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### Email Verification and Validation
Users generally praise BriteVerify's email verification and validation capabilities. They appreciate the accuracy and speed of the verification process, noting that it helps in maintaining clean and up-to-date contact lists. Some users find the service user-friendly and easy to implement, enhancing their overall data quality and reducing bounce rates. However, there are occasional concerns raised about the handling of "Accept All" email IDs and the need for more detailed insights on certain email statuses. Despite these minor drawbacks, BriteVerify's email verification and validation features are seen as valuable tools for ensuring the integrity of contact data and improving email deliverability rates. (Source Reviews: [1](https://www.trustradius.com/reviews/briteverify-2020-11-21-15-00-08), [2](https://www.trustradius.com/reviews/briteverify-2020-11-17-16-17-19), [3](https://www.trustradius.com/reviews/briteverify-2020-12-01-08-59-29), [4](https://www.trustradius.com/reviews/briteverify-2020-12-14-11-58-07), [5](https://www.trustradius.com/reviews/briteverify-2020-11-20-08-50-14), [6](https://www.trustradius.com/reviews/briteverify-2020-11-17-13-08-35), [7](https://www.trustradius.com/reviews/briteverify-2020-11-17-11-38-13), [8](https://www.trustradius.com/reviews/briteverify-2020-11-23-08-16-31), [9](https://www.trustradius.com/reviews/briteverify-2020-11-30-08-17-22), [10](https://www.trustradius.com/reviews/briteverify-2020-11-17-11-42-09), [11](https://www.trustradius.com/reviews/briteverify-2020-11-20-08-26-36), [12](https://www.trustradius.com/reviews/briteverify-2020-11-20-08-48-39), [13](https://www.trustradius.com/reviews/briteverify-2020-11-18-02-55-18), [14](https://www.trustradius.com/reviews/briteverify-2020-11-17-11-14-22), [15](https://www.trustradius.com/reviews/briteverify-2020-09-23-11-46-26))

### Email List Cleaning and Scrubbing
Users consistently praise BriteVerify's email list cleaning and scrubbing capabilities for their effectiveness in ensuring data accuracy and improving CRM data cleanliness. The tool is widely appreciated for its ability to quickly identify and eliminate incorrect or outdated email addresses from existing lists, leading to reduced bounce rates and increased communication conversion rates. Additionally, users highlight the ease of use and speed of BriteVerify's list verification process, emphasizing its value in maintaining clean and up-to-date contact databases. (Source Reviews: [1](https://www.trustradius.com/reviews/briteverify-2020-11-30-08-17-22), [2](https://www.trustradius.com/reviews/briteverify-2020-12-01-08-59-29), [3](https://www.trustradius.com/reviews/briteverify-2020-11-17-16-17-19), [4](https://www.trustradius.com/reviews/briteverify-2020-12-01-13-21-17), [5](https://www.trustradius.com/reviews/briteverify-2020-11-20-14-02-27), [6](https://www.trustradius.com/reviews/briteverify-2020-11-17-11-14-22), [7](https://www.trustradius.com/reviews/briteverify-2020-11-17-13-08-35), [8](https://www.trustradius.com/reviews/briteverify-2020-11-18-02-55-18), [9](https://www.trustradius.com/reviews/briteverify-2020-12-01-08-11-22), [10](https://www.trustradius.com/reviews/briteverify-2020-11-17-11-42-09), [11](https://www.trustradius.com/reviews/briteverify-2020-11-20-08-48-39), [12](https://www.trustradius.com/reviews/briteverify-2020-11-20-08-26-36), [13](https://www.trustradius.com/reviews/briteverify-2020-06-16-10-48-25), [14](https://www.trustradius.com/reviews/briteverify-2020-11-22-23-23-20), [15](https://www.trustradius.com/reviews/briteverify-2020-11-17-11-39-52))

