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Cision PRWeb

Cision PRWeb

Overview

What is Cision PRWeb?

Cision PRWeb aims to impact customer behavior by providing efficient communication tools to continuously engage with target audiences across multiple online channels including search, social media and with industry-specific partner websites, bloggers and influencers.

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Recent Reviews

TrustRadius Insights

PRWeb is a versatile platform that has been widely used by businesses and organizations to effectively distribute press releases and …
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TrustRadius Insights
TrustRadius Insights
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Pricing

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Basic

$99

Cloud
per news release

Standard

$205

Cloud
per news release

Advanced

$305

Cloud
per news release

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://service.prweb.com/pricing/?nav_…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $99 per news release
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Product Details

What is Cision PRWeb?

Cision PRWeb Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Cision PRWeb aims to impact customer behavior by providing efficient communication tools to continuously engage with target audiences across multiple online channels including search, social media and with industry-specific partner websites, bloggers and influencers.

Cision PRWeb starts at $99.

The most common users of Cision PRWeb are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(38)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

PRWeb is a versatile platform that has been widely used by businesses and organizations to effectively distribute press releases and generate wider reach and visibility. Users have found it particularly beneficial for issuing press releases about company news, new product offerings, and equipment or capabilities acquisitions throughout the year. With PRWeb, users can effortlessly send out press releases on a mass scale to media outlets across the country, targeting specific geographic regions or industry-relevant products or capabilities.

One of the key advantages of PRWeb is its convenience and cost-effectiveness. It provides a streamlined solution for posting news announcements without the need for additional features like graphics or specialty news wires. This makes it an ideal choice for organizations without a dedicated PR team looking to efficiently distribute press releases and reach a wider audience. Users appreciate the ease of use that PRWeb offers, allowing them to upload visuals to make their press releases more compelling.

Moreover, PRWeb has proven valuable for augmenting marketing efforts and increasing the chances of news releases being picked up by news organizations. By utilizing PRWeb, companies like Strouse have successfully amplified their content and expanded their network of qualified contacts through prospecting and pitching media contacts using tools like Cision. This software not only helps track media hits but also enables users to find specific contacts for journalists and producers while easily disseminating news releases for clients.

Furthermore, PRWeb has been instrumental in promoting higher education institutions. Small colleges have utilized this platform to connect with media outlets across the country, delivering national newsworthy stories to a broader range of publications. This wider reach ensures that these institutions gain visibility on search engines and achieve greater exposure for their important news.

In summary, PRWeb serves as an indispensable tool for organizations seeking to distribute press releases efficiently, announce relevant news, increase their visibility on search engines, and enhance their media outreach efforts. Its user-friendly interface, cost-effective nature, and ability to target specific regions or industry-specific topics have made it a go-to choice for businesses, institutions, and individuals alike.

Attribute Ratings

Reviews

(1-11 of 11)
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December 13, 2021

A simple and reliable way to deliver national news.

Verified User
Director in Marketing
Higher Education Company, 51-200 employees
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
We have run several national PR campaigns over the past couple of years and Cision PRWeb makes it easy to distribute the releases and publications pick them up with is a testament to Cision's industry trust credibility. With just a few clicks, the release is set up and ready to deliver at a time of our choice.
December 13, 2021

Love that you can add in visuals ...

Verified User
Account Manager in Marketing
Public Relations & Communications Company, 1-10 employees
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Cision PRWeb is great for companies that are looking to get out news and control the messaging. It also helps boost SEO. We don't see reporters using Cision PRWeb as a press release or news story source very often, so as long as the client knows that, it works well.
August 18, 2021

Cision is a great media contact database and a solid option for media tracking.

Verified User
Director in Marketing
Public Relations & Communications Company, 1-10 employees
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
For finding media contacts it was really good. For building larger lists, it wasn't as effective (within their platform). For exporting large lists (for example, looking for specific media contacts in Dallas), that was useful and effective. I would always export those larger lists into Google Sheets and then edit from there -- this was much faster than editing lists within the platform.

