Conductor

We generally use it for researching SEO keywords, seeing how our targeted keywords are performing, how our competitors are using keywords, and seeing what content might be helpful to create SEO-wise in the future. We had created several different dashboards for different business lines in our organization to really home in on each.

We use Conductor for monitoring different keyword groups that are relevant to several areas of the business. Conductor's reports allow us to quickly see what keyword areas we are making organic visibility gains in and how our identified competitors are doing in respect to our performance. Explorer is accessed regularly for content creation, research, and interpreting competitor strategies. We use the Deepcrawl tool for reporting, primarily for technical issues for the website. Down the line, we will probably be taking advantage of some of the marketplace requests for content creation and schema markup which will allow us to push SEO efforts forward without pulling busy staff from other departments. The Conductor plugin is also handy for quick auditing processes and our account manager is really willing to help problem solve and teach people who are not familiar with SEO about how the tools work.

I use Conductor for short-term research and long-term research. For short-term research, I am looking for keywords using the Explore function and the Google shortcut to find keywords for product pages that we can then optimize for. In the long-term research, we are looking at a month-by-month basis to find keywords, based on the season, to protect, improve, and expand. As a team, we set up a workspace to gather all of our data. Then, we independently use a variety of research tactics to find the keywords that we are looking to approve upon. I typically use the rank comparison function to see where we are lacking compared to our competitors, keyword groups to narrow down the number of keywords and get a clearer picture of what data I am looking at, and explore the function and put in our domain then narrow down the keywords by searching for related keywords to the category that we are working on. (ex. water sports, winter clothing, open water fishing)

I use Conductor to report results to my marketing team on a daily basis. This helps us identify issues on our pages, identify competitors, identify what consumers are searching for in our line of business, and even helps establish a pattern of what will remain consistently popular, and what products may only serve a temporary purpose.

Conductor helps our organization identify new opportunities and what to optimize in organic search worldwide. We also use it to measure organic performance against competitors and against our objectives. With it, we get a clear sense of what our audience is searching for so that we can formulate better marketing programs. It also enables us to identify who is performing better that us and why.

Conductor really feels like an extension of our team. The insights reports help fuel our SEO roadmap to ensure we're focusing on the right content and efforts to produce maximum results. Not only does it help inform our SEO strategy, but we also use this tool to help inform our creative brief process and long-form content in our advertising efforts. Since investing in Conductor, our metrics continue to improve so we continue to invest.

We use the reports and tools to stay on top of and improve our ranking on Google.

We use Conductor to clarify our SEO goals and to direct our content efforts. The Marketing department uses it, but I am unsure if any others do. This product provides us with critical insights into our place in the market field as well as our competitors hold on important stances in the market. Plus it's just fun to scratch that data-itch!

Conductor is a valuable platform that helps us track and discover SEO keywords. Conductor provides excellent analytics to keyword performance and statistics. It's also a great tool for keyword comparisons and content analysis. We have improved our pages significantly through the data that Conductor provides and having access to their Orchestra service has been most helpful.

SEO team uses Conductor for technical insights and supporting the content creation process. The content team uses it to monitor their work and analyse results. The account management team also helps with SEO strategy and regular check-ins help us keep on track, ensuring we're looking at the right thing and getting the most out of the tool.

We use Conductor to track priority keywords and to help inform future content opportunities based on search volume.

Conductor has been helpful in providing SEO insights, new content, keyword ideas, and [it's] beneficial to both the Search team and Content team. It aides in streamlining SEO-friendly content development, as well as provides in-depth reporting that is helpful to share with channel stakeholders. Additionally, the Conductor representative we work with has been extremely helpful and always ready to share new features or ways to get value out of the tool.

It allows our content team to write nice articles, blog posts and landing page, easy to export batch and update keywords. reporting is also excellent. Conductor provides in-depth SEO Analysis. Conductor also has the best and exceptional customer service. It also has [the] ability to create dashboards that provide in-depth insights specific to your needs.

Conductor is used by our Technical Marketing team. We use the platform to analyze how our content pages are performing across our website. We use the data from Conductor to make sure that our pages are resulting in conversions, and to see how our pages perform against others.

Conductor [(Formerly Conductor Searchlight)] is being used mostly by the SEO and Content teams, but there are also users from our Product & Development teams when and where it makes sense.

We use Conductor to align our Content and SEO teams on many aspects of the digital process, including topic selection, SERP rank reviews, competitive analysis, content briefs, training of new employees, benchmarking and much more.

It's helped us to gain a better view into our organic content performance, especially as it relates to competition and the evolving SERP placements. We're able to identify content gaps, quickly create briefs to help guide our writers, and even ramp our writers on SEO tactics much faster than usual. We simply have a much clearer view of SEO performance, and key levers to pull to improve it moving forward.

We have finally created an SEO strategy to research, implement, track and improve with relative ease. It has also eliminated the need for multiple tools to analyze and track keyword performance.

Conductor [(Formerly Conductor Searchlight)] allows me to provide the necessary information to different roles, such as writer, developer (thank you deepcrawl), content manager, etc that will enable them to be effective and focus on the task at hand.

We switched to Conductor in May of last year and have been very happy. Conductor provides in-depth SEO Analysis with exceptional Customer Service. Things that were not going well with our previous vendor were:

• Transparency and trust.
• Quality of backlinks.
• Low quality of reporting.

Conductor was able to solve all the above issues. Access to partner credits as an extended team has been really helpful for us. We have utilized them for writing SEO content for us.

Conductor is being primarily used by our Digital Experience department but is beginning to be adopted across our Corporate Communications and Marketing departments. We are using Conductor for anything and everything related to the digital voice of the customer, search engine rank and technical optimization--for large scale projects all the way to everyday optimization of things like Chronic Disease Management all of the way to benefits fraud and travel insurance.

We use Conductor across multiple divisions within Thermo Fisher Scientific. My division leverages Conductor to conduct keyword research in multiple regions and countries, and we use it as our main reporting mechanism and to tell the story of our SEO success externally. Before using Conductor, we did not have a way to monitor and report on our keyword rankings, and manage SEO reporting across the globe.

We can propose and execute all our content strategists around the different regions we work with: LAG, ASIA, EMEA. We also can track and rank our branded sites and analyze the market share within our competitors.

We use Conductor in our global marketing department, and we are beginning to use it in a variety of regions worldwide. Conductor allows us to improve search visibility for our web site, track rankings across countries and languages, and allows us to gain insights into the search behavior of our audience.

Conductor is being used across many countries in STANLEY Security organization (Canada, USA, France, U.K., Germany, Norway, Netherlands, and more). Each country uses it to track their own website performances in comparison to past results and also in comparison to competitors. In my case, I manage the Canadian website and Conductor has been a big help when it comes to figur[ing] out potential quick wins in ranking and which keywords I should focus on in future content writing.

Conductor is a superior SEO platform that we use to track the success of our domains and pages, keyword rankings, and overall performance. I especially love the Keyword Performance and Explorer sections that help me keep careful track of the keywords we are interested in and discover new keywords where our content may be lacking. In our organization, the digital marketing analytics team primarily uses Conductor.

Conductor has been used primarily by the SEO team. We have began training our content team to use Conductor to identify content opportunities. With Conductor we able to provide great competitor insight and market share data that is close to what I deem accurate. The ability to create dashboards that provide in-depth insights specific to your needs is also appreciated. SERP features presented on keywords also shows the available opportunity that we can target.