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Chartbeat

Chartbeat

Overview

What is Chartbeat?

Chartbeat delivers real-time analytics, insights, and transformative tools for content teams around the world, to help improve audience engagement, inform editorial decisions, and increase loyalty.

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Recent Reviews

Chartbeat Review

10 out of 10
March 13, 2024
Incentivized
We are a news organization and tracking the daily, weekly, and monthly performance of our content online is essential to our business. We …
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How Chartbeat Differs From Its Competitors

Real-Time Data

It's helpful to understand the realtime flow if we need to to update our homepage to offer the trending content in different ways, prompting push alerts on trending content or understanding spike referrals if they come out of the blue.
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Engagement Metrics

It is in process- we are using the Chartbeat metrics in reporter meetings and story planning. I don't know if any single metric has influenced decisions - we often use it as backup for strategy as well.
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Real-Time Data

Yes, as specified earlier. Real time data may help indicate when there is an issue with one of sites - either on the tech side or with our ad stack.
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Real-Time Data

This enables us to make realtime decisions on optimizing stories when they are still hot in the eyes of the public. This is key for breaking and trending topics.
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Content Optimization

We use Chartbeat to look at what stories perform best and what channels the work best in. So we are able to create stories target for those channels and then monitor whether we are successful in these efforts.
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Engagement Metrics

The reader engagement metrics have enabled us to understand which stories do a better job of driving engagement. We also get ideas for related stories to link to from our stories.
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Engagement Metrics

By knowing the type of content our loyal users read, the newsroom can adjust the content strategy and create the content that they are most interested in.
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Real-Time Data

it has helped us to easily identify what is working and to publish more content like the piece in question or enhance what has already been published. Chartbeat also lets us know what should stay on the page longer and when something might be able to be moved lower or off the page.
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Content Optimization

We have. The additional tools are greatly appreciated. The A/B headline testing tool is a bit more complicated to use properly and understand but more advanced teams have found it helpful.
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Engagement Metrics

Definitely. As we try to move teams away from vanity metrics to focus on engagement, we appreciate all of these more qualitative metrics that Chartbeat provides. For us, engaged time is particularly helpful in terms of looking at performance.
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Real-Time Data

Hugely. This was our main reason for linking up with Chartbeat. We cover a live news sporting environment, so any lag in our data reporting is costing us time and affecting our position in a competitive market. Our editorial team has to be able to make decisions in an instant, not wait for the …
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Content Optimization

The main thing we have been able to do is find ways to get people to engage for longer with our longer content. We are a specialist publication which often focuses on depth, so we spend a lot of time working out how we can make people stay on articles that could be up to or over 1500 to 2000 …
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Engagement Metrics

We want to make sure that we are catering to many times of fan, not just the super hardcore who form a large part of our most engaged audience. So the breakdown of reader loyalty is important because it quickly enables us to see if we are bringing in enough new users by making sure our content is …
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Real-Time Data

It helps us figure out what stories are bringing readers to our site and what stories we should avoid going forward. We are also able to keep track of which stories work better as found in organic searches and which work better as stories that are passed around through social media.
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Content Optimization

It allows us to see what evergreen stories people want to see for weekend posting, while also showing us which stories our DMA want to see during the week. It also allows us to make sure we are prioritizing page views while keeping our commitment to keep our stories relevant to our local community.
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Engagement Metrics

Concurrents have helped us not only with what stories do well, but also what times readers will read our stories or watch our videos. Quality clicks do the same thing, and reader loyalty will allow us to figure out which stories to focus on for the broadcast as opposed to the website.
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Real-Time Data

Yes, especially now that we're in the middle of migrating to Google Analytics 4, which is still our official source of data for reporting. We use Chartbeat for day-to-day newsroom operations and taking action on the fly. For one, our social media managers consult Chartbeat to select stories they …
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Content Optimization

We have used the Headline Testing feature to encourage people on our homepage to read the top stories at the moment. Also, our SEO team uses Chartbeat when it formulates search-optimized article pitches for our editors every day. Lastly, we use Spike Alerts to identify our "drop everything and …
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Engagement Metrics

