Cision PRWeb

Cision PRWeb

Score 8.0 out of 10
Cision PRWeb

Overview

What is Cision PRWeb?

Cision PRWeb aims to impact customer behavior by providing efficient communication tools to continuously engage with target audiences across multiple online channels including search, social media and with industry-specific partner websites, bloggers and influencers.
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Recent Reviews

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Pricing

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Basic

$99

Cloud
per news release

Standard

$205

Cloud
per news release

Advanced

$305

Cloud
per news release

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://service.prweb.com/pricing/?nav_…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Starting price (does not include set up fee)

  • $99 per news release
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Product Details

What is Cision PRWeb?

Cision PRWeb aims to impact customer behavior by providing efficient communication tools to continuously engage with target audiences across multiple online channels including search, social media and with industry-specific partner websites, bloggers and influencers.

Cision PRWeb Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Cision PRWeb aims to impact customer behavior by providing efficient communication tools to continuously engage with target audiences across multiple online channels including search, social media and with industry-specific partner websites, bloggers and influencers.

Cision PRWeb starts at $99.

Reviewers rate Support Rating highest, with a score of 1.

The most common users of Cision PRWeb are from Small Businesses (1-50 employees).
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Comparisons

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Reviews

(1-5 of 5)
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Score 8 out of 10
Vetted Review
Verified User
We used Cision PRWeb to distribute national press releases and connect with media across the country. We are a small college in a mid-size market and the network of media contacts that Cision PRWeb provides allows us to cast a wide net and deliver our national newsworthy stories to publications that we would not normally have access to. The cost per release is reasonable and the network is unmatched.
  • Media Contact Database.
  • Secure Press Release Delivery.
  • Sorting and identifying industry specific publications.
  • Mid sized market media database needs more frequent updating.
  • Would like to send embargoed press releases without the fear of early publishing.
  • More economical press release packages available.
We have run several national PR campaigns over the past couple of years and Cision PRWeb makes it easy to distribute the releases and publications pick them up with is a testament to Cision's industry trust credibility. With just a few clicks, the release is set up and ready to deliver at a time of our choice.
  • Media Data Base.
  • Templates.
  • Social Media Back linking.
  • We have been able to increase our national media KPI's.
  • We don't always get a lot of local or small market media hits.
Better overall network and experience with Cision PR Web. The attention to the local media and their willingness to update the database on our request is what gave us the level of trust that we had in Cision PRWeb.
Score 8 out of 10
Vetted Review
Verified User
We use Cision PRWeb to send out news releases for clients. We've found that the software is very easy to use and once someone is trained they can do it easily by themselves. Overall, we like that this platform allows you to upload photos and other visuals to help make the press release more compelling.
  • Press release distribution.
  • Attention to detail.
  • Easy to use.
  • Inputting links.
  • Speed for release to go live.
  • Allow videos.
Cision PRWeb is great for companies that are looking to get out news and control the messaging. It also helps boost SEO. We don't see reporters using Cision PRWeb as a press release or news story source very often, so as long as the client knows that, it works well.
  • Easy to use.
  • Attractive.
  • Functional.
  • Better SEO.
  • Strong visuals.
We found Cision PR Web to be a bit more user-friendly and we like that it allows you to upload photos.
Score 7 out of 10
Vetted Review
Verified User
To track media hits for our clients, as well as finding specific contacts for journalists and producers.
  • In terms of finding specific contacts, it does a good job.
  • It finds mainstream media hits well.
  • One issue we ran into with media tracking was that when it came to smaller or more niche media, it had a hard time tracking hits from those outlets for our clients.
  • Building larger media lists was time consuming and cumbersome.
For finding media contacts it was really good. For building larger lists, it wasn't as effective (within their platform). For exporting large lists (for example, looking for specific media contacts in Dallas), that was useful and effective. I would always export those larger lists into Google Sheets and then edit from there -- this was much faster than editing lists within the platform.

For tracking media hits, it honestly wasn't much more effective for us than using Google Alerts.
  • Tracking media hits
  • Their media database
  • Access to specific phone numbers and emails for outlets/journalists/producers
  • It was definitely a cost decision for us, but the ability to have access to their media database was by far the most useful and needed tool for us.
  • For tracking media hits, it saved us time tracking the majority of hits. Where it didn't save us time was with smaller, more niche media.
To be honest, there weren't that many options for media tracking and media databases. Cision was one of the biggest platforms and we got into a groove working with them.
Scott Rosenblum | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
I don't use PRWeb for my business, but instead as needed for my clients. It is good for when a client wants to post press releases on the wire for various news announcements. It is a nice meeting of convenience and a smart price point for no-frills news announcements - when you don't need to add pics, graphics, or need to reach specialty news wires.
  • It provides a Newswire option at a very reasonable price.
  • The pricing is in a sweet spot for many startups who would want to use it.
  • It hits up all of the key media outlets that you would expect a wire service to be connected to.
  • Would be nice if they didn't charge extra for a release that has is submitted the day before it is scheduled to be posted.
  • The option to upload a word document instead of copy and pasting all release content into a form would be nice addition.
  • Uploading social media links a representative of a client is not so easy.
I think it is best suited for smaller companies or startups who want to post a news announcement to the wire without breaking the bank. It is also good for SEO purposes. As mentioned, if you want a no-frills press release/wire solution, PR Web checks off a lot of boxes.
  • The form that is used to post a press release is easy to use, most of the time.
  • A company doesn't have to sign any long-term agreements to use it. It can be used for a la carte purposes.
  • If you need assistance with an uploaded release, they have a very good editorial staff that is easy to reach. They are very helpful.
  • It does as advertised as an added option for my client's news announcements.
  • It helps with a news item's SEO needs.
  • PRWeb can be used as needed, as opposed to setting up long-term commitment.
It is not an "either-or" situation. If a company really wants to put a release out on the wire, one service might be better suited for it than the other. For when a company wants to target certain countries or vertical markets (e.g. Latin America), PR Newswire would be the proper choice.
Matthew Zajechowski | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Cision is used by the Digital PR arm of our organization. Cision is used to prospect and pitch media contacts in an effort to get our content and our client's content shared. Cision is critical to our media amplification efforts and has allowed our organization to scale the number of qualified contacts we pitch for each campaign we create and promote.
  • Media prospecting
  • Media reach
  • Monitoring
  • Template creation
  • Media Follow ups
  • Customer service
The Cision PRWeb media database is an industry leader. I can't imagine being able to find as many qualified contacts with any other service. Their database is well maintained and easy to use. Sending emails through the Cision platform is not my favorite aspect of Cision PRWeb. Many competing services are more user-friendly. I've sent feedback on improvements I've like to see made and the responses from the customer service team are not prompt.
  • Media database
  • Media database
  • Media database
  • Allowed our organization to scale our pitching efforts.
  • Increased in placements and coverage, especially backlinks.
As a whole Cision aligns with our business needs much better than the other platforms. Their media database is more robust and user-friendly. It has allowed or organization to better scale our media outreach.
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