BrightEdge

BrightEdge

Customer Verified
Top Rated
About TrustRadius Scoring
Score 8.7 out of 100
Top Rated
BrightEdge

Overview

Recent Reviews

My First Year with BrightEdge

9 out of 10
March 16, 2022
I use BrightEdge in the Marketing organization at a large telecommunication company. The platform provides an intuitive interface to …
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Reviewer Sentiment

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Negative ()
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Awards

TrustRadius Award Top Rated 2022
TrustRadius Award Top Rated 2019
TrustRadius Award Top Rated 2018

Popular Features

View all 14 features

Keyword analysis (46)

9.5
95%

SERP ranking tracking (44)

9.4
94%

Competitive analysis (46)

9.0
90%

Site recommendations (46)

8.0
80%

Reviewer Pros & Cons

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Video Reviews

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Pricing

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What is BrightEdge?

BrightEdge is an enterprise-level SEO (Search Engine Optimization) platform from the company of the same name in San Mateo, California. It includes customizable dashboards, reporting, forecasting, SEO recommendations, backlink management and competitive analysis. It covers local, global, mobile,…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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Alternatives Pricing

What is Semrush?

SEMRush is a relatively popular search engine optimization tool set from the company of the same name based in Pennsylvania and founded in 2008. Largely the platforms relies on competitive intelligence, and features SEO staples like backlink checking, keyword analysis to refine SEO and PPC…

What is Conductor?

Conductor is designed to generate customer intent insights that lead to compelling content, increased traffic, and higher organic marketing ROI. Conductor's technology enables marketers to understand their prospective customers' intent by revealing the trends and topics they are searching…

Features Scorecard

SEO

8.6
86%

SEO Channels

8.3
83%

SEO Platform & Account Management

9.0
90%

Product Details

What is BrightEdge?

BrightEdge is an enterprise-level SEO (Search Engine Optimization) platform from the company of the same name in San Mateo, California. It includes customizable dashboards, reporting, forecasting, SEO recommendations, backlink management and competitive analysis. It covers local, global, mobile, social and content centric SEO.

Presently BrightEdge's platform supports the marketing efforts of many well-brands, like Nike, Microsoft, and Netflix.

BrightEdge Competitors

BrightEdge Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Comparisons

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Frequently Asked Questions

What is BrightEdge?

BrightEdge is an enterprise-level SEO (Search Engine Optimization) platform from the company of the same name in San Mateo, California. It includes customizable dashboards, reporting, forecasting, SEO recommendations, backlink management and competitive analysis. It covers local, global, mobile, social and content centric SEO. Presently BrightEdge's platform supports the marketing efforts of many well-brands, like Nike, Microsoft, and Netflix.

What is BrightEdge's best feature?

Reviewers rate Keyword analysis highest, with a score of 9.5.

Who uses BrightEdge?

The most common users of BrightEdge are from Mid-sized Companies (51-1,000 employees) and the Marketing & Advertising industry.

Reviews and Ratings

 (144)

Ratings

Reviews

(1-25 of 77)
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Andy Seguin | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
  • ROI was positive after year 1. We improved on organic leads over 20%, three years in a row.
  • BrightEdge also allowed us to work with betas and was very helpful when we wanted to add new tools. This allowed us to stay ahead of our competition and be first to market with updates and new solutions.
Score 9 out of 10
Vetted Review
Verified User
Review Source
  • Gives a better picture of how our website is doing organically in blended searches.
  • Gives recommendations for improvement for our organic SEO efforts.
  • By increasing our organic exposure, it drives more leads to our website producing very high ROI.
Score 9 out of 10
Vetted Review
Verified User
Review Source
  • We have been able to show how dedicating 1-2 hours per day on SEO can really drive a marked improvement in search rankings and overall organic search volume.
  • Using custom reports, we have been able to show an increase of over 100% of leads coming from organic keywords just by focusing on using BrightEdge keyword analysis and on-page recommendations.
  • BrightEdge has also helped our ROI by reducing our expenses related to search vendors where we would have to pay for a block of hours with an agency and probably wouldn't get the same value overall.
Michael Pulling | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Review Source
  • Very hard to judge actual ROI of SEO, much less the specific tool impact
  • SEO activities have a tendency to work towards the metrics, rather than the business goals, and BrightEdge can encourage this
  • Raising awareness of SEO is important and valuable, and BE is a good tool for this.