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Bynder helps brands to distribute their marketing materials, manage creations and facilitate brand consistency. Bynder is a solution for marketing that comes with best in class digital asset management, creative project management, brand identity guidelines, product information management and web-to-publish modules.https://dudodiprj2sv7.cloudfront.net/product-logos/tU/wi/8ESG8K0HONDH.PNGA case for Bynder as SAASBynder is used by over 20 locations and is implemented at the corporate and store level across our organization. The power users are the marketers and sales staff. As a marketing technologist, I use Bynder to implement a quick quote or lookbook for our clients. In other words, Bynder was instrumental in helping our sales staff identify and pull pictures from the digital asset management system seamlessly and without much effort. Another great advantage that Bynder has is the fact that it has API support as well as high availability in terms of performance. Bynder is hosted on the cloud and is very flexible in terms of features and customization. I had the opportunity to work with Bynder APIs particularly in bulk tagging and bulk import/exports of data. I've also managed to leverage Bynder to power our image searches that is used across all digital marketing efforts. And all of this is being done via the meta informatino or exif information.,Search or Elastic Search - The power to search tens of thousands of image without much lag time Powerful templates that are available for users Ability to share collection of images with anyone in a click or two Powerful API - Although API is more used for technical staff, the API also allows easy integration with any systems Ability to store meta and exif information and search through them Single Sign On integration with all of your existing system (particularly LDAP or ADFS),Support Team can be a little slow but that is understandable with a startup company (even though this company is no longer a start up) API documentation can be better because there is only 1 product owner for API function (poor developer getting bombarded with requests) Implementation requires more hand holding especially for the companies that do not have in-house technical expertise,8,The positive impact that Bynder has on our organization is that it allowed Sales to focus on selling instead of searching for images. On average, the response time to our customer quote inquiries has dropped by 20% Another positive impact that Bynder has is that it allows our sales staff to easily store images without much thought and Bynder stores them according to our pre-defined schema and workflow. Bynder overall has allowed our staff to understand how to organize digital assets instead of relying on network folders.,Razuna,Oracle Eloqua, Oracle Database as a Service, Moz, Ahrefs Site ExplorerEasy-to-use for managing and sharing images, designs and other assets internally and for clientsBynder gave us, specifically our design team, a smarter and faster workflow during and after the design process. And that's a win without even fully using all of the powerful possibilities that Bynder has to offer.,The quick drop-and-send feature of Bynder is a simple, but powerful feature of Bynder. Once inside the portal it's very easy for us to manage images, mockups, designs and other digital assets. Best of all is that it works good for internal use, but more importantly also for clients. With the Workflow feature, we're able to take to our clients in our design journey and collaborate better during the design process by gaining direct, contextual feedback.,It's quite hard to think of a feature or anything that we really dislike, but as we are heavy users of the collections feature within Bynder, it would make our workflow even better if the sharing capabilities of collections would become better over time.,9,Bynder increased efficiency in our design process. Managing assets via Bynder gave our team more structure when working and handling with these assets.
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Bynder Brand Portal
6 Ratings
Score 8.0 out of 101
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Bynder Reviews

Bynder
6 Ratings
Score 8.0 out of 101
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Peter Tantono profile photo
June 15, 2017

User Review: "A case for Bynder as SAAS"

