TrustRadius
Campaign Monitor enables users to create, send, and optimize email marketing campaigns.https://media.trustradius.com/product-logos/dA/ZO/2BLRIBVFHD9V.JPEGCampaign MonitorA Solid, Easy to Use Email Marketing Platform With Room to Grow and Improve2019-05-14T20:09:04.041ZOur organization uses Campaign Monitor to design and send marketing emails to colleagues internally and to the external community as well. It specifically addresses the problem of creating effective and well-designed communication pieces.,A great drag-and-drop design interface.
Email is easily optimized for mobile devices.
Great choice of free templates, that all look great.,Verifying a domain is a difficult process.
No native social media sharing built-in.,7,Increased the professional look and feel of branded emails.
Increased effective communication.,Mailchimp,Less than 10,000,BothDavid SedilloCampaign Monitor is Clever!2019-02-26T18:41:16.603ZCampaign Monitor is primarily used by me (Executive Director) and the Office Manager of our non-profit organization. It addresses our need to interface with and market to our volunteers, program participants, donors, and board members easily and effectively through newsletter marketing. Campaign Monitor makes it easy for us to keep folks up to date with our organization!,Campaign Monitor is great with its templates for emails and newsletters. They're well-designed and mobile optimized.
Changing the templates or making your own is very intuitive and easy to do, even if you have no web design experience.
The bank of emails and ways to segment them before sending is super helpful for us.,I'd like to have a function that tests email addresses and lets you know which ones are no longer working and, if possible, replaces the email you have on file with the one that the subscriber prefers.
It would be nice to have more free access to template designers, but they have so many to choose from it's a negligible need.
The site kicks you off for inactivity rather quickly, which is a little annoying, but I do keep the window open for a long time as I design newsletters.,9,Because it's easy to use, we can design and send out newsletters easily and quickly, spending little time.
It's a great tool for aggregating all of the things our organization is up to and making sure people are aware of them.
Sometimes I wonder how many emails are sent to the Spam folder, but there are great tools to see how many opens you get.,Less than 10,000,B2C,WordPress, GoToMeeting, BlueJeansSarah BandyBest when paired with other platforms2019-02-05T15:53:01.623ZCampaign Monitor is used as one of our supplemental email platforms to IBM WCA. We use it occasionally for special offers and promotions on behalf of our clients.,Quick and Easy Sends - This platform is great for straightforward sends -- we can set up and send our emails within 5 minutes.
Live Map Reporting - Campaign Monitor gives real-time reporting of where in the world users are opening and interacting with your emails.
Easy to import Design aspects - Campaign Monitor gives the option to import templates in an easy-to-use way.,No WYSIWYG editor -- while there are options to edit the templates, they are extremely limited.
Limited Source Code / Live Template Change View -- CM doesn't seem to support live changes to the source code like most other platforms do. For example, if I wanted to update the line-height in the source code of an email, I'd have to save the code in CM, then go preview, then make changes again if needed. Most other platforms have the ability to give live code update previews as they're being made.,7,Overall, Campaign Monitor serves its purpose for our agency, however, I wouldn't necessarily recommend it as a standalone email platform at this time.,,25,000 to 100,000,B2C,IBM Watson Campaign Automation, Infusionsoft, MailchimpBrandon MitchellEasy To Use. Great Functionality.2018-09-26T19:45:18.469ZWe recommend Campaign Monitor to our clients. In most instances, we simply set up the account and design their first template, while in some cases we manage their campaigns on an ongoing basis.
In any case, we need to be able to recommend a premium product and have access to a range of analytics that will help our clients make better decisions. Campaign Monitor delivers this in spades.,It's super-simple to use. From setting up a template from the gallery, creating a campaign or even setting up automation.
Its automation is basic but it's powerful.
The pricing scales well allowing our clients to grow.,The entry-level plan is not as competitive
It's not as widely integrated as Mailchimp,8,From an agency perspective, it aids in reinforcing our role as a trusted advisor while also giving us an opportunity to earn passive income.
From our clients perspective, Campaign Monitor provides the peace of mind that emails will be delivered and look fantastic.,MailChimp, Constant Contact and AWeber,10,000 to 25,000,B2B,Toggl, SEMRush, WP EngineQuentin AisbettPretty Good, But Missing a Few Key Features2018-07-23T01:52:52.655ZCampaign Monitor is used solely by the marketing department to help support other departments within the organization. It helps us promote other department’s events, products, and services. We also use it for our content marketing newsletter that we send out twice a week.,Campaign Monitor’s support is great. They have a great help page built out to help answer all your questions, and if you do have a question or issue that needs extra support, their support team responds within a couple hours to help resolve the issue.