### Deliverability Improvement
Users generally agree that BriteVerify's deliverability enhancement features receive positive feedback. The platform's ability to reduce bounce rates, improve email deliverability, and enhance data quality has been highlighted by reviewers. Many users appreciate how BriteVerify helps identify and eliminate suspicious emails, ultimately leading to increased communication conversion rates. Additionally, the tool's capability to verify email addresses before sending has been commended for ensuring that only valid and deliverable emails are targeted, thus preventing deliverability issues and maintaining a positive sender reputation. (Source Reviews: [1](https://www.trustradius.com/reviews/briteverify-2020-11-20-08-26-36), [2](https://www.trustradius.com/reviews/briteverify-2020-11-17-16-17-19), [3](https://www.trustradius.com/reviews/briteverify-2020-11-23-08-16-31), [4](https://www.trustradius.com/reviews/briteverify-2020-12-14-11-22-10), [5](https://www.trustradius.com/reviews/briteverify-2020-11-17-11-38-13), [6](https://www.trustradius.com/reviews/briteverify-2020-11-17-11-42-09), [7](https://www.trustradius.com/reviews/briteverify-2020-11-17-11-14-22), [8](https://www.trustradius.com/reviews/briteverify-2020-09-23-11-46-26), [9](https://www.trustradius.com/reviews/briteverify-2020-12-01-08-59-29), [10](https://www.trustradius.com/reviews/briteverify-2020-11-20-14-02-27), [11](https://www.trustradius.com/reviews/briteverify-2020-11-20-12-19-01), [12](https://www.trustradius.com/reviews/briteverify-2020-11-17-14-27-54), [13](https://www.trustradius.com/reviews/briteverify-2020-11-17-12-32-54), [14](https://www.trustradius.com/reviews/briteverify-2020-11-18-02-55-18), [15](https://www.trustradius.com/reviews/briteverify-2020-12-01-13-21-17))

### Lead and Contact Management
Users generally appreciate BriteVerify's lead verification tool for its effectiveness in filtering out disposable and junk leads, thereby saving time for sales representatives and improving the overall quality of leads in Salesforce. The visual indication of email validity on the Lightning page layouts for Leads and Contacts is particularly valued, allowing for quick identification of invalid or outdated contact information. While some users have noted minor drawbacks such as the inability to differentiate Accept All emails, overall, BriteVerify is seen as a valuable asset in maintaining clean and accurate lead and contact data. (Source Reviews: [1](https://www.trustradius.com/reviews/briteverify-2020-11-20-08-26-36), [2](https://www.trustradius.com/reviews/briteverify-2020-09-23-11-46-26), [3](https://www.trustradius.com/reviews/briteverify-2020-11-21-15-00-08), [4](https://www.trustradius.com/reviews/briteverify-2020-11-20-08-50-14), [5](https://www.trustradius.com/reviews/briteverify-2020-11-17-14-27-54), [6](https://www.trustradius.com/reviews/briteverify-2020-11-17-12-32-54), [7](https://www.trustradius.com/reviews/briteverify-2020-11-30-08-17-22), [8](https://www.trustradius.com/reviews/briteverify-2020-11-17-13-08-35), [9](https://www.trustradius.com/reviews/briteverify-2020-11-17-11-42-09), [10](https://www.trustradius.com/reviews/briteverify-2020-12-14-11-58-07), [11](https://www.trustradius.com/reviews/briteverify-2020-11-20-08-48-39), [12](https://www.trustradius.com/reviews/briteverify-2020-12-01-13-21-17), [13](https://www.trustradius.com/reviews/briteverify-2020-11-17-11-38-13), [14](https://www.trustradius.com/reviews/briteverify-2020-06-16-10-48-25), [15](https://www.trustradius.com/reviews/briteverify-2019-07-02-09-37-28))