Chartbeat’s reader engagement metrics have helped us confirm our theories about our audiences' behavior. We use them in content planning during weekly editorial pitch meetings. We also look to these metrics to inform our inchoate first-party data strategy, particularly when we try to check for …
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Real-Time Data

It ensures we can react quickly to any stories which are attracting particular interest, and we can also look at individual articles and pages to see if there is a point where people are leaving the page, and which links they are clicking on, to ensure we are maximising every visit.
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Content Optimization

The Heads-Up Display and testing tools provide vital insights into what our readers are interested in and enable those that use it to get better at choosing the right content and writing the right headlines to optimise performance. You can now look further back through headline test results than …
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Engagement Metrics

We look at the pages read by loyal users to help judge the content we should particularly focus on.
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Real-Time Data

Recent coverage of a breaking news story that was shared on a live blog meant Chartbeat was an invaluable tool. By being able to see the story ranking live on our home page, we could see and make the most of engagement spikes and respond to sudden surges of interest in real time
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Engagement Metrics

It has a big influence. News output is always engineered to suit the current interest in a topic. If interest wanes, we can divert resources elsewhere, but if interest surges we know we need to channel our efforts into that particular story.
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Real-Time Data

Having access to real-time audience data with zero lag is an essential feature and one of the highlights of Chartbeat. With this component, I am able to adjust articles in real-time (ex: adding imagery, breaking apart blocky text paragraphs, or editing SEO headlines) to further bump up my story on …
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Content Optimization

My web content performance has significantly risen since using Chartbeat, but the key is you have to USE it and use it often. If you have no intention of looking at this daily, then try something else. The benefits are in real-time engagement metrics showing you exactly where you need to tailor a …
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Engagement Metrics

The reader engagement metrics (including reader loyalty and engaged time) are something I look at daily and in historical reports. If I see a loyal reader is only spending 30 seconds on a story that took a lot of reporting and typically takes 7 minutes to read, then I know there is some adjustment …
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Real-Time Data

It's the best. You are able to see what users are reading to the second. It helps move stories around on your site to make sure the story doing well gets more prominence.
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Real-Time Data

The real-time data allows us to manage our site on the fly, giving more users stories of interest as they're developing. It's key to stay on top of things in the breaking news cycle that we live in.
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Content Optimization

As mentioned previously, the HUD allows us to A/B test headlines, a huge asset to my team. We often debate which headline will work best, and Chartbeat gives us the answer in 5-10 minutes, a great tool to have at your disposal.
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Engagement Metrics

We've found that robust articles, full of links, graphs, charts, videos, and more do the best. Chartbeat has shown us that, thus allowing me to task my team with more in-depth coverage.
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Real-Time Data

We get to up our monthly listener rate because I can see what posts our listeners interact with the most and act accordingly which has made our listeners feel heard and valued and important to the content curating process.
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Content Optimization

I use the engagement metrics the most considering I use it mostly for social media seeing as we're a podcast primarily. So that way I can gauge whether followers prefer certain pictures over others or how comments change based on the content and what that means for our curation process.
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Engagement Metrics

This has less-so been a make or break metric for us because we're primarily a podcast so we used Chartbeat mostly for social media posts but when we do use reader engagement metrics its' helpful to know how long readers stay on our page and if we have recurring readership because it's a good gauge …
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Real-Time Data

It's fantastic to know what our readers are interacting with at a certain time, or what story is getting traction to open avenues to further story digging. It also allows us to step up promotion or post it more to get more traffic.
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Engagement Metrics

Concurrents definitely is something we look at to help organize the homepage and learn more about what is being selected by readers. It also shows us what old content may be resurfacing, signaling to us what else we can post online to fit the search.
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Real-Time Data

We're able to adjust story placement on the site based off user popularity. We also sometimes include certain stories in newsletters or in push alerts based off of seeing the real-time success in Chartbeat.
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Real-Time Data

Being able to see when website visitors interact with content in the moment is helpful because I can use that data to then refresh the content when it is performing badly, or provide supplementary content when it is doing well. This means that the benefits of one good article can often lead to …
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Content Optimization

I have used the engagement metrics to refresh headlines when they were not performing as expected, and used Chartbeat to compare and contrast that performance with other, similar content. Using this, content that might not have performed well has been edited and changed rapidly, and performed …
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Engagement Metrics