The email builder is very clean and easy to use. It makes A/B testing, personalization, and dynamic content easy to implement.
I appreciate the insights reporting that Campaign Monitor provides. We use that regularly for our quarterly reporting to track list growth, as well as campaign performance from a high level.
The automation is very straight forward and has truly transformed our marketing. The learning curve is pretty low, so my entire team knows how to use it to create and edit automated email journeys.,Campaign Monitor doesn’t have any native social sharing features. You have to go to a third party site in order to get the links for social sharing buttons as a work around. You also can’t edit the social cards in Campaign Monitor, so your emails can appear unformatted in the preview image when sharing on social.
There is no way to tell when other team members are working in an email Campaign in the email builder. This has been an issue for us on multiple occasions where two people are working in an email and someone’s work gets accidentally overrided. There is also no manual save feature, instead it auto saves. We’ve had issues with emails not getting saved correctly due to this.
Currently there is no way to organize your email campaigns. It would be helpful to have a folder feature so we could sort the different types of campaigns rather than searching through all archived campaigns.
I haven’t been impressed with our Customer Successs Managers. None of them have been helpful, and they tend to be pretty hands off. They only talk to us when I reach out to them and remind them that our account exists and we want support.,7,We have seen a small decrease in investment since switching to Campaign Monitor in terms of revenue. Our ROI for Q2 of 2018 was 2,869%. This isn’t drastically different than what we were getting with our previous provider, MailChimp, which was 3,497.77% for the year of 2017. We’ve been using Campaign Monitor for 7 months now, so we still need some more data to get an accurate comparison.
On the other hand, Campaign Monitor has helped us significantly with segmentation and targeting. This helps us achieve our business goals of better segmentation in our promos, and getting away from batch and blast. This also helps us decrease our list unsubscribes.
Campaign Monitor’s segmentation, personalization, and dynamic content features have helped us increase revenue for our quarterly product sales. We have had two of our best sales ever since using Campaign Monitor.,MailChimp and Emma,250,000 to 1 million,Both,Asana, Slack, Meltwater Media Intelligence PlatformBecca SangwinIncredibly powerful, flexible, and extendable email platform2018-08-04T19:27:42.056ZWe used CM as our mail server. We deeply integrated it with Facebook apps, wordpress websites, custom-built web apps and more. We used it as our content editor, email notifications server, and even used the lists as our CRM at times depending on the customer and the implementation. The perfect API and resell ability are what made it the one for us.,API
White Label / Resell
Usable,Simple templates
Inborn templates
WYSIWYG,10,Email marketing is highly commoditized, so not like a huge ROI, but if email marketing is an essential service in your portfolio, it is the best
Time saver for email marketing
Time saver for email from apps,Constant Contact and MailChimp,100,000 to 250,000,Both,Facebook for Business, WordPress, Domo,Campaign creation
List management
Dynamic designs,Yes,10Nick WynkoopNon profit use2018-03-30T21:27:18.909ZWe use Campaign Monitor for email marketing campaigns. It's used across the whole organization and is the standard platform.,Nice design tools
Salesforce integration
Analytics,Strong overall
Raisers edge integration,9,Efficiency
Standardization,luminate online,10,000 to 25,000,B2C,Google AnalyticsDavid NeroCampaign Monitor...Just Ok2018-07-27T19:40:22.511ZSolving email marketing automation and updates back into SalesForce. Campaign Monitor (CM) allows us to send email without having to resort to using Outlook. Its always surprising to me how many businesses still use Outlook to send outbound marketing email.While CM's email servers tend to not be as widely accepted by other businesses we market to, their support does do their best to help figure out what went wrong with hard bounces from blocked servers.List/subscribers are easy to use and add/delete contacts from. Support is very good and responds quickly. Many plugins for other platforms.I would also point out that the way that campaign stats are presented is not quite there as well. Would like some deeper dive ability to zoom in and out on a campaign.,CM is a great budget platform to use for outbound email.
Overall CM is a good company and easy to work with. They have great support but fall short in only a few areas. Would be a good starting out platform to use.,Email template editor is awful. Not as bad as say MS Dynamics CRM... But its more difficult than MailChimp. This is mainly my biggest pain point with CM.,4,I would say overall a positive impact. Positive that we have the service but there are also others that would be better.,MailChimp, HubSpot and ActiveCampaign,Less than 10,000,B2B,MailChimp, HubSpot, Microsoft Dynamics 365 (formerly Microsoft Dynamics CRM), GaggleAMP Amplify, FormstackVerified UserThe easiest, most feature-packed way to keep in touch with customers2018-03-02T15:59:42.724ZI had been experimenting with different solutions to help me keep in touch with my customers. Campaign Monitor was the most professional looking--both on the backend as well as the available email templates and options. The templates are highly customizable, and unlike other "similar" products, these templates were built correctly without any need to modify the code (even though it's pretty easy to do that as well).,Easily customizable
The user interface is easy to navigate, everything you need is available without the need to dig around
Reporting is a breeze,Loading lists into the system is a bit more cumbersome than it needs to be
The Wordpress integration seems a bit invasive on the page. Perhaps it can be "toned down" in the settings, but that was my initial impression.
