Canto

Canto

Customer Verified
Top Rated
Score 8.6 out of 10
Top Rated
Canto

Overview

What is Canto?

Canto is a digital asset management (DAM) software. Per the vendor, this simple yet intuitive solution gives organizations a visual way to centralize, organize and share all their digital brand assets, empowering them to save valuable time and gain a...
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Recent Reviews

Canto review

7 out of 10
October 03, 2022
We use Canto to search and find pictures to make our reporting more lively and bring feeling to our recommendations. It is easy to use …
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How Canto Differs From Its Competitors

Canto DAM Solution

Canto has allowed us to keep all media assets in a central location to make it easy for others to view and get the assets needed for their specific project.
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Canto DAM Solution

Having all of our assets in one place is a time saver alone. We used to store them on a drive and have an incredible number of folders to sort through or try and search, which would take so much extra time. Once we had uploaded all our existing assets into Canto, the process to upload new assets …
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Canto DAM Solution

Canto has helped us to ensure that our brand has original images that we know will resonate with clients. I feel the tradeoff there is that we actually experience more difficulty finding images that were provided by our previous stock photo provider.
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Canto DAM Solution

Before we had images in several different locations; now, we are able to promote collaboration by keeping images in a centrally managed system. We can stay connected with external audiences and donors by using the portals to share images and branded assets after events. Canto has had a positive …
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Canto DAM Solution

Brand consistency? Please! I believe that the brand guideline feature is a joke! It feels like an afterthought because the competitor had a good idea and it got replicated. Asset management and legal compliance features are fine though.
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Canto DAM Solution

Internal request for images or presentations are sent and we use the "notify when accessed" so we know they've picked it up. We no longer have to email huge files or upload files to another platform. It takes less than 5 min to send someone a link to file. Reducing chaos: For sure it's a huge …
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Canto DAM Solution

We don't really use it for that and are not the sort of organisation that has a team to manage document lifecycle and legal needs. It allows us to have one location to share assets and it ticks that box.
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Canto DAM Solution

Canto has massively reduced our organizational risk in terms of shared content and assets while also reducing staff time in communicating what can be used where and trying to find images and graphics.
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Canto DAM Solution

The style guide has been very useful, and we use it almost daily. It would be nice if there were more customization with it, however, in terms of what to name it. Canto has helped a lot in helping with easy searching and storing our files without having to worry about losing them on a hard drive. …
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Canto DAM Solution

We moved from Dropbox storage to Canto and while there were improvements, it continues to be a mess because of data entry and tagging issues. That needs to be locked down by the internal team, and since we have so many content contributors, it's gone a little haywire. We are considering bringing …
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Canto DAM Solution

"We are finally able to find stuff," sums it up quite nicely. Frequent feedback from our users contains: "it is easier now to know how old a photo is and where it has been used already," "Publication planning is easier because we can filter for specific types of stories, countries, mandate areas, …
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Canto DAM Solution

All of our assets are now in a single place, available online from anywhere in the world. We can incorporate digital rights information, and make sure that only the best version of a digital asset is used. Considering our networks drives would often fill up with multiple instances of the same …
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Canto DAM Solution

Canto's DAM helps us streamline the saving of our creative assets; it then helps us find our historical creative assets much faster, and in doing all of this, it lets us maintain better brand consistency across all our company's creative elements since we can use historical pieces as the …
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Canto DAM Solution

Canto helped ensure brand consistency for a University with a very set/traditional brand identity. We focus on student driven images and need to locate very specific photos for our marketing materials. Many teams come together to produce an array of material but there are only 2 graphics designer …
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Canto DAM Solution

For us was a game changer, as before Canto, we didn't count on a DAM system for videos. It saves us a lot of time when searching for assets and also for sharing the content or creating upload links asking colleagues to submit content.
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Canto DAM Solution

We are able to ensure brand consistency through Canto with portals to our website, which hold our approved logo, which makes them easy to use. Images needed for all manner of activities are easy to find with different ratios available on download.
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Canto DAM Solution

We do not utilize Canto as robustly as some companies do. But it does work very well as a DAM platform. We have very few content providers, and the platform helps one or two people do what a job of a much larger team was.
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Canto DAM Solution

Our Canto database holds more than 30k images, all with custom metadata and following the same naming convention. Imagine having 10k folders saved on a cloud drive with the same amount of files you could only locate by typing a word in the search bar.
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Canto DAM Solution

It's still early in our implementation, but Canto has already freed me from the limitations of our previous workflow, which involved the limited permissions infrastructure of Google Drive along with the locked-down internal photo server we were previously using. We are quickly transitioning to a …
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Canto DAM Solution

Canto's DAM platform facilitates legal compliance throughout the asset lifecycle by providing metadata fields for usage terms and copyright, but it does not provide much usage analytics in this area to help with tracking and ensuring compliance. The platform does help streamline asset delivery a …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

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Pricing

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What is Canto?