### Marketing and Campaign Optimization
Users consistently praise BriteVerify for its ability to enhance the effectiveness of email marketing campaigns through improved deliverability and increased open rates. The platform's email scrubbing and verification features are highlighted as key factors in optimizing marketing lists and ensuring successful campaign outcomes. Additionally, users appreciate the platform's contribution to protecting email domain reputation and facilitating a more engaging customer experience. The overall sentiment leans towards positive, with users acknowledging BriteVerify's role in streamlining marketing efforts and maximizing ROI. (Source Reviews: [1](https://www.trustradius.com/reviews/briteverify-2020-11-17-11-39-52), [2](https://www.trustradius.com/reviews/briteverify-2020-11-18-02-55-18), [3](https://www.trustradius.com/reviews/briteverify-2020-09-23-11-46-26), [4](https://www.trustradius.com/reviews/briteverify-2020-12-14-11-58-07), [5](https://www.trustradius.com/reviews/briteverify-2020-11-22-23-23-20), [6](https://www.trustradius.com/reviews/briteverify-2020-11-17-11-42-09), [7](https://www.trustradius.com/reviews/briteverify-2020-12-03-08-39-01), [8](https://www.trustradius.com/reviews/briteverify-2020-11-17-14-27-54), [9](https://www.trustradius.com/reviews/briteverify-2020-11-23-08-16-31), [10](https://www.trustradius.com/reviews/briteverify-2020-06-19-10-51-36), [11](https://www.trustradius.com/reviews/briteverify-2020-06-16-10-48-25), [12](https://www.trustradius.com/reviews/briteverify-2020-02-14-14-03-31), [13](https://www.trustradius.com/reviews/briteverify-2019-11-20-19-37-37))

### Sales and Marketing Alignment
Users consistently highlight BriteVerify's sales and marketing alignment capabilities as a key strength, particularly in terms of improving lead quality and streamlining processes within Salesforce. The integration of BriteVerify with Salesforce has been commended for its ability to enhance the accuracy of lead data and optimize marketing efforts. While some users have suggested areas for improvement, such as more proactive customer engagement and additional features for bulk email verification, the overall sentiment remains positive regarding BriteVerify's contribution to sales and marketing alignment. (Source Reviews: [1](https://www.trustradius.com/reviews/briteverify-2020-11-20-08-50-14), [2](https://www.trustradius.com/reviews/briteverify-2020-11-18-02-55-18), [3](https://www.trustradius.com/reviews/briteverify-2020-11-17-11-38-13), [4](https://www.trustradius.com/reviews/briteverify-2020-09-23-11-46-26), [5](https://www.trustradius.com/reviews/briteverify-2020-11-17-11-42-09), [6](https://www.trustradius.com/reviews/briteverify-2020-11-20-08-26-36), [7](https://www.trustradius.com/reviews/briteverify-2020-12-14-11-58-07), [8](https://www.trustradius.com/reviews/briteverify-2020-11-30-08-17-22), [9](https://www.trustradius.com/reviews/briteverify-2019-07-02-09-37-28))

### Spam and Reputation Management
Users consistently praise BriteVerify for its effectiveness in preventing spam and managing email reputation. They highlight the platform's ability to validate email addresses, ensuring that only legitimate contacts are entered into their databases. Reviewers appreciate how BriteVerify helps in maintaining clean email lists by identifying and eliminating invalid and outdated addresses, ultimately leading to improved deliverability rates and reduced spam complaints. The tool's intuitive interface and quick processing are also commended for streamlining the verification process and enhancing overall email data quality. (Source Reviews: [1](https://www.trustradius.com/reviews/briteverify-2020-11-21-15-00-08), [2](https://www.trustradius.com/reviews/briteverify-2020-11-22-23-23-20), [3](https://www.trustradius.com/reviews/briteverify-2020-12-01-13-21-17), [4](https://www.trustradius.com/reviews/briteverify-2020-11-20-08-50-14), [5](https://www.trustradius.com/reviews/briteverify-2020-11-17-16-17-19), [6](https://www.trustradius.com/reviews/briteverify-2020-02-14-14-03-31), [7](https://www.trustradius.com/reviews/briteverify-2020-06-19-10-51-36), [8](https://www.trustradius.com/reviews/briteverify-2020-06-16-10-48-25), [9](https://www.trustradius.com/reviews/briteverify-2019-11-20-19-37-37))

