Cision Communications Cloud Reviews

Vocus PR Suite and Cision PR Software are very similar as Cision bought Vocus recently.

We chose Cision because Meltwater was more expensive and its interface less suited to our needs and because Signal's functionality was too opaque and its application in our business context was unclear.

For us, with a lot of staff who need to use the product without a lot of time to dig into very technical trainings on best practices for using the tool, TrendKite provided a great solution that was also received well by executives in our organization who love the reporting features.

I used Meltwater for a number of years and I felt like the database wasn't as good as Cision. Also, the salespeople at Meltwater were overly aggressive and unpleasant to work with. I've also used Muck Rack in the past, and while the media database is about as good, I didn't think it was as easy or as user-friendly as Cision.

In truth, Meltwater's sales teams have always put me off. I used them for a short time and they weren't right for my organization then. I'm with a different company and I'm less sure now.

Cision is always the best for creating your "reporter Rolodex" in the modern age and Trendkite doesn't compete with that, but the reporting features are beyond what Cision can do. Meltwater's search feature is much more complex and the learning curve to learn the platform is much more complicated than Trendkite. The overall media monitoring is also superior and MUCH better for broadcast hits.

Other measurement platforms like Cision and Meltwater are excessively expensive and, in my opinion, much less effective than TrendKite.

Honestly - the leading solutions are pretty similar. Cision backing will probably allow TrendKite to offer more than most over time.

We've used Gorkana in the past, however, it was acquired by Cision. We've also used Meltwater which has a lot of Cision's core capabilities but at a lower price point.

We mainly use Meltwater for social and news listening. They listen on more social platforms overall than Cision.

While other companies like LexisNexis have cool and similar monitoring capabilities, we chose TrendKite because we were already familiar with and active in the platform and the annual cost was significantly lower.

We liked the cost of Cision TrendKite against its competitors. We also felt the platform was more advanced and intuitive. It was easier to use and included more features. They're always adding something new - even the little things make a difference. I used to feel with Cision TrendKite that I was not nickeled and dimmed for every added benefit and feature, and they really wanted to help people. I don't feel that way with Cision overall. They are only there to make money. It's gotten too big and the left and right hand are not aligned. No one knows where to go to get the answers they need and everything is still evolving. And, as they continue to acquire companies, it just gets worse. With new services popping up based on AI and machine learning, I do think there will be cost-effective alternatives to Cision.

There was one other product we looked at, but I don't recall what it was. Cision was so far ahead in terms of what it had to offer, that the decision at the time was a no-brainer for us. We've been happy with the product and we continue to learn and optimize our use as we fine-tune public relations efforts at our organization, which have gone from write a press release to - story placements, events, government relations and more.

While Zoho Social is significantly cheaper than Cision Communication Cloud, the limitations on both the overall length of time available to gather reports on, as well as the lacking of any and all earned media, makes the product fall victim to the old adage of "you get what you pay for."

HARO has been a huge help in achieving important media placements and developing new relationships with reporters, producers, bloggers, freelancers and variety of other media. When your job is media relations, as mine is, it's all about making those connections and ever expanding one's reach, to promote the client's key players, Centers of Excellence, mission, etc.

The ROI for Cision is better than Meltwater.

We picked it because of ease of use and we picked it because it has the largest media database.

TrendKite is better in everything other than the media contact database.

TrendKite gives you PR analytics that can keep up with the pace of the industry in the age of digital PR and allows users to quickly understand and organize the current landscape.

Talkwalker tends to pick up more mentions.

Cision Communications Cloud is so much easier to use and the customer support is amazing. Meltwater is all about sales and not much about service.

They were supposed to be integrated.

TrendKite's UX was much better and the dashboard was easy to read and digest.

TrendKite seems to be the most user-friendly and pulls in the most coverage. With the exception of certain broadcast outlets and international outlets, we typically are able to track most of our coverage.