For tracking media hits, it honestly wasn't much more effective for us than using Google Alerts.
August 02, 2021

PRWeb - An Affordable Newswire Option for Most Startups

Scott Rosenblum | TrustRadius Reviewer
Scott Rosenblum
President/Founder
LEVEL PR (Public Relations & Communications, 1-10 employees)
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
I think it is best suited for smaller companies or startups who want to post a news announcement to the wire without breaking the bank. It is also good for SEO purposes. As mentioned, if you want a no-frills press release/wire solution, PR Web checks off a lot of boxes.
July 26, 2021

Cision is a must for anyone doing digital PR

Matthew Zajechowski | TrustRadius Reviewer
Matthew Zajechowski
Outreach Team Lead
Digital Third Coast Internet Marketing (Marketing & Advertising, 11-50 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
The Cision PRWeb media database is an industry leader. I can't imagine being able to find as many qualified contacts with any other service. Their database is well maintained and easy to use. Sending emails through the Cision platform is not my favorite aspect of Cision PRWeb. Many competing services are more user-friendly. I've sent feedback on improvements I've like to see made and the responses from the customer service team are not prompt.
April 21, 2020

Poor experience with PRWeb

Verified User
Executive in Other
Non-profit Organization Management Company, 1-10 employees
Score 1 out of 10
Vetted Review
Verified User
Likelihood to Recommend
The service is suited for companies that have the cash to waste and a large staff to meet their requests and demands before they will send releases a business pays for.
May 27, 2019

PRWeb gets the job done when you can't house a PR team!

Rachael Ossovicki | TrustRadius Reviewer
Rachael Ossovicki
Sr. Digital Marketing Strategist
Union Home Mortgage Corp. (Real Estate, 1001-5000 employees)
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
It depends. If you don't have a PR team or the resources to reach out to local media, this is a solid way to achieve those goals. If you can house a PR team and have them make meaningful connections locally, that is way better than using this outlet.
July 13, 2018

PRWeb - a good choice for small businesses on a budget who want to get their news seen by a wider audience

Michelle Messenger Garrett | TrustRadius Reviewer
Michelle Messenger Garrett
Writer/Content Creator/Public Relations Consultant
Garrett Public Relations (Public Relations and Communications, 1-10 employees)
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
For smaller companies on a budget that have major news to announce, it can be worth the $249 fee to issue a press release - and it comes with a photo. On other services, if you issued a press release with a photo, it would be much more costly - more like $1000.

If you're a major brand with a big budget, it may not make sense to use PRWeb. While PRWeb does help get the news on search engines, it may not do as good a job as the pricier services.
March 23, 2017

Need to get your news out? Try PRWeb!

Mara Gordon | TrustRadius Reviewer
Mara Gordon
Senior Marketing Manager
Playwire Media (Marketing and Advertising, 51-200 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
If you need to get your news out to the public then PRWeb is a great option. They have a few different packages to choose from for individual news releases but if you plan to distribute a lot of releases in any given year they can offer customized packages with discount pricing. If you're a very global business I would perhaps see if there are news distributors that are more focused on reaching audiences in other countries.
February 19, 2016

PRWeb is good, but not for everyone.

Nicholas Zgorski | TrustRadius Reviewer
Nicholas Zgorski
Marketing Coordinator
The Strouse Corporation (Industrial Automation, 51-200 employees)
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
PRWeb served it's purpose for Strouse by sending news out to new audiences although this never generated an overwhelming amount of traffic to our website. If you are only interested in issuing PR and getting your name out there, then I think PRWeb is a fine solution.
I find PRWeb less appropriate if you really want to drive traffic to your site through a press release in hopes of creating sales.
During the selection process I would be interested in knowing what sources my PR would be submitted to. Is it being submitted to relevant websites? Will links be provided on all of these websites? Ask yourself, will these websites benefit my companies SEO?
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