### Reporting and Analytics
Users have expressed a range of feedback on BriteVerify's reporting and analytics capabilities. While some appreciate the simplicity of the UI and quick turnaround for results, others have highlighted areas for improvement such as clearer pricing, more detailed results for unknown or invalid emails, and the need for additional customization options. The ability to integrate with CRM platforms and marketing automation tools has been praised, but users have also noted occasional delays in the verification process. In summary, opinions on BriteVerify's reporting and analytics functionality appear to be mixed, with both positive and constructive feedback provided by reviewers. (Source Reviews: [1](https://www.trustradius.com/reviews/briteverify-2020-11-17-16-17-19), [2](https://www.trustradius.com/reviews/briteverify-2020-11-20-08-50-14), [3](https://www.trustradius.com/reviews/briteverify-2020-11-17-11-39-52), [4](https://www.trustradius.com/reviews/briteverify-2020-06-16-10-48-25), [5](https://www.trustradius.com/reviews/briteverify-2020-12-01-08-11-22), [6](https://www.trustradius.com/reviews/briteverify-2020-11-17-11-38-13), [7](https://www.trustradius.com/reviews/briteverify-2020-02-14-14-03-31), [8](https://www.trustradius.com/reviews/briteverify-2019-11-20-19-37-37))

### Cost Efficiency and Savings
Users consistently praise BriteVerify for its cost-effective solutions and time-saving features. The general sentiment among reviewers is that while BriteVerify does incur a significant cost for large databases, its efficiency in data cleansing and email verification justifies the investment. Users appreciate the ability to run records initially and then only process deltas in the future to optimize costs. The tool's capability to confirm current email addresses and eliminate invalid ones is seen as a valuable and cost-effective measure by users. (Source Reviews: [1](https://www.trustradius.com/reviews/briteverify-2020-12-14-11-58-07), [2](https://www.trustradius.com/reviews/briteverify-2020-11-23-08-16-31), [3](https://www.trustradius.com/reviews/briteverify-2020-12-03-08-39-01), [4](https://www.trustradius.com/reviews/briteverify-2020-02-14-14-03-31), [5](https://www.trustradius.com/reviews/briteverify-2019-11-20-19-37-37))

Users frequently recommend the following actions when using BriteVerify:
- Organize and label lists before using BriteVerify. This ensures a more efficient and accurate verification process.
- Split email list into segments to identify patterns of invalid email addresses.
- Use BriteVerify before sending any emails to maintain list quality, avoid high bounce rates, and protect sender reputation.

These recommendations reflect the users' experiences with BriteVerify and highlight the need for effective data hygiene practices and utilizing the tool at the appropriate stages of the email marketing workflow.

1. Limited Integration with SFDC: Some users have expressed the need for deeper integration with Salesforce, stating that the current integration through Validity Verify lightning component is not sufficient. They would like to see more data being populated into fields and have a seamless workflow within SFDC.

2. Pricing for Mass Usage: Several reviewers have suggested that the pricing should be further reduced, especially for mass usage. They feel that the current pricing structure does not cater well to large-scale verification needs and could be prohibitive for businesses with high volume email lists.

3. Incomplete Results and Unknown Statuses: A common concern raised by users is related to incomplete results and unknown statuses of emails. Some users have mentioned that certain emails cannot be verified or are marked as 'unknown', which limits their ability to take appropriate action based on the validation results.

BriteVerify has proven to be an invaluable tool for users in a variety of industries. Customers have used the software to validate marketing CSV lists, ensuring that only correct email addresses are included and reducing the risk of sending materials to non-existent contacts. This has resulted in improved deliverability and maintained a good email reputation, as emails are less likely to end up in spam folders. BriteVerify has also been instrumental in creating newsletter contacts for companies, particularly for those who are not yet familiar with the company but are interested in receiving regular updates. Additionally, it has become a go-to solution for users who need to import lists from clients, guaranteeing that only valid email records are included in their marketing data universe. The software's reports have played a crucial role in deliverability consulting programs, helping associations enhance their metrics by identifying and addressing issues such as spam traps and blacklisting. 

Furthermore, BriteVerify is widely used for list uploads and email record verification, ensuring a 100% verified data set for targeted and high-quality work. Users have also utilized the software to clean customer databases, allowing them to effectively target their active leads, prospects, and clients while saving on database hosting costs. The integration of BriteVerify with Salesforce has provided immense value as well. For instance, users can enrich leads through CSV upload and then upload the results into Salesforce to understand the number of invalid emails and other contact details within their database. The Validity Verify lightning component in Salesforce has proven beneficial by displaying the email status on lead and contact records, providing users with a quick overview of email validity before sending. Moreover, BriteVerify has played a significant role in maintaining domain reputation, optimizing engagement with marketing lists, and reducing bounce rates for email distribution company-wide.

