TrustRadius: an HG Insights company

Choozle

Score9 out of 10

3 Reviews and Ratings

What is Choozle?

Choozle, headquartered in Denver, provides a digital advertising software platform that leverages consumer data to power programmatic advertising campaigns across display, video, mobile and other mediums.

Who Buys & Uses Choozle

Easy to get started...personal support it lacking

Use Cases and Deployment Scope

To programmatically deliver: Video, CTV, Display, and Native ad campaigns for our clients.

Pros

  • Easy to use
  • Plenty of targeting options
  • Self control spending
  • Great reporting

Cons

  • Customer Support
  • Need to be able to tell me what sites my ads were delivered to
  • UX

Most Important Features

  • Easy to upload and change creative
  • They don't upcharge to host creative
  • Plenty of choices of ad vehicles to use

Return on Investment

  • we switched away from Choozle after a 6-month test run
  • ROI was up the first month, but down 5 after so we went to a new DSP

Other Software Used

GroundTruth, SmartyAds DSP, StackAdapt