#1 most frequent
Nepal
33.3%1 installation of 3
What is CognitiveSEO?
CognitiveSEO is a relatively new search engine optimization toolkit, launched in 2012 from developer and CEO Razvan Gavrilas of the company of the same name based in Romania. With an emphasis on backlink analysis and link creating, the platform also presents content and site audit analysis, keyword research and tracking, also rank tracking, all presented via a customizable dashboard.
For a small group of up to 5 users with no interest in an API, CognitiveSEO can be had for $99 per month (supporting analysis for 25 sites and tracking of 500 keywords). More costs more: for $199 sites are doubled and keywords tripled, again for $499 per month, and finally custom plans are available for larger and more particular brands and agencies.
Categories & Use Cases
Media
1 / 2
Screenshot of Account Dashboard
Top Performing Features
Backlink management
The tool tracks existing backlinks, measures their impact on search rankings, alerts you of new backlinks, and helps surface backlink opportunities.
Category average: 7.7
Keyword analysis
The tool analyzes the content of your site to help discover the right keywords.
Category average: 8.7
Task management
Users can track and manage the tasks associated with SEO.
Category average: 6.8
Areas for Improvement
Multi-domain support
For SEO agencies, the tool allows users to track multiple domains in one instance.
Category average: 8.6
Global SEO
The tool integrates with non-U.S.-based search engines and works in multiple languages.
Category average: 8
Mobile SEO
The tool helps optimize your website for searches done on mobile devices.
Category average: 8.3
Who Buys & Uses CognitiveSEO
#2 most frequent
Philippines
33.3%1 installation of 3
#3 most frequent
United States of America
33.3%1 installation of 3
Target Market Efficiency at its Finest
Pros
- More efficient marketing campaigns.
- Quicker response time from potential clients.
- Easy accessibility for data management and future prospecting.
Cons
- More mobile accessibility for mobile devices to boost on the go marketing efforts.
Return on Investment
- Significant ROI on marketing campaigns by boosting our application output by 25%.
- Extensive target marketing that attracts new clients to products we specialize in through detailed keyword searching across many different websites.
- More efficiency for each individual sales representative in-house to obtain data quicker and sort leads more effectively.
Alternatives Considered
Adobe Acrobat DC, DPS Outlook Office and Informatica Cloud MDM - Customer 360 for Salesforce
Other Software Used
PowerDialer for Salesforce, from XANT (formerly InsideSales.com), Adobe Acrobat DC, VanillaSoft
CognitiveSEO Helps With Ongoing Link Monitoring
Pros
- New link alerts
- Competitive analysis
- Toxic link reports
Cons
- Exporting data is doable but a little confusing
- The anchor text tagging is a bit cumbersome
- Toxic link warnings can seem a little "the sky is falling"
Return on Investment
- We've cleaned up link profiles which clients have appreciated
- With the on-going link monitoring we've spent less time re-auditing link profiles
- Anchor text monitoring also sped up our toxic review
Alternatives Considered
Majestic SEO and Ahrefs Site Explorer
Other Software Used
Ahrefs Site Explorer, Moz, Majestic SEO
A unique SEO tool in a sea of similar tools
Pros
- The link auditing features are fast and easy to use
- The platform is constantly being improved with interesting beta features
- The content optimization tool is clever
Cons
- The interface can be clunky
- It's a bit too all-in-one for me as I use other solutions for features like rank tracking and mentions
- You are unlikely to use all the features you are paying for
Return on Investment
- Beneficial performance in content optimization
- Mitigating risk from backlink profile
- Linkbuilding from mentions monitoring
Alternatives Considered
Moz, Ahrefs Site Explorer and Majestic SEO
Other Software Used
Ahrefs Site Explorer, Google Analytics Premium, Google Tag Manager
Better options elsewhere
Pros
- Good tool for tracking KW's when writing a blog post.
- Easy to see the KW rankings all in one place.
Cons
- Way overpriced.
- The tools are not entirely accurate and we found GA to still be the best source for data.
Return on Investment
- Positively, it does help you keep track of KW's and research when writing blogs and gives additional ideas, which saves further research into similar KW's for what FAQ questions to complete.
- Not helpful enough to warrant the huge price tag.
