CleverTap Reviews

5 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 9.0 out of 100

Do you work for this company? Manage this listing

Overall Rating

Reviewer's Company Size

Last Updated

By Topic

Industry

Department

Experience

Job Type

Role

Filtered By:

Reviews (1-3 of 3)

Julio Boschi | TrustRadius Reviewer
June 28, 2019

CleverTap Review

Score 10 out of 10
Vetted Review
Verified User
Review Source

Use Cases and Deployment Scope

We use CleverTap throughout all of our CRM processes. User acquisition with targeted member to member communication, activation journey campaigns, reactivation through remarketing and special offers, segmentation of specific users with specific actions, etc. Beyond that, we use Clevertap to keep track of several KPIs and campaign performances such as user engagement, user cohorts, AB tests, uninstalls etc. One major problem that it does address is the possibility to personalize the content we deliver to our users; at the same time, its intelligence selects the right time and situation to do it. The level of detail possible to manage is excellent.
Read Julio Boschi's full review
Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Use Cases and Deployment Scope

CleverTap is being used by multiple departments in the organization -- by marketing for sending out user communications, by the product team for user behavior and funnel analysis, by the leadership team to review the user and booking trends, by engineering to measure the impact of their changes on various KPIs/events, and by the analytics team to create retention/funnel/trends dashboards, etc.
Read this authenticated review
Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Use Cases and Deployment Scope

CleverTap is the central and core analytics platform for our company. With millions of users every month spending an enormous amount of time on our site to research various things, the amount of data generated is captured in CleverTap. We use it for marketing to target a super concentrated set of users with relevant messaging.
Read this authenticated review

About CleverTap

CleverTap is a mobile marketing solution that helps marketers create differentiated customer engagement strategies that are designed to drive growth. The vendor’s value proposition is that thousands of brands continue to build valuable relationships with their customers using CleverTap’s Intelligent Mobile Marketing Platform, which provides actionable, real-time insights for building amazing customer experiences.

According to the vendor, key features and business benefits include:

  • Advanced Behavioral Segmentation: Segmenting and profiling enable the developers to create customized, targeted app campaigns that include push notifications, reminders, messages and scheduled offers. Behavioral analytics can help a great deal in deciding what works with the users, and what do they wish to feature.
  • Funnels: Analyze how users move from onboarding to engagement to monetization to churn.
  • Pivots: Correlate and visualize billions of data points to get advanced customer insights.
  • Flows: Find best paths within or across user segments to conversion, and improve paths to churn.
  • Rich User Profiles: Create visitor user profiles that are complete with demographic data, likings, interactions, responses and usage history.
  • Uninstall Tracking: Identify who and why users uninstalled the app, and personalize win-back campaigns.
  • Push, in-app, SMS, email - Use multiple channels of engagement based on user’s preferences and adapt.

CleverTap Features

Additional Features
Has featureSegmentation
Has featureFunnels
Has featureRetention Cohorts
Has featurePivots
Has featureFlows
Has featureRich User Profile
Has featureUninstall Tracking
Has featureDevice Crossovers

CleverTap Screenshots

CleverTap Integrations

Segment, Shopify, WooCommerce, Unity, Magento Commerce, part of Adobe Commerce Cloud, Cordova, React Native

CleverTap Competitors

Mixpanel, Localytics, WebEngage, Braze (formerly Appboy), Amplitude

Pricing

  • Has featureFree Trial Available?Yes
  • Has featureFree or Freemium Version Available?Yes
  • Has featurePremium Consulting/Integration Services Available?Yes
  • Entry-level set up fee?Optional

CleverTap Customer Size Distribution

Consumers
5%
Small Businesses (1-50 employees)
35%
Mid-Size Companies (51-500 employees)
40%
Enterprises (> 500 employees)
20%

CleverTap Support Options

 Free VersionPaid Version
Email
Forum/Community
FAQ/Knowledgebase
Video Tutorials / Webinar
Phone

CleverTap Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:No
Supported Countries:All
Supported Languages: All