Score 8 out of 10
Vetted Review
Verified User
Review Source
Bynder is used by over 20 locations and is implemented at the corporate and store level across our organization. The power users are the marketers and sales staff. As a marketing technologist, I use Bynder to implement a quick quote or lookbook for our clients. In other words, Bynder was instrumental in helping our sales staff identify and pull pictures from the digital asset management system seamlessly and without much effort. Another great advantage that Bynder has is the fact that it has API support as well as high availability in terms of performance. Bynder is hosted on the cloud and is very flexible in terms of features and customization. I had the opportunity to work with Bynder APIs particularly in bulk tagging and bulk import/exports of data. I've also managed to leverage Bynder to power our image searches that is used across all digital marketing efforts. And all of this is being done via the meta informatino or exif information.
  • Search or Elastic Search - The power to search tens of thousands of image without much lag time
  • Powerful templates that are available for users
  • Ability to share collection of images with anyone in a click or two
  • Powerful API - Although API is more used for technical staff, the API also allows easy integration with any systems
  • Ability to store meta and exif information and search through them
  • Single Sign On integration with all of your existing system (particularly LDAP or ADFS)
  • Support Team can be a little slow but that is understandable with a startup company (even though this company is no longer a start up)
  • API documentation can be better because there is only 1 product owner for API function (poor developer getting bombarded with requests)
  • Implementation requires more hand holding especially for the companies that do not have in-house technical expertise
The best use case for bynder is very simple. Bynder is for any organization that has over 200 digital assets and has the need to search and organize their assets in a way that is empowering. Bynder is great if you want to further your DAM system and couple it with ML. A bad use case for bynder is for any organization that has a "store everything on the network drive" mindset. If you are in this category, don't be offended, we all start somewhere but be open to better organization of your assets.
Read Peter Tantono's full review
Kevin van der Wijst profile photo
February 15, 2016

Bynder Review: "Easy-to-use for managing and sharing images, designs and other assets internally and for clients"

Score 9 out of 10
Vetted Review
Verified User
Review Source
Bynder gave us, specifically our design team, a smarter and faster workflow during and after the design process. And that's a win without even fully using all of the powerful possibilities that Bynder has to offer.
  • The quick drop-and-send feature of Bynder is a simple, but powerful feature of Bynder.
  • Once inside the portal it's very easy for us to manage images, mockups, designs and other digital assets. Best of all is that it works good for internal use, but more importantly also for clients.
  • With the Workflow feature, we're able to take to our clients in our design journey and collaborate better during the design process by gaining direct, contextual feedback.
  • It's quite hard to think of a feature or anything that we really dislike, but as we are heavy users of the collections feature within Bynder, it would make our workflow even better if the sharing capabilities of collections would become better over time.
As designers we're using Bynder in a very different way than a complete marketing department at a big company would. But the nice thing about this product is that it's rich in features that are very customizable for every user working with digital assets and documents. Especially because it doesn't feel like it's overly filled with features that me or my colleagues wouldn't use – setting it up makes it flexible for any user.
Read Kevin van der Wijst's full review

Bynder Scorecard Summary

About Bynder

Bynder helps companies manage digital files quickly and professionally. The digital asset management (DAM) platform offers marketers a smart way to find and share creative files such as graphics, videos and documents.

The vendor says thousands of brand managers, marketers and creatives from global organizations like PUMA, innocent drinks and KLM Royal Dutch Airlines use Bynder to organize company files; edit and approve projects in real time; auto-format and resize files; and make the right content available to others at the click of a button.

Founded in 2013 by CEO Chris Hall, Bynder has offices located in The Netherlands, USA, Spain, UK and UAE.

Bynder Features

Has featureDigital Asset Management
Has featureCreative Workflow
Has featureBrand Templates
Has featureBrand Guidelines

Bynder Screenshots

Bynder Integrations

Acquia Platform, SAP, CMS, All products connectable via API

Bynder Competitors

Pricing

Has featureFree Trial Available?Yes
Does not have featureFree or Freemium Version Available?No
Has featurePremium Consulting/Integration Services Available?Yes
Entry-level set up fee?Optional
EditionPricing DetailsTerms
Enterprise Brand PortalUser/Storage/Modules/Add-Ons

Bynder Customer Size Distribution

Consumers
%
Small Businesses (1-50 employees)
15%
Mid-Size Companies (51-500 employees)
25%
Enterprises (> 500 employees)
60%

Bynder Support Options

 Free VersionPaid Version
Phone
Live Chat
Email
Forum/Community
FAQ/Knowledgebase

Bynder Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:Apple iOS, Android
Supported Countries:All Countries supported
Supported Languages: English, German, Dutch, French