conDati

The vendor states that conDati helps marketers gain a unified view of their campaign performance in real-time, increase conversions by 10-20%, improve operational efficiencies by 30-80%, and that it provides deeper insights and foresights.

At the core, it is an AI-powered marketing platform for campaign decisioning and predictive analytics. It automatically ingests and analyzes data faster and on an infinitely larger scale than the human eye can process – including benchmarking cross-channel campaign performance, forecasting results including pipeline and revenue, optimizing campaign performance with intelligent recommendations, and providing precision attribution with an algorithmic and unbiased approach.