Bronto Marketing Platform (discontinued)

Bronto Marketing Platform (discontinued)

About TrustRadius Scoring
Score 7.6 out of 100
Bronto Marketing Platform (discontinued)

Overview

Recent Reviews

Bronto Review

7
February 12, 2020
We use Bronto as an ESP and CRM system across our organization. It helps us manage email channels automatically and some workflows, and …
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Bronto Marketing Platform

9
December 11, 2019
We use the Bronto Marketing Platform as our main email platform for broadcast emails, post purchase campaigns and lead generation. We do …

All-in-one platform

10
October 18, 2019
Bronto is the end to end marketing automation platform. We love how it incorporates social posting with email marketing and SMS. Such a …
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Long Time Bronto Marketing Platform User

9
September 24, 2019
  • We use the Bronto Marketing Platform across our entire organization to send emails to our customers.
  • It is used for 5 different brands, to …
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Bronto Marketing Platform Review

8
April 22, 2019
We use Bronto to interact with our customers - whether they be current or brand new. We are able to blast out events or other mass emails …
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Bronto: Great for Large Companies

7
January 18, 2019
We have a couple of big clients that we use Bronto for. It's ideal for retailers working in e-commerce that send 250,000+ emails per year, …
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Bronto could make sense

7
January 17, 2019

We are using Bronto across the whole organization. The main users are the marketing department, but it is empowering all the segmented …

Why we use Bronto

9
January 15, 2019
Bronto is our primary ESP for our corporate marketing to customers and internal employees.

Reviewer Sentiment

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Awards

TrustRadius Award Top Rated 2019
TrustRadius Award Top Rated 2018

Popular Features

View all 12 features

Email deliverability reporting (114)

9.4
94%

Dashboards (57)

7.9
79%

Standard reports (56)

7.8
78%

List management (56)

7.5
75%

Video Reviews

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Pricing

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What is Bronto Marketing Platform (discontinued)?

The Bronto Marketing Platform was an email marketing solution from Oracle which was acquired from NetSuite in 2016. It was optimized for creating automated, yet personalized emails, and subscriber profile segments, analyzing click and visit behavior, and tracking geolocation. It has since been…

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttp://go.bronto.com/LP=4076?elqCampaig…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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Alternatives Pricing

What is Klaviyo?

Klaviyo is a growth marketing platform that helps deliver more personalized experiences across owned marketing channels like email, SMS, in-app notifications, and web. The vendor states brands have made more than $3.7 billion in revenue through Klaviyo in the last year alone. Klaviyo aims to make…

What is HubSpot Marketing Hub?

HubSpot's Marketing Hub is an all-in-one inbound marketing engine that includes tools for email marketing, landing page creation, social media marketing, content management, reporting & analytics, search engine optimization (SEO), and more.

Features Scorecard

Email & Online Marketing

7.4
74%

Reporting & Analytics

7.6
76%

Product Details

What is Bronto Marketing Platform (discontinued)?

The Bronto Marketing Platform aims to help organizations of all sizes grow revenue, save time and optimize marketing resources. By delivering powerful and flexible email marketing solutions that work seamlessly with numerous ecommerce platforms, Bronto's goal is to allow brands to maximize the value of customer data so they can deliver irresistible customer experiences. According to the vendor Bronto solutions incorporate best practices from 16 years of email marketing success and are used by over 1500 of the worlds top brands, including Rebecca Minkoff, Theory, Lucky Brand, Trek, Ashley Homestore and Christopher & Banks. The vendor offers more information and a free product tour on their website.

Bronto Marketing Platform (discontinued) Features

Email & Online Marketing Features

  • Supported: WYSIWYG email editor
  • Supported: Dynamic content
  • Supported: Ability to test dynamic content
  • Supported: Landing pages
  • Supported: A/B testing
  • Supported: Mobile optimization
  • Supported: Email deliverability reporting
  • Supported: List management
  • Supported: Triggered drip sequences

Reporting & Analytics Features

  • Supported: Dashboards
  • Supported: Standard reports
  • Supported: Custom reports

Bronto Marketing Platform (discontinued) Video

Bronto Marketing Platform (discontinued) Downloadables

Bronto Marketing Platform (discontinued) Integrations

Bronto Marketing Platform (discontinued) Competitors

Bronto Marketing Platform (discontinued) Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesEnglish-speaking countries
Supported LanguagesEnglish

Comparisons

View all alternatives

Frequently Asked Questions

What is Bronto Marketing Platform (discontinued)?

The Bronto Marketing Platform was an email marketing solution from Oracle which was acquired from NetSuite in 2016. It was optimized for creating automated, yet personalized emails, and subscriber profile segments, analyzing click and visit behavior, and tracking geolocation. It has since been discontinued.

What are Bronto Marketing Platform (discontinued)'s top competitors?

Klaviyo, Listrak, and Mailchimp are common alternatives for Bronto Marketing Platform (discontinued).

What is Bronto Marketing Platform (discontinued)'s best feature?

Reviewers rate Email deliverability reporting highest, with a score of 9.4.

Who uses Bronto Marketing Platform (discontinued)?

The most common users of Bronto Marketing Platform (discontinued) are from Mid-sized Companies (51-1,000 employees) and the Retail industry.

Reviews

(1-4 of 4)
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Score 7 out of 10
Vetted Review
Verified User
Review Source
  • Bronto makes creating e-newsletters (as part of a broader campaign) a breeze. It really streamlines our workflow
  • Bronto helps us maintain our lists better – when you have a list of 250k+ contacts, you need software that keeps everything organized
  • Knowledge of HTML is not required to put together emails, which saves us money as we don't need to hire an additional developer – whose job would be just to handle one account – it just makes sense business-wise.
Score 9 out of 10
Vetted Review
Verified User
Review Source
  • Automation. The ability to automate email sequencing and content based on consumer behavior
  • Re-mailing campaigns. Ability to re-send emails with slight modifications without having to re-create the entire campaign.
  • List segmentation. Different content sent to different segments of the customer list (people who opened / people who ignored, etc.).
  • List cleaning.