Overview
What is Braze?
Braze is a customer engagement platform that enables relevant and memorable experiences between consumers and the brands they love. With Braze, global brands can ingest and process customer data in real time, orchestrate and optimize contextually relevant, cross-channel marketing campaigns…
Easy to setup customer lifecycle journeys but without skimping on the features
A capable and powerful tool for the right use-case
A versatile, full featured customer engagement platform to save you time and money
A solid solution for CRM at our company
A great tool with loads of modern features.
The best platform I've used in my career so far
Essential for scaling up your email sends!
Strengths outweigh weaknesses.
Merchandiser review of Braze- great tool!
Braze Review
Braze - A fantastic platform to keep engaged with your customers.
The perfect marketing tool for the modern marketer!
Easy to use, slick personalisation and omnichannel functionality.
Powerful Customer Engagement Platform
Awards
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Reviewer Pros & Cons
Pricing
What is Braze?
Braze is a customer engagement platform that enables relevant and memorable experiences between consumers and the brands they love. With Braze, global brands can ingest and process customer data in real time, orchestrate and optimize contextually relevant, cross-channel marketing campaigns and…
Entry-level set up fee?
- Setup fee optional
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Braze?
Braze Features
- Supported: Multichannel Messaging
- Supported: Predictive Analytics
- Supported: Lifecycle Management
- Supported: A/B testing
- Supported: Email deliverability
- Supported: Triggered drip sequences
- Supported: Dashboards
- Supported: Standard Reports
- Supported: API
- Supported: Role-based workflow & approvals
Braze Integrations
Braze Competitors
Braze Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Unspecified |
Mobile Application | No |
Frequently Asked Questions
Comparisons
Compare with
Reviews and Ratings
(112)Attribute Ratings
Reviews
(1-25 of 50)Brilliant Braze
A capable and powerful tool for the right use-case
If you're only using Braze to send SMS and Email and the occasional push, you're likely better off finding a cheaper platform.
Braze organizes its analytics in a very odd way in my experience, so I'd also recommend pairing Braze with a secondary reporting tool of your choosing.
A solid solution for CRM at our company
If you have a junior team on your company you might have a hard time with the tool, since I see that the interface is a bit crowded - the learning curve might be slower that you'd imagine.
A great tool with loads of modern features.
The best platform I've used in my career so far
Essential for scaling up your email sends!
Strengths outweigh weaknesses.
Merchandiser review of Braze- great tool!
Braze Review
Braze - A fantastic platform to keep engaged with your customers.
The perfect marketing tool for the modern marketer!
Easy to use, slick personalisation and omnichannel functionality.
Powerful Customer Engagement Platform
Not sure when it would be less appropriate unless someone is looking for a very, very basic CRM platform for email marketing perhaps.
Braze: a great multi-channel marketing platform
Braze - the Total Package!
Event-Based Marketing Powerhouse
Braze has leveled up our lifecycle marketing!
Braze is less suited when you try to connect external, out of app situations to the app. For example, to update a users preferences, a preference center is available but this one still lacks in customization, and it is not that user friendly to get outside data into braze and get it to seamlessly work within the environment.