.
  • Excellent client service and technical knowledge, as well as the willingness to trouble-shoot data anomalies in your reporting and helping you find the answer.
  • The unique ability to attach a monetary value to online conversation, as well as provide reputation & sentiment data.
  • The ability for the platform to actively "learn" from you, especially to verification and curating sentiment.
  • A super-lite "budget" account option for short-term projects.
Providing a tangible value to online conversation for event sponsors and partners.
The ability to track reputation & sentiment, which assists with crisis communications.
Read Leonie Mollentze's full review
Jeffrey Denning profile photo
Score 10 out of 10
Vetted Review
Verified User
Review Source
We use BrandsEye for monthly, quarterly and ad-hoc campaign reporting. It also helps us define campaigns for better targeting based off the audience BrandsEye overviews.
  • Ease of use
  • Reporting
  • Scalability
  • There really isn’t much to not like. I guess from a consolidation point of view we’d like to reply from within BrandsEye - but this may or may not already be happening ;)
It’s been invaluable for or Social team and has already proved an excellent tool. Our best use-case to date was monitoring higher volume and increases in negative sentiment on one of our products. We drilled down into the detail and determined the cause and created a report showing the impact. This eventually went up to Senior Management and relevant shareholders to resolve the problems and make better business decisions.
Read Jeffrey Denning's full review
No photo available
October 28, 2016

Exciting software

Score 10 out of 10
Vetted Review
Verified User
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BrandsEye is being used for monitoring social media and other online media for reporting purposes to funders/donors and other partners. It is being used by the marketing department predominantly, but has impact on the fundraising and operations departments in terms of securing and sourcing future project funding based on stats relating to reach and advertising value equivalency, as well as new stakeholders within the network of entrepreneurs we support.
  • Reporting
  • Customer support
  • The platform can be overwhelming to someone who is only needing to use a fraction of what the software can do.
I can only speak from my experience of how I use it and plan on using it. It is useful in monitoring PR management and social media management.
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BrandsEye Scorecard Summary

About BrandsEye

BrandsEye is a social media monitoring platform. BrandsEye aims to help organizations increase revenue, optimise expenditure, and mitigate risk by understanding customer experience. Its combination of crowd-sourcing and AI enables BrandsEye to turn unstructured customer feedback into actionable intelligence with high accuracy. Unlike other listening tools, BrandsEye's has a crowd of human contributors. They work to identify the specific issues driving public customer sentiment, which the vendor says helps to enable strategic and operational actions.

BrandsEye Features

Has featureBrandsEye Crowd powered sentiment
Has featureBrandsEye powered Crowd topics (sentiment drivers)
Has featureChurn analysis
Has featureAcquisitions and Retention
Has featureCustomer experience (CX)
Has featureRisk mitigation

BrandsEye Screenshots

BrandsEye Competitors

Pricing

Does not have featureFree Trial Available?No
Does not have featureFree or Freemium Version Available?No
Has featurePremium Consulting/Integration Services Available?Yes
Entry-level set up fee?No

BrandsEye Customer Size Distribution

Consumers
0%
Small Businesses (1-50 employees)
10%
Mid-Size Companies (51-500 employees)
30%
Enterprises (> 500 employees)
60%

BrandsEye Support Options

 Free VersionPaid Version
Email
Phone
Forum/Community
FAQ/Knowledgebase

BrandsEye Technical Details

Deployment Types:On-premise
Operating Systems: Windows, Linux, Mac
Mobile Application:No
Supported Countries:Worldwide
Supported Languages: Have Crowds in most major global languages