Canto is a digital asset management (DAM) software. Per the vendor, this simple yet intuitive solution gives organizations a visual way to centralize, organize and share all their digital brand assets, empowering them to save valuable time and gain a competitive edge. Canto’s DAM solution has wide…

Entry-level set up fee?

  • Setup fee optional
For the latest information on pricing, visithttps://go.canto.com/TrustRadiusPricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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What is pCloud?

pCloud is a cloud- based digital asset management platform that provides access to all digital content including images,video, audio, documents, and more, anytime, anywhere, on any device. Users can keep important files safe and centralized in one place, and share with team members, clients, etc.…

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Product Details

What is Canto?

Canto enables users to collect, manage and share digital content from anywhere. A digital asset management solution, Canto helps brands in all industries take control of their content libraries and get more out of their digital assets.

A CENTRAL LOCATION FOR DIGITAL ASSETS No more digging through folders and hunting down files. Canto is a hub for digital content – including photos, videos, collateral, and other digital assets are where they are needed.

FIND FILES IN SECONDS Users can organize content in any way desired, and users don’t need to dig through folders to find what is needed. With advanced features like smart tags and facial recognition, the entire library is fully searchable.

COLLECT AND SHARE DIGITAL CONTENT WITH ANYONE Manage the flow of assets in and out of an organization’s library. Upload links make it easier to add content to a library, and unlimited sharing portals allow users to deliver polished, curated collections to any audience.

COLLABORATE To share assets with other teams, external partners and collaborators anywhere in the world. Flexible permissions ensure everyone can access everything they need – and nothing they shouldn’t.

MANAGE A BRAND Approval features keep users in control of what content goes out into the world. Avoid embarrassing mix-ups with version controls and expiration dates, and mitigate business risks with digital rights management tools.

A TOOL THAT FITS ITS TEAM With its configuration options, Canto adapts to how a team works. Plus, out-of-the box integrations snap into the tools a team already uses – including Slack, Microsoft, Adobe Creative Cloud, and others.

FULL VIDEO COMPATIBILITY Canto has a whole host of features designed just for video – including full video previews, timestamped annotations and smart tags, 360° video support, and trimming features to extract just the excerpts needed.

Canto Screenshots

Screenshot of Centralize – Keep team images, video and other files in a central location.Screenshot of Customize – Customize your view and make a new home for your team assets.Screenshot of Organize – Digital assets can be labeled for themes, products, campaigns, templates or anything else.Screenshot of Share – Create visually stunning portals to share your images, videos and other assets.Screenshot of Styleguide - Manage your brand with a private or public digital style guide to easily share your brand colors, logos, typography and more.

Canto Video

Canto Competitors

Canto Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported LanguagesCzech, German, English, Japanese, Korean, Dutch, Spanish, Swedish, Thai, Chinese (Simplified), Russian

Frequently Asked Questions

Canto is a digital asset management (DAM) software. Per the vendor, this simple yet intuitive solution gives organizations a visual way to centralize, organize and share all their digital brand assets, empowering them to save valuable time and gain a competitive edge. Canto’s DAM solution has wide applicability to a variety of industry verticals, including retail, manufacturing, education, transportation, hospitality, nonprofit, healthcare, food and beverage, technology and more. Canto’s corporate headquarters is in San Francisco, with offices in Berlin and Frankfurt, Germany.

Widen, Brandfolder, and Bynder are common alternatives for Canto.

Reviewers rate Usability highest, with a score of 8.

