Conductor

Conductor

Customer Verified
About TrustRadius Scoring
Score 9.1 out of 100
Conductor

Overview

Recent Reviews

Conductor is best in breed

10 out of 10
June 25, 2022
Conductor really feels like an extension of our team. The insights reports help fuel our SEO roadmap to ensure we're focusing on the right …
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Conductor's Searchlight

9 out of 10
November 23, 2021
SEO team uses Conductor for technical insights and supporting the content creation process. The content team uses it to monitor their work …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 14 features

Keyword analysis (232)

9.2
92%

SERP ranking tracking (219)

9.0
90%

Competitive analysis (231)

8.9
89%

Site recommendations (220)

8.6
86%

Reviewer Pros & Cons

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Video Reviews

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Pricing

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Entry-level set up fee?

  • Setup fee optional
For the latest information on pricing, visithttp://www.conductor.com/product/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Starting price (does not include set up fee)

  • $1,995 per month

Features Scorecard

SEO

8.3
83%

SEO Channels

8.0
80%

SEO Platform & Account Management

9.1
91%

Product Details

What is Conductor?

Conductor is designed to generate customer intent insights that lead to compelling content, increased traffic, and higher organic marketing ROI.

Conductor's technology enables marketers to understand their prospective customers' intent by revealing the trends and topics they are searching for at every phase of purchase process. Customizable dashboards and workflows guide marketers through the content creation process, empowering them to continuously measure, refine, and demonstrate the effectiveness of their SEO and content marketing efforts. Conductor's customers include global brands like Citibank, Slack, Salesforce, athenahealth, and Visa.



Conductor Features

SEO Features

  • Supported: Keyword analysis
  • Supported: Backlink management
  • Supported: SERP ranking tracking
  • Supported: Page grader
  • Supported: Competitive analysis
  • Supported: Site audit / diagnostics
  • Supported: Site recommendations
  • Supported: Task management

SEO Channels Features

  • Supported: Local SEO
  • Supported: Mobile SEO
  • Supported: Global SEO

SEO Platform & Account Management Features

  • Supported: Multi-domain support
  • Supported: Integration with web analytics tools

Additional Features

  • Supported: Content Change Detection
  • Supported: Content Mapping
  • Supported: Social Audience Intent

Conductor Screenshots

Gain insight into your keyword visibility over time and discover keyword opportunities.Effortlessly track the impact your content has on revenue and traffic.Map your content strategy to know how your content is performing at every stage of the buyer’s journey.Get insights into trends and topics that your customers are searching for to create the most relevant content.

Conductor Video

Watch a 3 minute product tour. Learn more at www.Conductor.com.

Conductor Downloadables

Conductor Integrations

Conductor Competitors

Conductor Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationApple iOS

Comparisons

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Frequently Asked Questions

How much does Conductor cost?

Conductor starts at $1995.

What is Conductor's best feature?

Reviewers rate Keyword analysis and Multi-domain support highest, with a score of 9.2.

Who uses Conductor?

The most common users of Conductor are from Mid-sized Companies (51-1,000 employees) and the Marketing & Advertising industry.