There is quite a bit of difference in the pricing structures,8,More customers reached
More conversions to actual business
Brand awareness, using this program to keep in touch helps keep me in front of my clients without being "in their face",MailChimp and Constant Contact,Less than 10,000,Both,Adobe Acrobat DC, Adobe Illustrator CC, Adobe PhotoshopVerified UserA great service to get you started, but you'll want to try something else as your list grows.2017-12-14T14:43:17.144ZWe use Campaign Monitor as a email marketing and automation solution in our office for our own marketing projects. We have also implemented it for many of our clients. It provides a good interface for email design, list management, and automation tools to incorporate with our marketing campaigns and for use in our funnels.,Easy interface for email building. It's super intuitive even if you're not accustomed to building with code.
The campaign reporting is designed very well, and easy to understand.
Getting started is simple and automations are easy to get rolling.,The automation features are a bit basic and some power users might find they need a more robust option.
Using HTML is harder than it should be.
Their Contact Management is cumbersome and list-based, which can create a contact in multiple lists (each counting toward your total).,7,Easy to send out marketing email which has the highest return on investment of any form of marketing we do.
It's an easy recommendation to clients who are just getting started as part of a suite of tools we recommend that remove the barriers to being in touch with their clients and customers.,,Less than 10,000,Both,MailChimp, Constant Contact, ActiveCampaignNicholas De SalvoCampaign Monitor delivers on its promises!2018-02-01T18:08:55.686ZWe use Campaign Monitor for our recently set up e-mail marketing campaigns. Although we are new to e-mail marketing, it seems like great share (if not almost all) of our marketing resources we will be investing down this path.,Fast to upload and download subscriber lists from our existing databases.
Sends e-mails pretty fast!
No fuss interface,List management
Some e-mail building aspects could be improoved
More automation options for regular basic package users,9,Reached new customers
Opened up new sales channels
Re-Connect with long lost customers,moosend, MailChimp and Mailerlite,10,000 to 25,000,Both,WixMarios PrapopoulosCampaign Monitor - A Well Rounded Email Marketing Platform2017-09-15T18:19:45.817ZWe use campaign monitor to run all of our email marketing, drip campaigns and newsletters both internal and external. We use it in the marketing department, but we utilize it for campaign across multiple divisions in the company. It solves the problem of having visually appealing emails to send out as well as managing our emails lists.,The visual email builder is great for anyone that is not comfortable with code. It gives you great flexibility, the visual builder is easy to use and and learn.
Though this is a feature in most all email marketing platforms, but utilizing this to manage our email lists is a great tool and helps save a lot of time.
The feature that you can test your email through various platforms before you send is a great feature and offers some great insight.
The customer service is great, I have had some issues in the past but have always received quality assistance.,It would be great if you could build visual workflows for the marketing campaigns and set up triggers for those workflows. But the journeys they have in place are not bad.
I feel like the analytics and insights offer less then some other products, but the great news is I believe Campaign Monitor is upgrading this feature.
It would also be great to just be able to build email templates in the system without having to build a campaign.,8,We are able to track the success and failure of specific emails or templates that we can adjust to increase conversion.
In our situation the platform does not have a direct integration with our CRM, but that is because it is very old. This is not great for our end because it need more manual work.
Campaign Monitor has had a positive impact of allowing us to create consistent messaging while updating and managing our email lists.,MailChimp, Autopilot and Constant Contact,Less than 10,000,B2B,Sendgrid Transactional Email, WordPress, Yoast Wordpress SEO Plugins, WordPress, CallFire, CallRail, KWFinder, Moz, SEMRush, SerpstatChris WilliamsCampaign Monitor: Good, Basic Email Tool2017-09-01T21:04:55.177ZWe use CM in the Marketing department - only one user at the moment. We use it for email marketing but also some list management and lead generation/list collection. As an email marketing tool, we can track email activity (opens, clicks) and also contact viability (bounces, etc) to ensure we have a clean and updated list.,The design interface is easy to use: drag & drop and very intuitive.
