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- Free/Freemium Version
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Features Scorecard
Product Details
What is Cision Communications Cloud?
MEDIA MONITORING
Understand a company and brand’s reputation with a complete collection of global online news, blogs, social, print and broadcast channels.​​
RELATIONSHIP MANAGEMENT
Cision Connect is a media and social influencer database offered to improve users' outreach, help build better relationships, and secure more coverage.​
AUDIENCES & ATTRIBUTION
Understand earned audiences, connect PR to the bottom line, and retarget earned media audiences with subsequent marketing efforts.​
ANALYSIS & REPORTING
Visualize media coverage and build the story around data – tying it back to business results – with analytics.​
Cision Communications Cloud Competitors
Cision Communications Cloud Technical Details
Operating Systems | Unspecified |
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Mobile Application | No |
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Cision Communications Cloud Keeps Skies Sunny
- Database for media pitching
- Press releases
- Media monitoring
Cision Communications Cloud is the Right Choice
- Media list development
- Monthly reporting
- Press release distribution
Cision Review
- Media monitoring
- Social media monitoring
- Media searches
Customized lists, great for niche publicity
- Finding contacts for particular media.
- Finding contacts for particular subjects.
- Finding contacts in particular locations.
- Measurement
- Reporting
- Analytics
Cision Communications Cloud -- How An Internal Non PR Focused Team Like Us Measures PR Content
- Measuring outreach
- Measuring mentions and brand reputation
- measuring ad value equivalent
Cision Communications Cloud for the win
- Media coverage reports
- Crisis management
- monthly and quarterly reports
A Slick and Sophisticated System
- Quantifying media coverage (reactive)
- Providing third-party analyisis of coverage (tone)
- Tracking special media coverage or campaigns (proactive)
- Proving year-over-year benchmarking, value and success
- Results reporting for individual press releases, ongoing campaigns and annual reports
- Content capture for newsletters
- Crisis and reputation issues management through media monitoring
Increasing Share of Voice using Cision Communications Cloud
- Cision will provide contact information and help us manage lists of influencers.
- Cision will automate this, showing us the top contacts based on content, frequency, and reader reactions.
Great UX and cool reporting
- Monitoring daily media coverage
- Monthly reporting
- Tracking coverage month over month
Not Flawless But the Best PR Database I've Used
- I use Cision daily to identify appropriate journalists and bloggers and also get their contact information. Additionally, I search the database for editorial calendar opportunities. And I send emails and news releases to these contacts -- sometimes hundreds of them -- via Cision's bulk email tool.