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What is Channeltivity?

Channeltivity is a partner relationship management (PRM) software solution offered by Channeltivity, LLC.

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TrustRadius Insights

Channeltivity is a versatile software solution that effectively manages partner engagement and deal registration. Users have found it to …
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Standard Edition


per month

HubSpot Edition


per month

Salesforce Edition


per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visit


  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $1,599 per month
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Product Demos

Channeltivity's Channel Partner Relationship Management Software

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Product Details

What is Channeltivity?

Channeltivity is a PRM platform for companies in the high-tech space who need an out-of-the-box solution to manage their channel program.

The vendor describes four attributes that differentiate Channeltivity within the PRM industry:

1. Ease of Use: The platform boasts a user interface that is straightforward and allows partners to be productive without training. Channeltivity comes pre-configured with workflows that follow best practices, but the settings can be changed to meet common partner program requirements. Channeltivity's customer success team walks users through implementation and is always available to answer questions or jump on a call.

2. Features: Channeltivity has features that include deal registration, lead distribution, joint marketing fund management, co-branded collateral, training & certification, referral management, email marketing, business planning and a partner portal.

3. Self-Serve: Everything is documented and can be configured in settings so that there is no need to open a support ticket to update content or change the way the PRM works. The knowledge base answers common questions and includes best practices, but the Channeltivity support team is always available to talk.

4. Integrated: Channeltivity’s built-in integration with CRM platforms like HubSpot and Salesforce is flexible and accessed through a point-and-click configuration process.

Channeltivity Features

  • Supported: Partner Recruitment
  • Supported: Joint Business Planning
  • Supported: Partner Dashboard & Profiles
  • Supported: Channel Partner Portal
  • Supported: Resource Library
  • Supported: Training & Certification
  • Supported: MDF Management
  • Supported: Email Marketing
  • Supported: Co-Branded Collateral
  • Supported: Deal Registration
  • Supported: Referrals and Commissions
  • Supported: Lead Distribution
  • Supported: Distributor Management
  • Supported: GDPR and CCPA Compliant
  • Supported: SOC 2 Audited
  • Supported: Integration with SAML SSO, APIs and Zapier

Channeltivity Screenshots

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Channeltivity Integrations

Channeltivity Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Channeltivity is a partner relationship management (PRM) software solution offered by Channeltivity, LLC.

Channeltivity starts at $1599.

Impartner PRM, Allbound, and Salesforce Experience Cloud are common alternatives for Channeltivity.

The most common users of Channeltivity are from Small Businesses (1-50 employees).
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Reviews and Ratings


Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Channeltivity is a versatile software solution that effectively manages partner engagement and deal registration. Users have found it to be highly useful in streamlining their sales processes and enhancing collaboration with reseller and distribution partners. With the ability to manage deal registration requests, track partners, and share marketing materials, Channeltivity offers out-of-the-box functionality that is easy to set up and use.

Users have successfully deployed self-service Partner portals within a short timeframe of 60 days using this software. Integration with is considered a must-have feature for many users, as it enables seamless data synchronization and enhances overall efficiency. Partners find the software easy to navigate, further improving their experience and driving successful partnerships.

While the software has its limitations in terms of functionality, it continues to deliver value for users. Some users have expressed concerns about the limited features but still find Channeltivity to be effective in meeting their current needs. The software serves as an efficient PRM tool by covering all necessary functionality at a reasonable price.

The intuitive user interface UI contributes to a positive user experience, along with the responsive and helpful tech support staff. However, there were some reservations about the training provided not meeting expectations. Despite this, users anticipate that Channeltivity will continue to meet their needs for at least 2-3 years. They are optimistic about possible future enhancements to accommodate their growing scale.

Overall, Channeltivity has proven itself as a reliable solution for managing partner engagements and simplifying deal registrations. Its ease of use, integration capabilities, and reasonable pricing make it a valuable asset for businesses seeking streamlined partner management processes.

Robust and User-Friendly Platform: Many users have described Channeltivity as a highly robust and user-friendly platform that offers a lot of functionality. They appreciate the ability to customize features to fit their specific needs, making it easy to create the desired customer experience and journey.

Positive Experiences with Excellent Customer Support: Users have had positive experiences with Channeltivity in different companies and praised the platform's intuitive nature. They also highlight the excellent customer support provided by the Channeltivity team, who are quick to respond and provide solutions for partner program needs.

Affordable Solution with Great Value: Users recommend Channeltivity based on their positive experiences with the platform and its support. They compare it to other major platforms and find it offers great value for its price, making it their top choice for partner relationship management PRM.

Limited Training/Certification Organization: Some users have found the training/certification section of the software to be limited in terms of organization, making it difficult to navigate and access the necessary resources efficiently.

Integration with CRM Platform: Several users have mentioned that integrating Channeltivity with their CRM platform can be cumbersome. They struggled to keep contact information synced between the two systems, which created inefficiencies and potential data discrepancies.

Lack of Email Notifications: Many users have expressed that it is not easy to know if anything time-sensitive happened when they are not logged into the system. They suggested the addition of email notifications to ensure important updates or tasks are not missed.


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Score 9 out of 10
Vetted Review
Verified User
In launching our partner program we evaluated a number of PRM solutions. Channeltivity covers all of the necessary functionality, and then some, at a very reasonable price. We are able to effectively and easily manage our partner engagement and deal registration. The UI is intuitive and their tech support and help docs are great.
  • Easy to use
  • Outstanding support
  • Robust functionality
  • Reasonably priced
  • Communications to partners from within the portal could be improved
  • Ability to track commission or other payments to partners within the portal
Channeltivity is great for partner organizations just getting started or more mature programs that need to better manage their partner ecosystem. Channeltivity has the ability to grow with clients through add-ons and they are always adding new functionality to the platform. No matter what PRM you use, it has to be easy for partners to use, and Channeltivity checks this box.
  • Deal registration management
  • Providing news and resources
  • Partner onboarding
  • Easy to onboard new partners
  • Reporting of registered deals
  • Reporting of partner status and types
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