Reviews

(1-25 of 234)
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Shaina Moran, MBA | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We generally use it for researching SEO keywords, seeing how our targeted keywords are performing, how our competitors are using keywords, and seeing what content might be helpful to create SEO-wise in the future. We had created several different dashboards for different business lines in our organization to really home in on each.
Score 8 out of 10
Vetted Review
Verified User
Review Source
We use Conductor for monitoring different keyword groups that are relevant to several areas of the business. Conductor's reports allow us to quickly see what keyword areas we are making organic visibility gains in and how our identified competitors are doing in respect to our performance. Explorer is accessed regularly for content creation, research, and interpreting competitor strategies. We use the Deepcrawl tool for reporting, primarily for technical issues for the website. Down the line, we will probably be taking advantage of some of the marketplace requests for content creation and schema markup which will allow us to push SEO efforts forward without pulling busy staff from other departments. The Conductor plugin is also handy for quick auditing processes and our account manager is really willing to help problem solve and teach people who are not familiar with SEO about how the tools work.
Score 9 out of 10
Vetted Review
Verified User
Review Source
I use Conductor for short-term research and long-term research. For short-term research, I am looking for keywords using the Explore function and the Google shortcut to find keywords for product pages that we can then optimize for. In the long-term research, we are looking at a month-by-month basis to find keywords, based on the season, to protect, improve, and expand. As a team, we set up a workspace to gather all of our data. Then, we independently use a variety of research tactics to find the keywords that we are looking to approve upon. I typically use the rank comparison function to see where we are lacking compared to our competitors, keyword groups to narrow down the number of keywords and get a clearer picture of what data I am looking at, and explore the function and put in our domain then narrow down the keywords by searching for related keywords to the category that we are working on. (ex. water sports, winter clothing, open water fishing)
Roxi Nevin | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
I use Conductor to report results to my marketing team on a daily basis. This helps us identify issues on our pages, identify competitors, identify what consumers are searching for in our line of business, and even helps establish a pattern of what will remain consistently popular, and what products may only serve a temporary purpose.
Score 9 out of 10
Vetted Review
Verified User
Review Source
Conductor helps our organization identify new opportunities and what to optimize in organic search worldwide. We also use it to measure organic performance against competitors and against our objectives. With it, we get a clear sense of what our audience is searching for so that we can formulate better marketing programs. It also enables us to identify who is performing better that us and why.
Score 10 out of 10
Vetted Review
Verified User
Review Source
Conductor really feels like an extension of our team. The insights reports help fuel our SEO roadmap to ensure we're focusing on the right content and efforts to produce maximum results. Not only does it help inform our SEO strategy, but we also use this tool to help inform our creative brief process and long-form content in our advertising efforts. Since investing in Conductor, our metrics continue to improve so we continue to invest.
Martin Earl | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
We use Conductor to clarify our SEO goals and to direct our content efforts. The Marketing department uses it, but I am unsure if any others do. This product provides us with critical insights into our place in the market field as well as our competitors hold on important stances in the market. Plus it's just fun to scratch that data-itch!
Score 10 out of 10
Vetted Review
Verified User
Review Source
Conductor is a valuable platform that helps us track and discover SEO keywords. Conductor provides excellent analytics to keyword performance and statistics. It's also a great tool for keyword comparisons and content analysis. We have improved our pages significantly through the data that Conductor provides and having access to their Orchestra service has been most helpful.
November 23, 2021

Conductor's Searchlight

Score 9 out of 10
Vetted Review
Verified User
Review Source
SEO team uses Conductor for technical insights and supporting the content creation process. The content team uses it to monitor their work and analyse results. The account management team also helps with SEO strategy and regular check-ins help us keep on track, ensuring we're looking at the right thing and getting the most out of the tool.
Lisa Arrington | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
Conductor has been helpful in providing SEO insights, new content, keyword ideas, and [it's] beneficial to both the Search team and Content team. It aides in streamlining SEO-friendly content development, as well as provides in-depth reporting that is helpful to share with channel stakeholders. Additionally, the Conductor representative we work with has been extremely helpful and always ready to share new features or ways to get value out of the tool.
Score 10 out of 10
Vetted Review
Verified User
Review Source
It allows our content team to write nice articles, blog posts and landing page, easy to export batch and update keywords. reporting is also excellent. Conductor provides in-depth SEO Analysis. Conductor also has the best and exceptional customer service. It also has [the] ability to create dashboards that provide in-depth insights specific to your needs.
Score 10 out of 10
Vetted Review
Verified User
Review Source
Conductor is used by our Technical Marketing team. We use the platform to analyze how our content pages are performing across our website. We use the data from Conductor to make sure that our pages are resulting in conversions, and to see how our pages perform against others.
Score 9 out of 10
Vetted Review
Verified User
Review Source
Conductor [(Formerly Conductor Searchlight)] is being used mostly by the SEO and Content teams, but there are also users from our Product & Development teams when and where it makes sense.

We use Conductor to align our Content and SEO teams on many aspects of the digital process, including topic selection, SERP rank reviews, competitive analysis, content briefs, training of new employees, benchmarking and much more.

