CognitiveSEO is a suite of SEO tools for digital marketing agencies, SMBs, or solo web professionals, designed to present a complete tool suite for detecting and repairing issues that might reduce traffic to a website, as well as optimize content.
The CognitiveSEO audit tool presents a score representing a website’s overall SEO health, and provides best practice recommendations to guide content managers or webmasters towards a high performing website. Audit capabilities include backlink analysis, technical SEO audit, content analysis and optimization, keywords research and rank tracking, as well as Google-specific penalty prevention and recovery. Specifically CognitiveSEO will help the user prevent penalties due to Google’s real-time, spam prevention Penguin algorithm.
Site optimization from CognitiveSEO relies on Natural Language Processing (NLP), and aims to help content creators write content that is appealing to both readers and search engines. The vendor states their tool supports all languages and countries, and can optimize content for any type of business worldwide, on global or local search.
CognitiveSEO’s services can include customizable marketing reports, which can also be whitelabelled for marketing firms using CognitiveSEO. Reports can emphasize any areas of interest administrators choose, such as link analysis, social visibility, or rank tracking. Its Google Analytics integration enables report builders to aggregate important KPIs.
Competitive analysis is available on CognitiveSEO’s starter plan, and on its Business plan. The Business plan is accompanied with 1-on-1 onboarding and a dedicated account manager for customer success, as well as bespoke analyses and reports to suit the needs of the user.
CognitiveSEO has been operating since 2010, and is headquartered in Romania. The vendor boasts rapid growth based on adoption by SEO specialists, and companies across a variety of industries such as education, real estate, software, and ecommerce.