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Understand a company and brand’s reputation with a complete collection of global online news, blogs, social, print and broadcast channels.
Cision Connect is a media and social influencer database offered to improve users' outreach, help build better relationships, and secure more coverage.
AUDIENCES & ATTRIBUTION
Understand earned audiences, connect PR to the bottom line, and retarget earned media audiences with subsequent marketing efforts.
ANALYSIS & REPORTING
Visualize media coverage and build the story around data – tying it back to business results – with analytics.
- Once you have the database sorted, keeping the databases updated
- Once the media monitoring is set up that runs on auto pilot unless you aren't getting the results you expected and then you need to adjust.
- Searching for media
- Changing dates in Cision TrendKite's dashboards
- Adding an article
- Media monitoring
- Press searches
- Finding media information.
- Utilizing the various categories to search and cross-search
- The keyword function
- The user-friendly layout and look
- Creating boolean search code
- Tracking results
- Creating dashboards
- Editing date range
- Reporting is quite easy
- Signing in
- coverage reports of speciic time periods
- analysis by sentiment
- Easy to create a dashboard for a basic search in just a couple of minutes.
- Creating a report is quick and easy. And the fact that the reports are interactive for the receiver is really swell!