Name: CleverMaps
Rating: 8 (2 reviews)
Author: CleverMaps (formerly CleverAnalytics)

Help Desk

Web and Video Conferencing

Customer Support

Augmented Reality Development

Chatbot

Development

Business Intelligence (BI)

Collaboration

Data Analytics  and BI Services

Document Management

Intellectual Property (IP) Management

Meeting Management

Enterprise

Accounting

Blockchain Payments

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Employee Monitoring

Employee Referral

HR Management

Payroll

Stock Option Plan Administration

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

3D Printing

AI Governance

Change Management

Cloud Migration

Cloud Storage

Continuous Delivery

Database-as-a-Service (DBaaS)

DevSecOps

Fraud Detection

IT Alert Management

IT Professional Services

Integration Platform as a Service (iPaaS)

Managed File Transfer (MFT)

Network Performance Monitoring

Network Traffic Analysis (NTA)

Server Virtualization

Software-Defined WAN

System Monitoring

Test Management

Time Series Databases

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Call Tracking

Channel Management

Content Management

Email Marketing

Headless CMS

Marketing Attribution

Marketing Automation

Referral Marketing

Social Media Advertising

Social Media Management

Survey & Forms Building

Translation

Web Analytics

Wholesale Marketplace

Marketing

Project Management

Professional Services

Customer Relationship Management (CRM)

Proposal

Sales Enablement

Sales Training

Sales

Data-Centric Audit Protection (DCAP)

Operational Technology (OT) Security

Security

Aviation

Camp Management

Construction Takeoff and Estimating

Financial Services CRM

Hospital Management

Medical Office EMR & EHR

Population Health Management

Vertical-Specific

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### Market Intelligence
Users consistently praise CleverMaps for its robust location intelligence solutions and the invaluable insights it provides for making data-driven decisions. The reviews highlight CleverMaps' ability to streamline the process of gathering location insights, offering better visibility and multiple options for decision-making. Users appreciate the ease of integrating data from various sources and the tool's capability to provide a comprehensive overview of business locations. CleverMaps' market intelligence functionalities have been instrumental in setting KPIs, aiding in branch network expansion, and facilitating confident decision-making based on diverse criteria. The platform's data market, offering datasets like mobility and demography data, has further empowered users to make informed choices. Additionally, users value the platform's user-friendly interface, customization options, and the responsive support provided by the CleverMaps team.

### Business Analytics
Users generally praise CleverMaps for its robust business analytics capabilities. The platform's ability to analyze data and evaluate business performance against external factors like demography and points of interest is highly valued. While some users found the platform initially challenging to navigate, the availability of a supportive service team helped them overcome any hurdles. CleverMaps's business analytics feature is commended for its depth of settings and the ease with which users can analyze large datasets efficiently.

### Data Visualization
Users consistently highlight CleverMaps's data visualization as a standout feature, emphasizing its ability to present complex data in a visually appealing and easily understandable manner. The platform's map visualization tools, customizable views, and integration capabilities receive high praise for enhancing data interpretation and decision-making processes. While some users mention minor drawbacks such as the need for more detailed information in certain views, the overall sentiment remains positive towards CleverMaps's data visualization functionalities.

### Data Integration
Users consistently praise CleverMaps for its robust data integration capabilities. The platform's ability to connect multiple data sources and link location attributes for strategic decision-making has garnered positive feedback. Reviewers appreciate the real-time data integration features, such as social media and weather data, enabling quick and informed decision-making processes. However, some users express concerns about the lack of integration with analytical platforms and the inability to use the platform on mobile devices. Despite these drawbacks, CleverMaps remains a preferred choice for many due to its advanced data integration functionalities and the value it brings to businesses.

### Spatial Analysis
Users across various industries consistently praise CleverMaps for its robust spatial analysis capabilities. Reviewers highlight the platform's ability to provide detailed insights on points of interest, business information, sentiment scores, and opening hours, enabling informed decision-making and strategic planning. The interactive visualization of location data allows for a comprehensive understanding of the spatial context, empowering users to optimize sales and marketing strategies based on the location of target customers. Additionally, CleverMaps' feature that connects multiple data sources to a single data model and offers spatial queries for specific locations has been lauded for its effectiveness in enhancing business intelligence through a spatial lens. The tool's flexibility and customization options cater to diverse user needs, making it a valuable asset for businesses aiming to leverage spatial analysis for improved efficiency and strategic growth.

### Data Customization and Flexibility
User feedback on CleverMaps's data customization and flexibility capabilities varies, with some highlighting its strengths while others point out areas for improvement. While some users appreciate the platform's flexibility in connecting multiple data sources and customizing reports to suit their needs, others have encountered challenges with color customization and find the initial learning curve steep. The tool's ability to visualize geographical data and provide valuable insights to clients is praised, although some users feel that more customization options could enhance their experience. Despite mixed opinions, CleverMaps remains a versatile tool for analyzing and visualizing data with a focus on geo elements, catering to both technical and non-technical users alike.

Easy to use and navigate: Many users have found the CleverMaps platform to be user-friendly, allowing them to quickly access and analyze data. They appreciate the simplicity and accuracy of CleverMaps, making it easy for them to gather location insights and make data-driven decisions. Users also highlight the intuitive nature of the platform, even with the underlying complexity of the data. Additionally, users praise CleverMaps for its ability to handle large amounts of data without problems, providing a fast and intuitive user experience. The platform's ease of use and navigation are consistently mentioned by reviewers as one of its major strengths.

