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Choozle

Score9 out of 10

3 Reviews and Ratings

What is Choozle?

Choozle, headquartered in Denver, provides a digital advertising software platform that leverages consumer data to power programmatic advertising campaigns across display, video, mobile and other mediums.

Easy to get started...personal support it lacking

Use Cases and Deployment Scope

To programmatically deliver: Video, CTV, Display, and Native ad campaigns for our clients.

Pros

  • Easy to use
  • Plenty of targeting options
  • Self control spending
  • Great reporting

Cons

  • Customer Support
  • Need to be able to tell me what sites my ads were delivered to
  • UX

Most Important Features

  • Easy to upload and change creative
  • They don't upcharge to host creative
  • Plenty of choices of ad vehicles to use

Return on Investment

  • we switched away from Choozle after a 6-month test run
  • ROI was up the first month, but down 5 after so we went to a new DSP

Other Software Used

GroundTruth, SmartyAds DSP, StackAdapt