Canto

Canto

Customer Verified
Top Rated
Score 8.6 out of 10
Top Rated
Canto
Free Trial

Overview

What is Canto?

Canto is a digital asset management (DAM) software. Per the vendor, this simple yet intuitive solution gives organizations a visual way to centralize, organize and share all their digital brand assets, empowering them to save valuable time and gain a...
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Recent Reviews

Canto review

7 out of 10
October 03, 2022
We use Canto to search and find pictures to make our reporting more lively and bring feeling to our recommendations. It is easy to use …
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Verified User
Consultant
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How Canto Differs From Its Competitors

Canto DAM Solution

Canto has allowed us to keep all media assets in a central location to make it easy for others to view and get the assets needed for their specific project.
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Verified User
Employee

Canto DAM Solution

Having all of our assets in one place is a time saver alone. We used to store them on a drive and have an incredible number of folders to sort through or try and search, which would take so much extra time. Once we had uploaded all our existing assets into Canto, the process to upload new assets …
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Verified User
Employee

Canto DAM Solution

Canto has helped us to ensure that our brand has original images that we know will resonate with clients. I feel the tradeoff there is that we actually experience more difficulty finding images that were provided by our previous stock photo provider.
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Verified User
Consultant

Canto DAM Solution

Before we had images in several different locations; now, we are able to promote collaboration by keeping images in a centrally managed system. We can stay connected with external audiences and donors by using the portals to share images and branded assets after events. Canto has had a positive …
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Canto DAM Solution

Brand consistency? Please! I believe that the brand guideline feature is a joke! It feels like an afterthought because the competitor had a good idea and it got replicated. Asset management and legal compliance features are fine though.
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Verified User
Manager

Canto DAM Solution

Internal request for images or presentations are sent and we use the "notify when accessed" so we know they've picked it up. We no longer have to email huge files or upload files to another platform. It takes less than 5 min to send someone a link to file. Reducing chaos: For sure it's a huge …
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Canto DAM Solution

We don't really use it for that and are not the sort of organisation that has a team to manage document lifecycle and legal needs. It allows us to have one location to share assets and it ticks that box.
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Verified User
Director

Canto DAM Solution

Canto has massively reduced our organizational risk in terms of shared content and assets while also reducing staff time in communicating what can be used where and trying to find images and graphics.
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Canto DAM Solution

The style guide has been very useful, and we use it almost daily. It would be nice if there were more customization with it, however, in terms of what to name it. Canto has helped a lot in helping with easy searching and storing our files without having to worry about losing them on a hard drive. …
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Verified User
Manager

Canto DAM Solution

We moved from Dropbox storage to Canto and while there were improvements, it continues to be a mess because of data entry and tagging issues. That needs to be locked down by the internal team, and since we have so many content contributors, it's gone a little haywire. We are considering bringing …
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Canto DAM Solution

"We are finally able to find stuff," sums it up quite nicely. Frequent feedback from our users contains: "it is easier now to know how old a photo is and where it has been used already," "Publication planning is easier because we can filter for specific types of stories, countries, mandate areas, …
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Canto DAM Solution

All of our assets are now in a single place, available online from anywhere in the world. We can incorporate digital rights information, and make sure that only the best version of a digital asset is used. Considering our networks drives would often fill up with multiple instances of the same …
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Canto DAM Solution

Canto's DAM helps us streamline the saving of our creative assets; it then helps us find our historical creative assets much faster, and in doing all of this, it lets us maintain better brand consistency across all our company's creative elements since we can use historical pieces as the …
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Verified User
Director

Canto DAM Solution

Canto helped ensure brand consistency for a University with a very set/traditional brand identity. We focus on student driven images and need to locate very specific photos for our marketing materials. Many teams come together to produce an array of material but there are only 2 graphics designer …
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Verified User
Employee

Canto DAM Solution

For us was a game changer, as before Canto, we didn't count on a DAM system for videos. It saves us a lot of time when searching for assets and also for sharing the content or creating upload links asking colleagues to submit content.
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Canto DAM Solution

We are able to ensure brand consistency through Canto with portals to our website, which hold our approved logo, which makes them easy to use. Images needed for all manner of activities are easy to find with different ratios available on download.
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Verified User
Employee

Canto DAM Solution

We do not utilize Canto as robustly as some companies do. But it does work very well as a DAM platform. We have very few content providers, and the platform helps one or two people do what a job of a much larger team was.
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Verified User
Analyst

Canto DAM Solution

Our Canto database holds more than 30k images, all with custom metadata and following the same naming convention. Imagine having 10k folders saved on a cloud drive with the same amount of files you could only locate by typing a word in the search bar.
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Verified User
Employee

Canto DAM Solution

It's still early in our implementation, but Canto has already freed me from the limitations of our previous workflow, which involved the limited permissions infrastructure of Google Drive along with the locked-down internal photo server we were previously using. We are quickly transitioning to a …
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Canto DAM Solution

Canto's DAM platform facilitates legal compliance throughout the asset lifecycle by providing metadata fields for usage terms and copyright, but it does not provide much usage analytics in this area to help with tracking and ensuring compliance. The platform does help streamline asset delivery a …
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Verified User
Manager

Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Reviewer Pros & Cons

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Gina D'Angelo | TrustRadius Reviewer
Gina D'Angelo
Digital Marketing Manager
Labor Finders (Staffing & Recruiting, 10,001+ employees)
Verified User
Employee in Marketing
Food Production Company, 5001-10,000 employees

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Pricing

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Canto

Canto

N/A
Unavailable

What is Canto?