Using Chartbeat’s reader engagement metrics has influence the content we have published because we are able to target it to audiences that we already know read the content, thereby increasing the chance of its success. It has also helped develop the format of content in order to increase engaged …
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Real-Time Data

This is such a critical feature because it has helped in so many ways. First, we can see what's working at any given moment and therefore have a sense of what's trending. Secondly, we can see what to put money behind. If something is taking off on social, we can boost it and capture new audience, …
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Content Optimization

Yes, we've used the engagement metrics to test our content and improve performance by tweaking words in headlines—A/B testing headlines, promoting stories that are doing well, and even promoting content on other platforms, especially new content when we see it do well on a particular platform. We …
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Engagement Metrics

Chartbeat’s reader engagement metrics has influenced the type of content we publish by giving us data insights that we can use to make informed decisions on what to create next. A great example of this is content we've created around small town travel. We saw our first small town story take off on …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 8 features
  • Reporting in real-time (10)
    8.9
    89%
  • Pageview Tracking (10)
    8.5
    85%
  • Referral Source Tracking (10)
    8.3
    83%
  • Device and Browser Reporting (10)
    7.7
    77%

Reviewer Pros & Cons

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Verified User
Manager in Product Management
Media Production Company, 51-200 employees
Verified User
Manager in Sales
Entertainment Company, 51-200 employees
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Pricing

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Chartbeat

Chartbeat

N/A
Unavailable

What is Chartbeat?

Chartbeat delivers real-time analytics, insights, and transformative tools for content teams around the world, to help improve audience engagement, inform editorial decisions, and increase loyalty.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Would you like us to let the vendor know that you want pricing?

20 people also want pricing

Alternatives Pricing

Google Analytics

Google Analytics

Free
What is Google Analytics?

Google Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.

Parse.ly

Parse.ly

$499
per month
What is Parse.ly?

Parse.ly is a content optimization platform for online publishers. It provides in-depth analytics and helps maximize the performance of the digital content. It features a dashboard geared for editorial and business staff and an API that can be used by a product team to create personalized or…

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Features

Web Analytics

Web Analytic features such as SEO tracking, user engagement tracking, pageview tracking, and behavior analysis.

7.6
Avg 7.7
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Product Details

What is Chartbeat?

Chartbeat, a content intelligence platform for publishers, empowers media companies to build loyal audiences with real-time and historical editorial analytics across desktop, social, and mobile platforms. Chartbeat helps digital publishing organizations understand what, within their content, is keeping people engaged. Partnering with over 60,000 media brands across 70+ countries, Chartbeat’s real-time and historical dashboards, in-depth headline testing and in-page optimization tools, and reporting help media organizations understand, measure, and build business value from the attention earned by their written and video content.


Chartbeat Features

  • Supported: Real-time and historical analytics dashboards
  • Supported: Headline Testing
  • Supported: Image Testing
  • Supported: Reporting Tools
  • Supported: Raw Data Pipeline
  • Supported: Conversions Dashboard
  • Supported: Recommendation Engine

Chartbeat Screenshots

Screenshot of Big Board: For newsrooms, the leaderboard-style visualization shows the top stories on the biggest screen.Screenshot of Real-time dashboard: Displays how an audience is connecting with content in the moment – across platforms, channels, and devices.Screenshot of Historical Dashboard: To assess content performance, KPIs, and valuable trends over the long term.Screenshot of Heads Up Display: Shows which homepage articles are the top performers, how stories are trending up or down in traffic, and how far visitors are scrolling down the page.Screenshot of Video Dashboard: Reveals how video content captures viewer attention.Screenshot of Conversion Dashboard: Track conversion metrics and insights.Screenshot of Multi-Site View: Have multiple domains? Keep track of all of them in one place.

Chartbeat Competitors

Chartbeat Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android
Supported CountriesAll

Frequently Asked Questions

Chartbeat delivers real-time analytics, insights, and transformative tools for content teams around the world, to help improve audience engagement, inform editorial decisions, and increase loyalty.

Contentsquare, Adobe Analytics, and Parse.ly are common alternatives for Chartbeat.