The most common users of Canto are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews

(1-25 of 229)
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Score 9 out of 10
Vetted Review
Verified User
Sharing assets with anyone in our organization, whether they are a Canto user or not, is extremely easy. I use my mobile device for taking photos and videos so the app is crucial in my role. It removes the extra step of sending the assets through email and then save it to the appropriate folder. Although, on occasion, I do have file uploads fail. A quick phone reset usually takes care of that. I also love the integration with Canva as that is our design tool of choice. Having easy access to our assets saves an incredible amount of time.
Score 6 out of 10
Vetted Review
Verified User
I recommend my colleagues use Canto to help find pictures to supplement our client-facing presentations and also upload interesting visual perspectives we may see during the course of our work. When we need images to support parts of our work that are new to the company or for which specialized images are not available in Canto, we need to look elsewhere.
Score 8 out of 10
Vetted Review
Verified User
Canto is well suited for asset management if you have a large number of images to organize, although it does take quite a bit of time to add information and make the assets information-rich. We have a fairly small team using it, but it seems like a large team would be able to use it just as easily. Having everything in one place and the ability to share collections through the portals will work well, I see us using that feature often.
Score 7 out of 10
Vetted Review
Verified User
It's a competent asset management system, it doesn't do anything flashy and isn't offering a lot of smart solutions to any asset management problems. It would be nice if it could take some of the burden of uploading and tagging content off the user - and for set up it's a long road before you're in a place that is satisfactory.
October 03, 2022

Sierra Club Canto Review

Hillary Larson | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Canto is great for an asset search database to track permissions and resize. I wish it would be a bit more useful as a multimedia storytelling and tracking repository, with the ability to easily reach out to content owners.
Score 7 out of 10
Vetted Review
Verified User
Canto is good for sharing files and creating boundaries around the share links. It is good for storing files and the search function works well within the Library. The share links could use some work, and this is where our team spends a lot of our time within Canto. It would be nice is Share Links were customizable links, and if it were easier to search for past share links, via a search bar within the Collection Links section.
Tom J. Cameron | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
This is our first attempt at having a DAM, so having a central place for the entire organization to look for pictures is important. The sort functionality is good, but has to be configured so all personnel entering assets use the same tags. Failing that configuration, it's just as messy as using another solution. I like being able to use assets directly on social media platforms, and to see what the most recent version of an asset is quickly, but again that needs to be configured internally to work right. Canto is as powerful as you want it to be.
Julia Weiss | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
CANTO is well suited if you, like us, have a large team with members across several countries, a large pool of assets, and your colleagues need to find specific content fast. It is also well suited if you work a lot with external contacts and as an archive for past materials, campaigns, and reports... that need to stay accessible for internal use. You need to dedicate a full-time position to managing and maintaining the database for an organization of the medium size and to train your employees on how to use it (believe me). CANTO is not well suited - in my opinion - for smaller teams or if you use your content only once or twice and then move on to entirely new campaigns. I would also not use it for dynamic content (like word documents that are still commented on and being rewritten).
September 28, 2022

Administrator and User

Score 7 out of 10
Vetted Review
Verified User
For us this is suited for our global community to be able to find images for marketing materials without having to engage the creative team for assistance. We would love to use this for video as well but the storage is prohibitive.
Graeme Nix | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Canto provides an easy to manage a large library of images that need to be used by people throughout the company. It's been a great way for us to share our best photography with proposal writers across the country. It's also made the process of collecting images much easier, and I can send out a single link to multiple users, who can all upload photos and collectively edit the metadata until they're ready to be added to our main library.
September 27, 2022

Retrieving assets is aces.

Score 8 out of 10
Vetted Review
Verified User
Canto is well suited to store high resolution print ready images. Great feature- An outside / Freelance photographer can upload directly to Canto from a photoshoot. Often the image collection can be 200+ photos, making it easier and less steps for designer.
September 24, 2022

Canto review.

Score 8 out of 10
Vetted Review
Verified User
We had over 100 000 images stored on our drives and throughout our records management system, much of which were duplicates. Canto enabled us to get rid of duplicates in an easy, efficient way. Canto also enables us to view our images in a continuous flow which our records management system did not. We found our design team found Canto connect hard to use.
Score 7 out of 10
Vetted Review
Verified User
Canto is one of the most user-friendly and feature-rich DAM software that I've used. If you are just starting out to collect assets, its many functions on customizable organizational fields would and collaboration tools are superb for marketing uses, especially for images (for videos, its functions are on the slower side). If you already have a library of assets that need organizing, it would take quite some time to upload all at once, and require a lot of effort in organizing. Although, that might be similar to moving on to any DAM software. The analytics are a bit lacking and there are some pesky bugs here and there, but overall, it seems better than a lot of other DAM system providers.
Score 8 out of 10
Vetted Review
Verified User
Canto is an ideal product for any organization with a lot of digital media assets that would like a centralized, cloud-based service for storing, organizing, and distributing said assets. The metadata and tagging features make it easy to organize your photo assets and sort through to find the right ones for the job.
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