Name: Campaignware
Author: Campaignware

Help Desk

Web and Video Conferencing

Customer Support

Interactive Application Security Testing (IAST)

Kubernetes Monitoring

Software Repositories

WebOps

Development

Academic Advising

Classroom Management

Education

Business Intelligence (BI)

Collaboration

File Sharing

Workspace Planning

Enterprise

Accounting

Invoicing

Finance and Accounting

Applicant Tracking

Background Check

Corporate Learning Management

Diversity, Equity, and Inclusion (DEI)

HR Management

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

Business Internet Service Providers (ISPs)

Cloud Storage

Computerized Maintenance Management Systems (CMMS)

Configuration Management Databases

Content Delivery Networks (CDN)

Data Collaboration

Data Observability

Database Load Balancing

Disaster Recovery as a Service (DRaaS)

Enterprise Architecture Management

Fraud Detection

IT Operations Analytics

Infrastructure-as-Code (IaC)

Integration Platform as a Service (iPaaS)

Internet Security

MLOps

Network Monitoring

Network Performance Monitoring

Release Management

SOA Application Gateways

Secret Managers

Technology Scouting Software

Threat Intelligence

WiFi Hotspot

Workload Automation

Information Technology

A/B Testing

AI Writing Assistant Software

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Digital Asset Management

Digital Content Creation

Email Marketing

Landing Page

Marketing Automation

Online Proofing

Retail Media Advertising

Search Engine Marketing (SEM)

Social Media Management

Social Media Marketing

Survey & Forms Building

Swag Management

Video Collaboration

Web Analytics

Marketing

Project Management

Professional Services

Customer Relationship Management (CRM)

Social Commerce

Sales

Video Surveillance

Security

Oil and Gas

Real Estate

Vertical-Specific

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Campaignware, developed by Campaignware Pty Ltd, is a no-code campaign suite designed to engage audiences, collect zero-party data, build loyalty, and drive sales. According to the vendor, this software solution allows businesses of all sizes to easily design and deploy personalized campaigns in minutes, without the need for coding knowledge. It is targeted at marketing and commercial professionals, sports teams and federations, brands, wagering and betting companies, as well as broadcasters.

## Key Features

**Easy campaign creation**: Users can create campaigns in minutes through an intuitive step-by-step process. They can start with customizable templates or build campaigns from scratch using the user-friendly campaign builder.

**Embed anywhere**: Campaignware allows campaigns to be embedded anywhere, including websites, social channels, email marketing, and QR codes. This flexibility in distribution helps reach a wider audience and seamlessly integrate campaigns into existing marketing channels.

**Analytics**: The built-in analytics feature tracks key metrics such as impressions, conversions, locations, and results. Users can access real-time data on campaign performance and connect campaigns to big screens or broadcasts using data feeds.

**GDPR compliant**: Campaignware ensures compliance with GDPR regulations for data protection and privacy. It provides secure data encryption to protect user information and allows users to capture zero-party data with user consent.

**Integrations**: Campaignware seamlessly integrates with over 2000+ apps through Zapier, enabling seamless automation across email marketing, social media, customer support, CRM, and more. It also connects to marketing platforms to complete the marketing journey.

**Multi-language support**: Campaignware supports multiple languages, allowing users to create campaigns in different languages to cater to diverse audiences and achieve global reach and engagement.

**Data encryption**: Campaignware ensures the security of user data through encryption techniques, protecting sensitive information from unauthorized access.

**Mobile-first design**: Campaignware is designed with a mobile-first approach, ensuring optimal user experience on mobile devices. Its responsive design allows for seamless campaign execution on mobile platforms.

**Marketing features**: Campaignware provides marketing features such as personalized marketing for fans, sponsor activation, and loyalty program creation. It offers ready-optimized, battle-tested campaigns for immediate uplift in campaign performance. It also enables easy branding and commercialization of campaigns to generate revenue.

Scoop.it Content Director is the SMB-focused solution for Lean Content Marketing. 
It allows Content Marketers to: 

- Save time by finding quality content from across the web
- Scale content output without the need for more resources
- Delivers ROI; more quality content means more leads

Scoop.it Content Director

Opal

Opal Pro

Teams Pro

Campaignware

Content marketing is any marketing format that involves the creation and sharing of media and publishing content in order to acquire customers. Content Marketing’s basic premise is to provide some valuable information that stops short of a direct sales pitch or call to action, but which seeks to positively influence a customer in some way. This information can be presented in a variety of media, including news, video, white papers, ebooks, infographics, case studies, how-to's, Q&A’s, photos, etc. Content marketing software is designed to assist in building this content by scouring the web for relevant articles and managing and organizing marketing assets.

Content Marketing

Content Creation

Features related to the creation of content for marketing purposes.

Ideation

Includes tools for creative development, such as ideation workspaces, guides to certain topics or channels, briefs, recommendations, and/or access to agencies.

Approval workflows

Allows users to lay out and track, in some cases automatically, workflows for content approval.

Content collaboration

Includes features for collaborating on content that is created internally or commissioned/licensed from external sources.

Content calendar

Allows users to schedule and plan the creation and/or distribution of content.

Network for content licensing/production

Includes access to a database of content that can be licensed or a talent network for licensed content production.

Payment/Resource management

Allows users to budget for content creation costs and/or make payments to contractors, agencies, etc.

Content Publishing

Features related to the organization and distribution of marketing content.

Content hub

Platform has a central location, such as a gallery or repository, for organizing all content. This enables easy internal access, and may allow for automated or personalized distribution.

Forms / Gated content

Users can set up forms for lead generation, which can be used to gate content. Forms may pop-up (to gate the site itself) or prompt users to register for a download.

Embedded CTAs

Supports the creation of embedded Calls To Action, which are forms or links embedded in the content or the content stream.

Content distribution

Allows users to push content to different channels, such as social media or websites, from within the tool. This may be handled via integrations.

Content promotion

Includes tools for promoting content by connecting to paid and earned media channels.

Content automation

Allows users to set up automated distribution, personalization and/or curation.

Content Reporting & Analytics

Features related to tracking, measuring, and analyzing content creation processes and content performance.

Audience profiling and targeting

Determines profiles—types that can be used for segmentation—based on audience behavior or demographics. Helps deliver targeted content via website personalization and/or marketing automation campaigns.

Closed-loop tracking and reporting

Tracks the impact of content on the buyer’s/customer’s journey and ROI.

Content performance analytics

Provides insights around how individual pieces of content are performing. Content performance is measured in terms of engagement and/or conversion by piece of content, by channel.

Campaign optimization dashboard

Provides a quick view on content performance and allows users to make changes to which channels and which content is being promoted or displayed.

Competitive analytics

Provides a view on competitors' content performance and/or strategy for comparison.

Content production analytics

Analytics around time and money spent for content production.

Page-level engagement analytics

Analytics around audience engagement with individual pages of content, for a granular look at content performance.

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Campaignware

Overview

What is Campaignware?