It's helped us to gain a better view into our organic content performance, especially as it relates to competition and the evolving SERP placements. We're able to identify content gaps, quickly create briefs to help guide our writers, and even ramp our writers on SEO tactics much faster than usual. We simply have a much clearer view of SEO performance, and key levers to pull to improve it moving forward.
Score 9 out of 10
Vetted Review
Verified User
Review Source
We have finally created an SEO strategy to research, implement, track and improve with relative ease. It has also eliminated the need for multiple tools to analyze and track keyword performance.

Conductor [(Formerly Conductor Searchlight)] allows me to provide the necessary information to different roles, such as writer, developer (thank you deepcrawl), content manager, etc that will enable them to be effective and focus on the task at hand.
Mahati Rapol | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We switched to Conductor in May of last year and have been very happy. Conductor provides in-depth SEO Analysis with exceptional Customer Service. Things that were not going well with our previous vendor were:
  • Transparency and trust.
  • Quality of backlinks.
  • Low quality of reporting.
Conductor was able to solve all the above issues. Access to partner credits as an extended team has been really helpful for us. We have utilized them for writing SEO content for us.
Score 9 out of 10
Vetted Review
Verified User
Review Source
Conductor is being primarily used by our Digital Experience department but is beginning to be adopted across our Corporate Communications and Marketing departments. We are using Conductor for anything and everything related to the digital voice of the customer, search engine rank and technical optimization--for large scale projects all the way to everyday optimization of things like Chronic Disease Management all of the way to benefits fraud and travel insurance.
Marisa Mason | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We use Conductor across multiple divisions within Thermo Fisher Scientific. My division leverages Conductor to conduct keyword research in multiple regions and countries, and we use it as our main reporting mechanism and to tell the story of our SEO success externally. Before using Conductor, we did not have a way to monitor and report on our keyword rankings, and manage SEO reporting across the globe.
Jacob Giberson | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We are using Conductor in several ways. With Conductor, multiple teams in our marketing department have access, and we find the keyword research in their research > explorer section to be the most helpful in many cases. Here is where our content team can write their articles, blog posts, or landing page copy, and quickly identify which keywords to use based on the topic they are writing. Our web team uses Conductor to access the Deep Crawl scan where we get insight into where we need to fix issues on the site from redirect chains to broken images. I also greatly value the ease of batch exporting and updating the keywords we have, as this makes it easy to segment our keywords into categories that help with either reporting purposes or actionable tasks.
Some business problems that Conductor can solve include content creation for SEO purposes primarily, and speeding up time to find which links are good to add to the content. We are big fans of the partner marketplace through Conductor and some of the offerings there from offsite link building to video creation, which internally we do not have the bandwidth for. This also includes partner content creation which we are leveraging for refreshing content on many of our SEO pages.
Score 10 out of 10
Vetted Review
Verified User
Review Source
We can propose and execute all our content strategists around the different regions we work with: LAG, ASIA, EMEA. We also can track and rank our branded sites and analyze the market share within our competitors.
Score 10 out of 10
Vetted Review
Verified User
Review Source
We use Conductor in our global marketing department, and we are beginning to use it in a variety of regions worldwide. Conductor allows us to improve search visibility for our web site, track rankings across countries and languages, and allows us to gain insights into the search behavior of our audience.
Charles Gosselin | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
Conductor is being used across many countries in STANLEY Security organization (Canada, USA, France, U.K., Germany, Norway, Netherlands, and more). Each country uses it to track their own website performances in comparison to past results and also in comparison to competitors. In my case, I manage the Canadian website and Conductor has been a big help when it comes to figur[ing] out potential quick wins in ranking and which keywords I should focus on in future content writing.
February 10, 2021

Superior SEO Platform

Score 10 out of 10
Vetted Review
Verified User
Review Source
Conductor is a superior SEO platform that we use to track the success of our domains and pages, keyword rankings, and overall performance. I especially love the Keyword Performance and Explorer sections that help me keep careful track of the keywords we are interested in and discover new keywords where our content may be lacking. In our organization, the digital marketing analytics team primarily uses Conductor.
Score 7 out of 10
Vetted Review
Verified User
Review Source
Conductor has been used primarily by the SEO team. We have began training our content team to use Conductor to identify content opportunities. With Conductor we able to provide great competitor insight and market share data that is close to what I deem accurate. The ability to create dashboards that provide in-depth insights specific to your needs is also appreciated. SERP features presented on keywords also shows the available opportunity that we can target.