Lack of mobile capability: Several users have mentioned that the lack of mobile capability is a drawback for them, as it limits their ability to use the product on-the-go and makes it less feasible for their needs.

Limited integration options: Some users have stated that the product currently lacks integration with other platforms, which is seen as a limitation. This prevents them from seamlessly incorporating the product into their existing workflow and hampers its overall usefulness.

High cost compared to alternatives: A number of reviewers have found the product to be expensive, especially when considering that there are cheaper options available in the market. The higher price point may deter potential customers looking for more affordable solutions.

Czeck company CleverMaps (formerly CleverAnalytics) offers their eponymous location intelligence platform for market research, competitor analysis, and locating business potential.

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CleverMaps

Market intelligence software determines what intelligence is needed, collects it by searching its environment and delivers it to marketing managers who need it. Marketing intelligence software can be deployed using an on-premises or software as a service (SaaS, or cloud-based) model. These systems take data from disparate data sources, such as web analytics, business intelligence, call center and sales data - which often comes in separate reports - and puts them into a single environment.

Market Intelligence

Likelihood to Recommend

CleverMaps (formerly CleverAnalytics)

Sales Intelligence Data Standards

How well does the contact, company, and industry information provided by the SI tool meet the user’s needs? Is the availability and quality of data satisfactory?

Contact information

Information about individual contacts is available and high quality.

Keyword analysis

The tool analyzes the content of your site to help discover the right keywords.

SERP ranking tracking

The tool tracks your website’s position in search engine results pages (SERPs) for keywords, over time.

Competitive analysis

The tool analyzes your website’s position in comparison to competitive websites in areas such as backlinks, SERP position, etc.

Financial Research

The most important features for the effectiveness of a financial research platform

Industry and Sector Research

The quality and completeness of analyses and research on the overall performance and outlook of specific sectors and industries

Independent Research Access

The ability to access third-party analyses, e.g., Morningstar reports

Search Tools

The quality and effectiveness of tools to help locate specific and relevant information within the platform

Industry-Specific Information

The quality and completeness of industry-specific information, e.g., the progress or success of clinical trials in the pharmaceutical industry

Macroeconomic News

The quality and completeness of news and information about current macroeconomic events and trends

Market Research

Tools and techniques that enable qualitative and quantitative research into consumer markets.

Competitor and Industry Benchmarking

Enables users to compare their performance against specific competitors or their industry as a whole. This may include cross-channel traffic, audience engagement, market share, tech stacks, strategy, etc.

Competitor Research

Quantitative and qualitative tools that are used to identify competitors and assess their strengths and weaknesses, with a view toward identifying competitive advantages and opportunities for improvement.

Web Traffic Analysis

The ability to analyze, segment, and track competitive web traffic with usage metrics based on traffic share, pricing, paid search, demographics, geographic region, customer journeys, engagement, user sentiment, etc.

Consumer Feedback

The ability to collect feedback from customers, prospects, focus groups, interviewees, etc.

Competitor alerts

Alerts notify users when their competitors have entered a new customer segment, modified their strategy, incorporated new products or services, changed their prices for specific products, etc.

Market Insights and Reports

Reports, newsfeeds, and information related to events, industry trends, or competitive insights.

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Jefe del departamento de Oceanografia

CleverAnalytics 2018-11-15 12:22:41

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Side panel

One screen

Load the data

Sensitive data

Data set

Extremely slow

Geographic locations

Non existent

Decision making

Home

Market Intelligence Tools

The action of progressively loading the available data into the database of the program has allowed the general visualization of the type of parameters and in which sites they are available.

The interesting thing is that this visualization can be done from any place where the internet is available and has been allowed to substantially optimize many of the meetings held with clients, since any request or question that the client has about a certain area or sector is immediately answered, whereas previously on many occasions said doubt ended up being answered, days later, once the request was communicated to the department and competent and knowledgeable person, and it transmitted the information to the person who had requested it.

The response of the software to the requirements has been consistently fast. Only in extreme cases where the speed of the internet system present in the site where the tool is being used is extremely slow, we have recorded delays in accessing information.
The software allows the possibility of several people located in different geographic locations, simultaneously accessing the same information, without interfering with each other.
It has made it possible to detect "information gaps" that were thought to be non-existent, and that resulted in expedited decision-making, to try to fill the gap or to find alternative solutions, not initially contemplated.

It is not functional if it is intended to be used in small mobile screens, since to achieve an adequate visualization of the maps and the side panel, at least one screen the size of a tablet is needed.
There are times when you do not want to show (for reasons of confidentiality or for commercial reasons, for example) all the data that is associated and loaded in the database. So far we have not found a way to load the data in a way that ensures that "sensitive data" is displayed only when desired, and not automatically with the data set in general. The option is possible. Research is continuing on this.

It allowed detecting "information gaps" in places where it was not expected that this scenario could occur.
It has made it possible to quickly visualize, locations where, although information existed, this information was relatively old, or of low quality compared to that which can be obtained with the most recent technologies.
The detection of these scenarios improved the level of satisfaction that the company routinely asks of its clients, who stated that they are highly satisfied with the level of knowledge that the company has in relation to information, especially the historical records, that in our field of action is of high importance.

Microsoft 365 Business, Adobe Analytics, TIBCO Statistica

CleverMaps
Formerly CleverAnalytics

Overview

What is CleverMaps?