The campaign metrics are displayed in an easy to digest manner.
The automation flows are easy to create - a bit basic but not complicated.,Contact management needs some serious work - it is list based so every contact (unique or NOT) is counted towards your allotment. To me this delineates this product from being a CRM - they really should have contact records and different list memberships. This also skews the way people are billed probably so you have to keep an eye out on this.
Lists and segmentation need a lot of back work and setting up to use. You have to assign characteristics to contacts when they are uploaded so if you have to plan ahead strategically on how your future lists will look.
Although their email designer is very easy to use, sometimes I wish there was a bit more flexibility in customization.,7,For our operations now, I've definitely seen some good returns on our email marketing campaigns but I think it's more of a right message-right time kind of situation. Email marketing is a great lead nurturing tool that many companies underutilize
The data tracking (opens, clicks) has been really interesting for our sales team to digest - it's new to them so it's a good piece of data intel for them
I think sooner rather than later I will switch over to a marketing automation tool to better integrate my emailing efforts and website tracking (and CRM integration), this standalone tool doesn't do enough,MailChimp and Constant Contact,Less than 10,000,B2B,Progress Sitefinity, Crazy Egg, Rank RangerBillie-Ann WooCampaign Monitor the champion of email marketing but really expensive2017-12-19T01:27:17.282ZWe have been using campaign monitor to deploy email marketing campaigns for our new subscriber and client of our software. We find it works really well, great insights and decent templates. It's pricey and we are trying to figure out the value of the service vs. other competitors. We will be evaluating other competitors.,Templates are easy to use
Metrics and analytics are excellent
Good view of all campaigns,Templates
Designing templates
Flexible templates,7,So far it's been positive
We've sold some products
Templates take time to figure out,,Less than 10,000,MailChimpalan serpaEmail Marketing Made Simple2016-02-15T21:27:06.168ZIn my previous role I worked for a marketing agency. We used Campaign Monitor (CM) for basic email marketing campaigns. It was very easy to use and give customer access to for managing, executing, and tracking campaigns overall. CM addressed the need for an email marketing tool that has general ease of use and is self services for our clients.,A/B Testing
Email Marketing
Templates,Marketing Automation & Workflows
Integrations,7,Email Tracking results,MailChimp,250,000 to 1 million,B2B,HubSpot, HubSpot CRM, Salesforce.comTara RobertsonCLE Newsletter2015-07-14T16:33:01.604ZWe use Campaign Monitor to circulate a continuing legal education newsletter. It is well received by those at the firm and also by clients outside the firm.,It has a readable concise format.
It is easy to use.
The data is gathered easily through the Campaign Monitor reports.,Sometimes we would like to add pictures or snapshots and for this purpose we must employ someone to add them to our newsletter through html coding.,9,Better attendance at our programs.
More interest in our programs.,Lisa GerhardCampaign Monitor allows novice users to send & monitor their email campaigns. Expert email marketers need not apply.2016-08-03T19:04:24.632ZWe use Campaign Monitor to send out targeted emails to staff, monthly eNewsletters to stakeholders of our hospital and research updates from our research department. The application is used across the entire organization by a select few communication coordinators. It addresses the need for sending out professional, templated emails both internally and externally, while providing analytics and tracking statistics.,Once templates have been created, it is easy to use, especially for those who aren't versed in HTML coding.
Analytics are simple and more in-depth than some of its competitors, even offering metrics based on geography, email client type, device type, etc.
A/B testing is simple to use and effective, requiring minimal set up.,An HTML editing mode would be welcome, as the templates are currently very restrictive. While this is a good thing for people who don't have a coding or web design background, it severely limits the customizability.
Whitelisting seems to be an issue for some organizations, although this is likely also a function of the IT departments of those organizations.
While creating emails from a pre-made template is easy, if they wanted to totally remove the coding aspect, they could've implemented a WYSIWYG or drag-and-drop editor.,7,Since we are not a for-profit organization, there is no specific ROI to report
From a communication standpoint, it allows us to easily and quickly send out mass emails without going through numerous steps. Many other email communications products force you to go through multiple steps, including testing, before sending an email.
Once templates are set up, the ease of use of the product makes it easy for even novices to begin sending emails without any further knowledge of HTML. The strict templates also ensure that there are less chances for user error, which can be an issue when working with HTML tables to format an email.,MailChimp and Vertical Response,Less than 10,000,Both,TweetDeck, MS SharePoint, WordPress, Adobe Photoshop, Trello,Creating content and sending emails
A/B testing and dynamic content integration,Creating new templates or altering existing ones.,7Verified User
Unspecified
Campaign Monitor
64 Ratings
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