Canto is a digital asset management (DAM) software. Per the vendor, this simple yet intuitive solution gives organizations a visual way to centralize, organize and share all their digital brand assets, empowering them to save valuable time and gain a competitive edge. Canto’s DAM solution has wide…

Entry-level set up fee?

  • Setup fee optional
For the latest information on pricing, visithttps://go.canto.com/TrustRadiusPricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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Product Details

What is Canto?

Canto enables users to collect, manage and share digital content from anywhere. A digital asset management solution, Canto helps brands in all industries take control of their content libraries and get more out of their digital assets.

A CENTRAL LOCATION FOR DIGITAL ASSETS No more digging through folders and hunting down files. Canto is a hub for digital content – including photos, videos, collateral, and other digital assets are where they are needed.

FIND FILES IN SECONDS Users can organize content in any way desired, and users don’t need to dig through folders to find what is needed. With advanced features like smart tags and facial recognition, the entire library is fully searchable.

COLLECT AND SHARE DIGITAL CONTENT WITH ANYONE Manage the flow of assets in and out of an organization’s library. Upload links make it easier to add content to a library, and unlimited sharing portals allow users to deliver polished, curated collections to any audience.

COLLABORATE To share assets with other teams, external partners and collaborators anywhere in the world. Flexible permissions ensure everyone can access everything they need – and nothing they shouldn’t.

MANAGE A BRAND Approval features keep users in control of what content goes out into the world. Avoid embarrassing mix-ups with version controls and expiration dates, and mitigate business risks with digital rights management tools.

A TOOL THAT FITS ITS TEAM With its configuration options, Canto adapts to how a team works. Plus, out-of-the box integrations snap into the tools a team already uses – including Slack, Microsoft, Adobe Creative Cloud, and others.

FULL VIDEO COMPATIBILITY Canto has a whole host of features designed just for video – including full video previews, timestamped annotations and smart tags, 360° video support, and trimming features to extract just the excerpts needed.

Canto Screenshots

Screenshot of Centralize – Keep team images, video and other files in a central location.Screenshot of Customize – Customize your view and make a new home for your team assets.Screenshot of Organize – Digital assets can be labeled for themes, products, campaigns, templates or anything else.Screenshot of Share – Create visually stunning portals to share your images, videos and other assets.Screenshot of Styleguide - Manage your brand with a private or public digital style guide to easily share your brand colors, logos, typography and more.

Canto Video

Canto Integrations

Canto Competitors

Canto Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported LanguagesCzech, German, English, Japanese, Korean, Dutch, Spanish, Swedish, Thai, Chinese (Simplified), Russian

Frequently Asked Questions

Canto is a digital asset management (DAM) software. Per the vendor, this simple yet intuitive solution gives organizations a visual way to centralize, organize and share all their digital brand assets, empowering them to save valuable time and gain a competitive edge. Canto’s DAM solution has wide applicability to a variety of industry verticals, including retail, manufacturing, education, transportation, hospitality, nonprofit, healthcare, food and beverage, technology and more. Canto’s corporate headquarters is in San Francisco, with offices in Berlin and Frankfurt, Germany.

Widen, Brandfolder, and Bynder are common alternatives for Canto.

Reviewers rate Usability highest, with a score of 8.

The most common users of Canto are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

 (253)

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Reviews

(1-25 of 25)
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June 02, 2022

Canto is almost too good to be true!

Verified User
Administrative Assistant in Engineering
Retail Company, 51-200 employees
Score 9 out of 10
Vetted Review
Verified User
Difficult Tasks
  • It can be very difficult to use Canto in the way it was intended if others on your team aren't trained properly on tagging photos or files and saving in good keywords. And while the keywords & tagging feature is awesome, you cannot always guarantee other team members are using it or putting enough detail or description so your search could be difficult in that case.
  • Sometimes, because of the layers of the filing system within Canto, it can be difficult to move things from one file to another. It can also be difficult to combine multiple items from different files into one link to all be sent together. It might just be more time consuming than difficult.
  • The "duplicate" feature can often be annoying to bypass. I understand the premise of this feature and see how it cuts down on storage space, etc., but it can also be annoying feature to have to bypass when try to upload large files or large amounts of things into Canto, especially if you don't choose to select the "save for all" button.
October 02, 2020

Very pleased with our decision to choose Canto

Verified User
Director in Marketing
Entertainment Company, 501-1000 employees
Score 9 out of 10
Vetted Review
Verified User
Difficult Tasks
  • Dialing your preferred default view takes a bit but is worth the time
  • As an admin, sometimes the settings palettes can be difficult to navigate or return to because there are so many. A frequently used settings shortcut would be nice
  • We do wish the STYLE GUIDES function was more widely available, I believe we only got one 'use' for this and we have 10-20 across our brands. The overall interface and setup is not very customizable. Needs to be redesigned and more robust.
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