Comscore Xmedia - A Great Cross-Platform Solution
We use Comscore Xmedia within the media department of our agency. We basically use it to get a total audience view of measurement across …
Overview
What is Comscore Media Metrix Multi-Platform?
Comscore Media Metrix Multi-Platform (formerly Xmedia) provides an unduplicated view of a total audience behavior across desktops, smartphones and tablets. Users can measure the consumption habits of a digital audience and a competitive set with insights into audience size, demographic…
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What is Comscore Media Metrix Multi-Platform?
Comscore Media Metrix Multi-Platform (formerly Xmedia) provides an unduplicated view of a total audience behavior across desktops, smartphones and tablets. Users can measure the consumption habits of a digital audience and a competitive set with insights into audience size, demographic composition…
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- No setup fee
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- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Details
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- Tech Details
What is Comscore Media Metrix Multi-Platform?
Comscore Media Metrix Multi-Platform (formerly Xmedia) provides an unduplicated view of a total audience behavior across desktops, smartphones and tablets. Users can measure the consumption habits of a digital audience and a competitive set with insights into audience size, demographic composition and engagement, as well as Advanced Audience behaviors, lifestyles, and digital interests. MMX Multi-Platform offers person-level reporting across all devices and screens on all forms of digital content, providing metrics such as unique visitors, reach, time spent and cross-visitation.
Comscore Media Metrix Multi-Platform Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