The versatility of BriteVerify extends beyond marketing initiatives. Users rely on this software to validate email addresses at the point of entry on websites, ensuring the accuracy and validity of contact data. It has also helped improve the marketable rate in email campaigns, ensuring effective communication deliverability to clients. BriteVerify's service has been particularly effective in detecting and filtering out parking domain emails, preventing compromised email delivery. Additionally, the software is frequently used to validate lead lists before uploading them into CRM systems, guaranteeing data cleanliness and email deliverability. Its integration with Salesforce has greatly reduced the number of disposable/junk leads, improved lead quality, and helped identify inactive contacts.

Users have found BriteVerify to be highly intuitive, running quickly and providing a cost-effective measure to confirm current email addresses and eliminate invalid addresses, thereby avoiding message delivery bounces. The software is also used by brokers to vet email campaigns, lower bounce rates, and ensure they don't waste time with erroneous email addresses.

On a monthly basis, users rely on BriteVerify to validate contact data and keep it as clean as possible in terms of email validations. The software's API integration across various platforms and forms helps gather correct and valid email addresses, ensuring the collection of accurate customer information. For clients with low sender scores, BriteVerify is used to scrub and verify lists, guaranteeing the targeting of the highest quality addresses.

Moreover, BriteVerify plays a vital role in validating email addresses in CRM systems, scrubbing databases, and optimizing email deliverability for mass email campaigns. By using BriteVerify, users can confirm the legitimacy of contact information obtained from partners, reducing bounced emails and identifying mobile numbers. It is also utilized to cleanse existing contacts and leads, ensuring data accuracy and optimizing email deliverability.

In addition to its role in marketing efforts, BriteVerify is also an essential tool for determining genuine customer intent in online submissions. Users frequently use BriteVerify to audit and validate emails as customers submit them online, helping improve lead quality by ensuring accurate customer information.

Overall, BriteVerify has proven to be a valuable solution for businesses across industries. From list validation and data cleansing to optimizing engagement with marketing campaigns and improving deliverability metrics, users rely on this software to maintain accurate contact data, reduce bounce rates, and optimize their communication strategies.

Great Value for Money: Several users have found the product to provide excellent value for its price. They appreciate the pay-as-you-go payment model, which allows them to avoid subscribing to a package and gives them flexibility in their usage.

Quick and Easy to Use: Many reviewers have mentioned that the product is quick and easy to use. They find it helpful that each record is clearly flagged with a status, making it easy for them to identify valid, invalid, accept-all, or unknown emails. The clear recommendations provided for each record based on its status also assist in data cleanse and help reduce bounce rate.

Time-Saving Bulk List Upload: A significant number of users have praised the bulk list upload feature as a time-saving aspect of the product. This feature allows them to upload and validate email lists in bulk, saving valuable time and effort in managing their email campaigns.

NeverBounce is a suite of email verification tools and service, acquired by DiscoverOrg (now ZoomInfo) in 2019. NeverBounce is a ZoomInfo company.

Up to 10,000

Up to 100,000

Up to 250,000

ZeroBounce is an email list validator that removes all invalid email addresses to prevent bounces and preserve the sender's reputation.

Email Validation

BriteVerify

Email verification tools ensure that emails are deliverable, to reduce bounces and improve email marketing and outreach campaign performance.  Email validation is a subset of data quality management.

Email Verification

Likelihood to Recommend

Support Rating

For over 20 years, tens of thousands of organizations throughout the world have relied on Validity solutions to target, contact, engage, and keep customers – using trustworthy data as a key advantage. The Validity flagship products – <a href="https://www.validity.com/products/demandtools/" rel="">DemandTools</a>, <a href="https://www.validity.com/products/briteverify/" rel="">BriteVerify</a>, <a href="https://www.validity.com/everest/" rel="">Everest</a>, and <a href="https://www.validity.com/gridbuddyconnect" rel="">GridBuddy Connect</a> – are all highly rated solutions for CRM data management, email address verification, inbox deliverability and avoiding the spam folder, and grid CRM applications. These solutions deliver smarter campaigns, more qualified leads, more productive sales, and ultimately faster growth. For more information, visit Validity.com and connect with us on <a href="https://www.linkedin.com/company/validityinc/" rel="">LinkedIn</a>, <a href="https://www.instagram.com/trustvalidity/" rel="">Instagram</a>, and <a href="https://twitter.com/TrustValidity" rel="">Twitter</a>.

