Name: Collabstr
Author: Collabstr

Communications Outsourcing

Customer Success

Help Desk

Web and Video Conferencing

Customer Support

Image Recognition

Java Technologies

Software Repositories

Development

Business Intelligence (BI)

Collaboration

Contract Management

Electronic Signature

Interactive Voice Response (IVR)

Supply Chain Management

Enterprise

Accounting

Finance and Accounting

Applicant Tracking

Benefits Administration

Corporate Learning Management

Credentialing

HR Management

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

Cloud Brokers

Cloud Storage

Data Center Infrastructure Management

Data Center Outsourcing (USA)

Data Mapping

Data Observability

Data Privacy Management

Fraud Detection

Governance, Risk & Compliance

Hyper-Converged Infrastructure

IT Asset Disposal

IT Asset Management

Integration Platform as a Service (iPaaS)

Log Management

Network Performance Monitoring

Operating Systems

Packet Analyzer

Single Sign-On

Smart Contracts

Software Defined Storage (SDS)

Software Distribution

Solid State Drives

Tape Storage

Unified Endpoint Management (UEM)

Virtual Private Cloud (VPC)

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Digital Content Creation

Digital Signage

Email Management

Email Marketing

Marketing Automation

Social Media Management

Survey & Forms Building

Video Collaboration

Web Analytics

Marketing

Meeting Room Booking

Project Management

Professional Services

Customer Relationship Management (CRM)

Sales Acceleration

Sales

Animation

Building Information Modeling (BIM)

Equipment Rental

Insurance Suites

Investment Portfolio Management

Legal Billing

Public Sector Software

Tax Practice Management

Vertical-Specific

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Collabstr, developed by Collabstr Inc., is an influencer marketing platform that aims to connect brands with influencers on popular social media platforms such as Instagram, TikTok, and YouTube. According to the vendor, this platform is suitable for businesses of all sizes, ranging from small enterprises to large corporations. It is widely used by professionals in marketing and advertising, digital marketing agencies, e-commerce and retail, fashion and beauty, as well as travel and hospitality industries.

## Key Features

Influencer Marketplace: Collabstr provides a platform where brands can search for and connect with influencers on social media platforms like Instagram, TikTok, and YouTube. Brands can explore a diverse range of influencers, view their profiles, and analyze their audience demographics, engagement rates, and content style.

Influencer Price Calculator: According to the vendor, Collabstr offers a calculator that helps brands determine the appropriate budget for influencer collaborations. Brands can input the desired influencer's platform, category, and follower range, and the calculator provides an average price range based on a large dataset of influencer rates.

Influencer Campaign Brief Template: Collabstr provides a pre-designed template for influencer campaign briefs, allowing brands to outline their campaign objectives, requirements, and deliverables. The template includes sections for brand guidelines, content specifications, posting schedules, and additional instructions.

User-Generated Content (UGC) Collaboration: According to the vendor, Collabstr enables brands to collaborate with user-generated content (UGC) creators who can produce custom content aligned with their marketing goals. Brands can engage UGC creators to create testimonials, unboxing videos, ads, and other content types.

Instagram Engagement Rate Calculator: Collabstr offers an engagement rate calculator for Instagram, allowing brands to evaluate the level of engagement influencers generate on the platform. Brands can input an influencer's follower count, likes, and comments to calculate their engagement rate.

Influencer Contract Template: According to the vendor, Collabstr provides a pre-designed contract template for brands to create legally binding agreements with influencers. The template covers project scope, payment terms, ownership and licenses, and dispute resolution.

Find Influencers: Collabstr offers a search function that enables brands to find influencers based on specific criteria such as platform, niche, and follower range. Brands can utilize filters to refine their search and discover influencers that align with their target audience and campaign requirements.

BuzzSumo is an influencer marketing platform focused on influencer location, author reports, content analysis for locating trends, and domain comparisons, useful for competitor analysis. The analysis engine is intentioned to track and optimize content marketing efforts.

BuzzSumo was acquired by Brandwatch, which is now a Cision company (acquired February 2021).

Content Creation

PR & Comms

Suite

BuzzSumo

Audiense is a social marketing platform focused on Twitter analytics. The company and product was formerly called SocialBro, and rebranded in 2015. Capabilities include social listening, social marketing, and Twitter advertising.

Audience Insights

Twitter Marketing (formerly Socialbro)

Audiense

Collabstr

Influencer marketing software and tools attempt to help you locate and connect your brand to an influencer's (already avidly followed and trusted) publications in some fashion. In short, an "influencer, is a content publisher with a respectable following online or through social media.

Influencer Marketing

Brand Monitoring

Monitors brand references and mentions across multiple channels.

Social media integrations

Allow users to access their social media channels from the platform to create and monitor posts.

Online monitoring

Ability to monitor online media outlets for references to your brand or products.

Social media monitoring

Ability to monitor social media platforms such as Facebook, Twitter, and Instagram for mentions of your product or brand.

Influencer Management

Refers to the management of partnerships with influencers from the identification phase to campaign planning and performance tracking.

Influencer search

Influencer tracking

Tracks influencer activities including posts, stories, and publications.

Report generation

Generation of reports on influencer performance.

Campaign planning

Enables content strategy planning with influencers across the web and social media.

Cross-Channel Brand Content

Discovery, benchmarking, monitoring, and tracking of brand content across multiple channels.

Content search

Ability to search content online for references to brand or product names.

Content alerts

Notifications that are sent to the user if their brand or product gets mentioned or backlinked.

Content analysis

Tracks brand content to identify top performers on your channels in terms of metrics such as page views, and redirecting visitors to your company's site.

Competitor analysis

Tracks competitor performance in comparison to your brand.

Historical data

Ability to monitor content performance and rankings over time.

Mobile Capabilities

Support for mobile devices like smartphones and tablets.

Responsive Design for Web Access

Web design aimed at producing easy-to-read sites across a range of different devices.

Mobile Application

Dashboard / Report / Visualization Interactivity on Mobile

In-app dashboard reports and data visualization.

Mobile App Analytics

Analytics based on real-time user mobile access.

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

TrustRadius

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Influencer Marketing Software

Collabstr

Overview

What is Collabstr?