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User-Friendly Interface: Many users have found the user interface of the reporting software to be highly intuitive and easy to navigate, …
Starting at $79 per month
View PricingOverview
What is CallTrackingMetrics?
CallTrackingMetrics is a call tracking solution for all online and offline channels with real-time reporting and intelligent routing.
Recent Reviews
Pricing
Marketing Lite
$79
Cloud
per month
Marketing Pro
$179
Cloud
per month
Sales Engage
$329
Cloud
per month
Entry-level set up fee?
- Setup fee optional
For the latest information on pricing, visithttps://www.calltrackingmetrics.com/pla…
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $79 per month
Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is CallTrackingMetrics?
CallTrackingMetrics is a global conversation analytics provider giving marketers data to make confident strategy decisions. The service boasts over 100,000 users, including The Washington Post, Verizon Connect, and ServiceMaster, who use CTM to make data-driven advertising decisions. CTM integrates with core tools marketers use like Google Ads and Analytics, Hubspot, Salesforce, Zoom, and Facebook.
CTM was one of the earliest call tracking providers and remains owned by its husband and wife founders, Todd and Laure Fisher.
CallTrackingMetrics Features
- Supported: Local, toll-free, and vanity tracking numbers available for online and offline tracking
- Supported: Omnichannel attribution across calls, texts, form fills, and chats
- Supported: Conversation intelligence tools like live listen, transcriptions, call recording, and keyword spotting
- Supported: Browser-based softphone to facilitate the communication of in-office or remote workforces without the need for expensive desk phones.
- Supported: Power outbound campaigns with bulk SMS messaging and text message automation
- Supported: Advanced call routing options from customizable IVRs to georouting, and smart routers to accommodate any unique scenarios a business faces
- Supported: An open API with included development office hours to support and scale for any unique integrations and use cases
CallTrackingMetrics Screenshots
CallTrackingMetrics Video
AskAI - Artificial intelligence driven insights from conversations.
CallTrackingMetrics Integrations
- Google Analytics
- Meta Business Suite
- Microsoft Advertising
- Acquisio
- Adobe Marketo Measure, part of Marketo Engage
- Flowdock
- Gong
- Looker Studio
- HubSpot CRM
- Instapage
- Kissmetrics
- Mailchimp
- Marin Software
- Adobe Marketo Engage
- Optimizely Web Experimentation
- Salesforce CMS
- Twilio SendGrid Email API, part of Twilio SendGrid
- Slack
- Shopify
- Stripe Payments
- unbounce
- WordPress
- Zendesk Suite
- Google Ads
- Microsoft Dynamics 365
- Zoom
- Drift
- Kenshoo (formerly Kenshoo Infinity Suite)
- Snapchat
CallTrackingMetrics Competitors
CallTrackingMetrics Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android |
Frequently Asked Questions
CallTrackingMetrics is a call tracking solution for all online and offline channels with real-time reporting and intelligent routing.
CallTrackingMetrics starts at $79.
The most common users of CallTrackingMetrics are from Small Businesses (1-50 employees).
CallTrackingMetrics Customer Size Distribution
| Consumers | 0% |
|---|---|
| Small Businesses (1-50 employees) | 60% |
| Mid-Size Companies (51-500 employees) | 30% |
| Enterprises (more than 500 employees) | 10% |
Comparisons
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Reviews and Ratings
(14)
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Pros
- Cons
User-Friendly Interface: Many users have found the user interface of the reporting software to be highly intuitive and easy to navigate, allowing them to perform tasks quickly and efficiently. Several reviewers have praised its simplicity and user-friendliness, making it accessible for anyone without difficulty.
Wide Array of Integrations: The software's extensive range of integrations has been appreciated by many customers. They have highlighted how these integrations enable them to seamlessly port data to multiple platforms and places, enhancing their overall workflow and productivity. Some users have specifically mentioned the usefulness of the software's integration with various content management systems in tracking and recording traffic sources.
Effortless Setup and Usage: According to several reviewers, one standout feature of the software is its ease of setup and usage. Users have emphasized that getting started with the software is a breeze, saving them time and effort during implementation. This has made it accessible for both technical experts as well as those less familiar with such tools, expanding its usability across different skill levels.
Compatibility with conference software: Some users found the compatibility with conference software like Hangouts to be lacking. They mentioned that there was no desktop application available, which made it inconvenient for them during virtual meetings and conferences.
Insufficient training resources: Several users expressed the need for more comprehensive training resources to fully utilize the software's capabilities. They mentioned that the complexity of integrations may require professional services, which could be costly and time-consuming.
Absence of push notifications for SMS: Non-agent users highlighted the absence of push notifications for incoming SMS on the mobile app as a drawback. They felt that having this feature would greatly improve their experience by allowing them to stay updated and responsive even when they are not actively using the app.
Reviews
(1-8 of 8)Companies can't remove reviews or game the system. Here's why
June 15, 2021
Call Tracking Automation Made Simple.
We are able to track all call leads by simply adding a tag to the client's website and this tag is mostly integratable with most CMS as opposed to other platforms. Create personalized profiles for all business and share this with our clients. Our clients love this integration because they have full access and visibility to their leads.
May 28, 2021
Easy as 1,2,3
CallTrackingMetrics has stood up well compared to Salesforce. Being that we are a high volume call center for schools, it has been very good for the company. I feel that CallTrackingMetrics is really good for our company compared to Salesforece CMS.
I have only used one call tracking platform at the level I am now which is CallTrackingMetrics. I have however, evaluated other call tracking platforms such as Invoca and CallRail. Invoca we quickly stopped demoing as we got into cost as the platform was more expensive that what we were looking to spend and wouldn't be able to have as large of ROI. CallRail we did do a more thorough evaluation on and just ended up like the CTM interface better. CallRail and CTM from what we could tell were very very similar platforms in both functionality and pricing but we chose CTM due to liking the interface a little more and some feature like third party integrations which we currently use and would like to use more of in the future.
February 14, 2021
Marketing Ops Pro happy with CallTrackingMetrics
Years back Ring Central played nice with HubSpot so we got exposure to that system. As I recall, their offering migrated to advanced users and therefore overkill for my smaller clients.
January 23, 2021
Easy to Implement. Immediately Provides ROI
[CallTrackingMetrics] HIPAA compliance is the main reason we chose this service provider.
January 22, 2021
The Only Call Tracking Solution You Need
I feel like CallTrackingMetrics is far more user friendly and accessible than CallRail. I said this earlier, but because CallTrackingMetrics has always been so easy to use and work with, I've never felt the need to pursue another function. When I've had to work with CallRail it's always because I've brought on a client that insists we work with their CallRail account -- I always tell them that we can easily migrate the numbers and work with CallTrackingMetrics instead.
January 21, 2021
Love CTM!
By far CTM is my favorite. Price is good, it's easy to use and integrates well with our external reporting software. But most importantly it is accurate and the customer service/chat support is fantastic and very quick to respond.