Score 7.1 out of 10
Starting at $0 User/Storage/Modules/Add-Ons
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What is Bynder?

Bynder helps brands to distribute their marketing materials, manage creations and facilitate brand consistency. Bynder is a solution for marketing that comes with best in class digital asset management, creative project management, brand identity guidelines, product information management and web-to-publish...
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Recent Reviews

Webdam Connectivity

8 out of 10
January 24, 2018
Through our marketing department and corporate communications group, I access high-resolution images to use when creating graphics and …
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Video Reviews

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Enterprise Brand Portal


Entry-level set up fee?

  • Setup fee optionalOptional
For the latest information on pricing, visit


  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services
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Product Demos

Bynder in 5 minutes
A Tour of Bynder's DAM
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Product Details

What is Bynder?

Bynder helps companies manage digital files quickly and professionally. The digital asset management (DAM) platform offers marketers a smart way to find and share creative files such as graphics, videos and documents.

Bynder’s digital asset management platform enables teams to collaborate in the cloud, get content to market faster, and maximize the impact of marketing assets.

Thousands of brand managers, marketers and creatives from global organizations like PUMA, innocent drinks, Spotify, Five Guys, Omron and KLM Royal Dutch Airlines use Bynder to organize company files; edit and approve projects in real time; auto-format and resize files; and make the right content available to others at the click of a button.

Bynder Features

  • Supported: Digital Asset Management
  • Supported: Creative Workflow
  • Supported: Digita Brand Templates
  • Supported: Brand Guidelines
  • Supported: Video Brand Studio

Bynder Screenshots

Screenshot of Brand Templates - Create New Media in SecondsScreenshot of Screenshot of Screenshot of Creative Workflow - Collaborate More EffectivelyScreenshot of Brand GuidelinesScreenshot of Easy annotation and approvalsScreenshot of Bynder DAM - Store all your content and creative in a centralised hubScreenshot of Digital Brand Templates - create more online content at record speed while sticking to your design principles

Bynder Videos

Bynder in 5 minutes
A Tour of Bynder's DAM

Bynder Integrations

Bynder Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android
Supported CountriesAll Countries supported
Supported LanguagesEnglish, German, Dutch, French

Bynder Downloadables

Frequently Asked Questions

Bynder helps brands to distribute their marketing materials, manage creations and facilitate brand consistency. Bynder is a solution for marketing that comes with best in class digital asset management, creative project management, brand identity guidelines, product information management and web-to-publish modules.

Brandfolder, ADAM 5, and Brandworkz are common alternatives for Bynder.

Reviewers rate Support Rating highest, with a score of 10.

The most common users of Bynder are from Mid-sized Companies (51-1,000 employees).

Bynder Customer Size Distribution

Small Businesses (1-50 employees)15%
Mid-Size Companies (51-500 employees)25%
Enterprises (more than 500 employees)60%
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Reviews and Ratings


Attribute Ratings


(1-1 of 1)
Companies can't remove reviews or game the system. Here's why
Breanna Magnuson (she/her) | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
We are using Bynder across our entire organization. We needed to find a way to better control all of our digital assets and their end-use, and Bynder has been an incredibly versatile solution. When you have various digital files scattered across a myriad of desktops, shared folders, and emails, it's incredibly difficult to manage and is unnecessarily time-consuming. Bynder serves as a single source of truth for our digital assets that reduces the time spent searching for an asset and guessing if the asset you’re looking at is the correct version, and increasing the efficiency of managing our digital assets across the company and with our external partners. It creates a platform that is compatible with all departments and provides accurate and historical information about our digital assets.<p></p>
  • Organization of our almost 10,000 digital files
  • Ensuring assets are being used in the correct context
  • Ease of sharing multiple or large files across the company or with external partners
  • Being able to update a version of a file without having to re-upload and tag
  • Restricting access to certain files
  • Ability to apply multiple filters from the same metaproperty
  • Reduction in automated tagging
We have numerous renderings for some of our properties that are constantly being updated. It was hard to keep track of the most current rendering since it lived in multiple locations with various employees. Creating a central location where we can regularly update the renderings without having to add a new file and re-upload solved the issue of questioning whether the rendering you were looking at was correct.
  • Time spent searching for assets
  • Ease of use for employees
The onboarding and implementation team were incredible to work with, and I wish I had the opportunity to work with them more. They were always available when needed, answered every question with detailed responses and examples, and were hands-on during the construction of our taxonomy.
It is incredibly user-friendly and easy to navigate. Once you poke around, you intuitively learn how to use the platform. Our company provided training sessions for all employees during our official roll-out, and everyone seemed to have a good grasp on how to navigate this platform. We have yet to hear about an employee having difficulty using Bynder, which is a big win.
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