Cision Communications Cloud

Cision Communications Cloud is good for people in businesses who need to find lists of media contacts. You can create broad lists, but the option for creating specific lists that target particular media or subject matter is what works best for us. We specialize in niche media campaigns for our authors and tailor our lists to their needs, which makes us unique.

It's very good for what we need, we haven't found anything better. But there is room for improvement.

Very good, but I still needed to work with it on my own.

Very easy to use for a large platform with a lot of information, but there is always room for improvement.

Easy to use, but still room for improvement.

Easily accessible 24/7.

Pages and reports open quickly and immediately.

Our current rep, Max, is wonderful. Very responsive and easy to work with.

Again, our current rep, Max, has been wonderful.

I prefer Cision to Vocus -- better content and information, plus great ability to filter and get the information you want/need for precise targeting of the right media outlets, editorial contacts and editorial calendar opportunities.

There was a major outage of the service earlier this year, rendering the system unusable for the better part of a day and partially during the following day. It was very difficult to get information about what was happening until I persisted and finally got to talk with a supervisor. Cision did not send me (and presumably others) real time updates, so those of us who had to issue news releases on those days were left in the lurch.

There is no implementation at the customer's end so this doesn't really apply to my instance of Cision (possibly to all instances of it).

I cannot always get a hold of someone who is fully familiar with all aspects of the system. I've actually received incorrect information when seeking technical support. And immediately following a recent major system upgrade that disrupted some key functionality, the customer service was atrocious. Although I later found out that the company was aware of the problems and working to correct them, I never received any type of notification and, instead, wasted a lot of time trying to figure out the problem. It was frustrating and I was unable to perform some time-sensitive work.

It's improved a lot. I used a much earlier version of Cision several years ago -- before I switched to Vocus and then moved back to Cision this past September. By the time I came back to Cision, the user interface has been simplifed and the product has become much more user-friendly.

Generally, Cision performs well day to day, but it's got some annoying bugs that slow down usage/require user workarounds which is inefficient. More seriously, a few months ago, as a result of a major system upgrade, certain critical functionality was not working and I was unable to use the service for more than a day when I had time-sensitive work to execute.