BriteVerify by Validity Inc.

Learn more about BriteVerify and how email verification can help you improve your marketing and data quality.
www.Validity.com
www.BriteVerify.com

Ascend by Wix, discon

Digital Facilitator

BriteVerify 2020-11-22 23:23:20

President

BriteVerify 2020-12-03 08:39:01

Channel Excellence Lead

BriteVerify 2020-12-01 13:21:17

HubSpot Marketing Hub

HubSpot CRM

Brevo

Sinch Mailgun

Mailtrack

Freshsales

Director of Sales & Marketing

BriteVerify 2020-11-23 08:16:31

CRM Manager

BriteVerify 2020-11-20 14:02:27

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

TrustRadius

Phone numbers

Able to download

Integration with salesforce

7 days

Landing page

Hard time

Bulk email

Date field

Feature that allows

False positives

Easy to use

Bulk upload

Ease of use

Real time

Easy to implement

No delay

Small learning curve

Ability to upload

Customer services

Interface is intuitive

Home

Email Verification Tools

I use BriteVerify to make sure that marketing CSV lists have correct emails, so I'm not sending marketing to non existent contacts as well as greatly reducing the probability that my emails will go into spam. It's great for creating newsletter contacts for people not yet familiar with my company but like the information and tip sent out fortnightly.

It's great value for money
Nice and quick to use
I like to pay as I go instead of having to subscribe.

I'd like to be able to download all correct emails instead of downloading all and filtering that way.

Much higher deliverability on my email campaigns
Less likelihood of my emails being treated as spam.
Marketing email lists are clean, with no unneeded unreachable addresses

I use BriteVerify to validate email lists I use to advertise my company with various professional groups in the fields of education, psychology, social services, and child care. Before each email campaign I use BriteVerify and ensure my list has a high level of acceptance and reduce any potential rejections.

Very easy process to upload files.
Extremely quick process of validation.
Clear means to differentiate types/status of email within my list.

while nice to be able to download all file types as a separate list, be clearer that the, "all list" with each email and status is really all one needs, though I like the functionality of being able to download separate lists by type as it i needed at times and does save user time.

BriteVerify has allowed me to verify my email list prior to using marketing options associated with my website provider.
BriteVerify has increased my rate of delivered campaigns.

We use BriteVerify at the point of entry of our email addresses on our consumer and Health Care Professional websites. We also use it to validate our databases on a yearly basis. We use both upload list and API.

As for preventing business issues, if we don't use it we have invalid email addresses in our database and then when we send out emails to these invalid email addresses we impact our Email Reputation.

It is a quick API call effort that is easy to implement with only 4 responses.
There is the ability to upload a list and API calls, so that makes it easy to use.
Easy to download the list of Invalids in multiple file formats.

Combining this product with other Validity products for a bundles price is a good idea, but the minimal size of usage is not fitting our needs. Seems like we are paying for something we are not using.
Similar products have a database aspect that allows us to identify any known SPAM traps.
Similar products allows for suggested corrected addresses for examples that are domain issues. e.g. @gmail.comm.

It prevents bad email addresses getting into database.
Prevents us from sending out emails that shouldn't be sent and will impact email reputation.

We use BriteVerify for list uploads and verify email records not only for our CRM but for our lead and demand generation service offerings. It helps us have a 100% verified data set to target and deliver quality work to our clientele.

Helps in data cleanse
Helps to identify suspicious emails and reduce bounce rate
Helps save time by using bulk list upload feature

Reducing the pricing further for mass usage

Improved data quality and helped cleanse overall CRM
Increased email deliverability rate
Reduced bounce rate
Increased ROI
Saved time

Mailtrack and Freshworks CRM (formerly Freshsales)

We had a major issue, large portions of our database were legacy and we didn’t want to harm our IP reputation by sending to old email addresses and needed a way to validate them before sending. So we applied it as a one off to the entire database then hooked it up to every web form we have.

It should keep a record of previously validated addresses and give the option to either skip them or revalidate

BriteVerify

Overview

What is BriteVerify?