Reviewers rate Reporting in real-time highest, with a score of 8.9.

The most common users of Chartbeat are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

(111)

Attribute Ratings

Reviews

(1-25 of 56)
Companies can't remove reviews or game the system. Here's why
March 11, 2024

Best in class real-time data!

Verified User
C-Level Executive in Corporate
Media Production Company, 1001-5000 employees
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Usability
10
The tool is very easy to use for people who might not be as comfortable using analytical tools as researchers who work with data all of the time. Our journalists are comfortable working with Chartbeat, appreciate the information provided and are able to make informed decisions based on the data from Chartbeat.
March 06, 2024

Would definitely recommend Chartbeat - 100%

Verified User
Team Lead in Product Management
Media Production Company, 11-50 employees
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Usability
10
It's just so user-friendly. It's easy to navigate, and the data is very well presented. It's not dumbed-down, but its presentation is clearly put together with the idea that everyone should be able to understand it, not just developers who know their way around a complicated back end of any system. It also does a very good job of putting the important metrics front-and-centre, you don't have to go looking around too hard or know specific inputs and requests to find what you're looking for.
March 06, 2024

Great to determine quality of stories

Verified User
Administrator in Other
Broadcast Media Company, 10,001+ employees
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Usability
10
I am able to "set it and forget it," keeping it up on my monitor for either constant checking or just keeping an eye on the numbers during the day. I'm also able to keep track of what times are perfect to post a story and which stories rack up the most traffic.
March 06, 2024

Using Chartbeat for actionable editorial insights

Verified User
Manager in Other
Publishing Company, 201-500 employees
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Usability
8
It's great for real-time, actionable insights. Orienting new hires in the newsroom is a simple task. It would also be great to see more usable Topics on the Historical Dashboard—better yet, if we could have our own taxonomy integrated so we would see the performance of Topics in terms of page views, total engaged minutes, etc.
March 04, 2024

Useful real-time analysis to optimise performance and develop employees

Verified User
Professional in Other
Newspapers Company, 1001-5000 employees
Score 9 out of 10
Vetted Review
Verified User
Usability
7
The basic Real-Time and Historical displays are very simple to use. The Advanced Queries option takes a bit more getting used to and some of the numbers in the Heads-Up Display needed to be interpreted with caution. Headline Testing is very straightforward. Image Testing is fairly simple, although would benefit from an option to automatically resize images.
February 24, 2023

A useful tool in the newsroom

Verified User
Employee in Other
Online Media Company, 1001-5000 employees
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Usability
9
A few functionality issues, I suppose it could be less clunky, but that really is a minor criticism, generally, once you've got your head around everything or had proper training from a colleague, it is very easy to use.
December 09, 2021

Top of the charts, hard to beat!

KR
Kaley Roshitsh
Sustainability Reporter
WWD (Online Media, 501-1000 employees)
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Usability
7
Chartbeat is really pretty straightforward. The only things that may cause confusion are the string of sidebar features and tools at the left of the screen. I mostly use the big leader board in real-time and the historical feature (looking at the monthly or weekly performance of my team's content) and then generate reports automatically from there.
August 13, 2021

Great option for social!

Verified User
Team Lead in Other
Media Production Company, 1-10 employees
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Usability
8
It's easy to use and understand, which can't be said for all data-tracking sites that I've used in the past. It's easy for me to navigate and I didn't need to Google anything in order to find what I needed.
July 27, 2021

Decent

Verified User
Employee in Other
Online Media Company, 501-1000 employees
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Usability
6
Chartbeat is fine for a general overview but it could be improved with more features, such as better social media implementation, and its mobile apps could also be developed better. It is hard to use on both iOS and Android, and when you are away from your desk that makes it challenging to keep track of what stories are or aren't successful.
July 16, 2021

Here's How Chartbeat Informed My Content Strategy

Verified User
Director in Other
Publishing Company, 1001-5000 employees
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Usability
10
It really is super easy to use. I feel like the engineers spent equal amounts of time on creating a tool that captures and splices data and on the user interface and how someone will interact with every link. Oftentimes, you don't get that—engineers often forget that their end user isn't a data scientist or a software engineer so using a tool they built needs to be easy to navigate.
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